LinkedIn thought leader ad examples

Thinking Differently. We built an actual video game. Made it cheeky. And hammered home our message: Avoid a permanent game over. Stay 3 metres away from overhead powerlines. This was one of the standout tactics in our 2025 Electrical Safety Authority Powerline Safety campaign — designed to reach men aged 18-39, one of the hardest audiences to engage — and the most likely to participate in risky activities. Based on occupation and recreational pursuits, the data told us they’re most at risk for powerline contact, and many also happen to be gamers. So instead of lecturing, we met them where they play, blending humour, data and creativity — with a hint of video game nostalgia — to make our safety messages stick. And it’s working. 👷The campaign reached over 4M Ontarian males aged 18-39 and 3.8M workers in the construction industry. 📈 There was an average 7pt improvement in knowing safe distances immediately after viewing the campaign. 📈Recognition of ESA among the trades as the organization responsible for electricity safety in Ontario surged to its highest level since we began tracking this metric nearly 20 years ago. 🎮Learn more about the campaign: ESAsafe.com/GameOver #ElectricalSafety #PublicSafety #PowerlineSafety

There’s a misconception that safety and speed can sometimes pull in opposite directions. But when safety is part of the plan from day one, it creates the conditions for faster, more reliable progress. I touched on this in the Winter edition of The Distributor — a quarterly magazine put out by the Electricity Distributors Association for Ontario’s utility sector. The article explores safety as the throughline of the energy transformation underway in the province, guiding how we adopt new grid technologies, respond to severe weather and expand the system responsibly. None of this happens in isolation. The Electrical Safety Authority's role depends on strong collaboration across Ontario’s electrical ecosystem, with utilities and many critical safety partners working together to protect workers and the public, support system reliability and unlock innovation. Thank you to the EDA for the opportunity to contribute to this important conversation. 🔗Keeping Safety at the Centre of Ontario’s Energy Future: https://lnkd.in/gP8YmxT6

Lessons from Eleven Jobs I’ve worked in more than ten organizations, each one left a mark. The great leaders inspired me. The bad ones shaped me. They showed me exactly who I never want to become. Leadership isn’t just about learning what to do, it’s about unlearning what’s wrong. Unlearning ego. Unlearning fear. Unlearning the comfort of being average. Every boss you meet becomes a mirror. Some reflect the best version of who you could be. Others remind you what not to repeat. If you’re just starting out, don’t chase titles, chase lessons! Every experience, good or bad, is shaping the leader you’re becoming. #Leadership #Growth #Authenticity #Mentorship #CareerAdvice #MohsenSarhan

Der er nok at tage fat på. Politikerne er færdige med at forhandle om regeringsgrundlag og ministerposter, så nu er det til at trække i arbejdstøjet. Heldigvis er de lange regeringsforhandlinger ikke forgæves, for når jeg læser regeringsgrundlaget, så ser det rigtig godt ud. Her er tre gode og en mindre god ting: 1) Store Bededag kommer tilbage i 2030. Det kan ikke ses som andet end en kæmpe sejr for dansk fagbevægelse, at regeringen nu vil genindføre den helligdag, de tog fra danskerne. 2) Regeringen vil målrette skattefradrag til rigtige fagforeninger. Stærkt! 3) Uddannelsespolitisk rammer regeringen hovedet på sømmet med et fortsat fokus på EPX og en mere praktisk folkeskole. Skal jeg finde et hår i suppen, så må det være udsigten til at spare på erhvervsstøtten. Det risikerer at gå ud over de små og mellemstore virksomheder. Jeg var i går inviteret ind til podcasten Borgen Unplugged, hvor jeg vendte regeringsgrundlaget og den politiske uge med værterne Martin Flink og Anders Langballe. Lyt med, hvis du vil have det uddybet 😊 Link i kommentarfelt.

Join Dataro's webinar about Google Ad Grants and audience targeting on 26th August. I'll be demonstrating the settings and techniques that you need to make an Ad Grant perform optimally in 2026, focusing on newer features that many charities don't yet use. We'll look at how you can target ads to the right people using Google's built-in audiences, and your own Analytics and YouTube visitor data, plus curated email lists from your supporter database. This kind of audience targeting is new in Ad Grants. In 2025 we got access to a type of ad campaign called Performance Max that doesn't use keywords, and instead enables you to define your ideal audience. Does your charity run paid ads, not just free ads? Then these techniques will be even more useful to you, because they help you avoid wasted spend, and help you optimize your ads for more donation revenue and signups. Sign up here: https://lnkd.in/e9Nb_WZ5

Hoe groot is de kans dat déze donateur op déze mailing reageert? Toch selecteren we bij direct mail vaak op hoe we het altijd hebben gedaan. Laatste gift. Frequentie. Bedrag. Vaste criteria. Logisch. Maar predictive modelling stelt een andere vraag: Wie is nú het meest kansrijk voor déze campagne? En dan kan de selectie ineens anders worden dan je verwacht. Precies daar gaan we op 17 september van 11-12 uur naar kijken met Dataro en Mark van den Berg van Leprazending. Niet breed over AI. Wel heel concreet over één vraag: Wie stuur jij je volgende mailing? Met wie voer jij dit gesprek op kantoor? Als je nu meteen aan een collega denkt: stuur deze post dan even door. Aanmelden: https://lnkd.in/ejTN7C66

🇺🇸 In New York for UNGA on 22 September? Join ClientEarth and the Global Commons Alliance for a breakfast panel discussion on The New Security Agenda: Clean Energy, Nature Restoration, and Economic Security. 🥐 Breakfast provided. ⬇️ Registration in comments. ⚡️ National security is no longer just about defence. It is also about clean energy, healthy ecosystems, resilient supply chains, and communities that can withstand climate shocks. 🌎 As climate change, biodiversity loss, and geopolitical instability reshape national priorities, governments are increasingly recognising that energy security, economic resilience, and environmental stewardship are deeply interconnected. 🏛️ We'll explore how governments can strengthen strategic resilience by reducing fossil fuel dependence, restoring nature, and accelerating the transition to clean, renewable energy systems. #UNGA #ClimateSecurity #EnergySecurity #NatureRestoration #CleanEnergy #EconomicSecurity

Do you have new team members at your dental practice? Motivate, align and strengthen your whole team at California Dental Association Dental team Summit on Friday, October 17 in Santa Clara! I'll be presenting the breakout session, Dentistry 101: A Comprehensive Guide to Working in a Dental Practice. This session is perfect for the new team members at your dental practice. They’ll learn common dental terms, typical dental procedures, patient records management and customer service skills. Transform your team's dynamic and register your team today! https://lnkd.in/g9KHAEbC

Come along with me to Paris for a closer look at La Caverne du Pont Neuf with JR and Vladimir Yavachev. This remarkable public artwork is sparking conversation across the globe. Explore it anywhere on the free Bloomberg Connects app.

At its best, public art transforms the familiar into something new and unexpected. JR's La Caverne de Pont Neuf builds on the legacy of Christo and Jeanne-Claude Official's Pont Neuf Wrapped 40 years ago. Both monumental artworks boldly reimagined Paris's oldest bridge. Seeing JR’s installation up close is incredible, and you can experience it wherever you are on the Bloomberg Connects app.

What makes a lobbying firm truly effective? For 10 years, our Top Lobbying Firms report has answered this question by tracking who moves the needle in Washington. Our 2025 edition marks a decade of analysis, revealing which firms excel at client retention, growth, and revenue during a transformative year. I'm fascinated by how the most successful firms adapt their strategies to shifting political landscapes while maintaining strong relationships on both sides of the aisle. This report gives government affairs teams an inside look at who's getting results and how they're doing it. The insights help benchmark performance and identify partnership opportunities. Download the 10th annual Top Lobbying Firms report to see which influence architects are reshaping Washington. https://lnkd.in/erFENBwV

State legislatures have become powerful engines of policy change, with innovations like California's privacy laws creating de facto national standards without federal action. Bloomberg Government's 2025 State Policy Watchlist identifies cross-state trends and building policy momentum, helping you spot regulatory shifts early and allocate advocacy resources effectively. The pace of state-level innovations in clean energy and labor policies is reshaping national conversations. Which state trends are you watching in 2025? Download our State Policy Watchlist to get ahead. https://lnkd.in/e3f4BSpp &utm_medium=paidsocial&utm_source=linkedin

On 11/10 in Denver, I’ll have a book talk and signing with the Shop at MATTER! Please RSVP at https://lnkd.in/gnM7a5hT This will be in addition to an event in Boulder, which is getting close to capacity. If you already have a book, a free ticket for the Denver event can also be obtained by using the promo code “NOBOOK” 😆

With over 800 First-Year college students and high school students, my book was featured in the Common Reading program of Molloy University, chosen by committee because of the book’s themes and its relevance to contemporary life. Prior to my talk, Molloy teachers told me about the working class roots of many students, so I focused on the balance between community service and taking care of one’s family at one of the most affordable private universities in the New York and Long Island region. Inspired by the themes of “Advocate,”Molloy students are also submitting a work of art (painting, poem, film, short story, and more) in an “Inspired Works” competition by November 12. Learn more about Molloy University and the competition at this link: https://lnkd.in/gY7ZKhCx

Just four short weeks ago, we were acquired by Blackbaud. Honestly, that felt like the highlight of my year and maybe my career. Building a startup, pouring your heart into solving a problem for schools, and then finding a company equally committed to that mission is something special. This week reminded me that the real highlight isn’t the deal. It’s the people. I had the privilege of joining the K–12 Blackbaud Advisor Board Retreat in Charleston, SC. Spending time with some of the most talented and passionate advocates for private/independent schools was inspiring (and yes, there were plenty of laughs). As for my new Blackbaud family, getting to spend time with them was just as inspiring. Sitting alongside people who are passionate about bringing great software to schools made me feel right at home even as the “new guy.” Reflecting on the SchoolBI journey, the milestones that matter most aren’t logos or headlines. They’re relationships. The people who welcome you, challenge you, and remind you why you love this industry. I am massively grateful for the chance to work with so many wonderful school leaders and the warm welcome. Excited for the journey ahead. Let’s get to work! #privateschools #gratitude #saas #impactsoftware Want to read more about any of the above? Check out these links: 🔗 https://lnkd.in/gZ9z2c-S 🔗 https://lnkd.in/gae2Ns9Z

Trotz dramatisch schlechter Umfragewerte vertröstet die Bundesregierung Wirtschaft und Wähler auf den Sommer, bis sie die dringend notwendigen Strukturreformen auf den Weg bringen möchte. Sie hält damit an einem Zeitplan fest, der so allenfalls unter geopolitisch und ökonomisch stabilen Rahmenbedingungen sinnvoll gewesen wäre. Er berücksichtigt aber nicht das tatsächliche Ausmaß der wirtschaftlichen Krise und die noch lange anhaltenden negativen Auswirkungen des Kriegs im Nahen Osten. Je länger sich aber die Politik weiter um die Reformen drückt, umso gravierender werden die Reformschritte ausfallen müssen und umso schwieriger werden zugleich die politischen Kompromisse. Dies gilt besonders angesichts der bevorstehenden Landtagswahlen im Herbst. Für eine Kehrtwende braucht es daher jetzt grundlegende Reformen und keine faulen Kompromisse, wie sie jüngst mit Tankrabatt und Entlastungsprämie wider besseren Wissens von den Koalitionären beschlossen wurden. Den Bürgern ist längst klar: Die Wettbewerbsfähigkeit des Landes steht auf dem Spiel. Die Politik sollte dies zum Maßstab ihres Handelns machen und nun die notwendigen Reformen auf den Weg bringen.

Vastapainoksi palavereissa istumiselle! 5 600 taimen istuttamisessa oli jo ihan tekemistä!🌱 Me valittiin maanmuokkausmenetelmäksi kääntömätästys, joka on vesistöystävällisin vaihtoehto. Siinä rikotun maanpinnan osuus on pienin ja näin ollen myös eroosiota ja vesistökuormitusta syntyy vähemmän. Jos siuta kiinnostaa tälläiset pienet ja vähän isommatkin käytännön vinkit, miten voisit toteuttaa vesistökestävää metsänhoitoa joko omissa metsissäsi tai työssäsi, liity BSAGn metsäverkostoon!😘 https://lnkd.in/dxdAgte2

Metsähiiri merihädässä? ⚓ No ei nyt onneksi, mutta eilen oli todella hieno meriteemainen päivä Tvärminnen tutkimusasemalla Baltic Sea Action Group, BSAG, Itämeriprojekti ja Tvärminne Zoological Station järjestämällä Meriluonnon Pelastuskurssilla! Päivä oli todella antoisa ja sisälsi valtavasti tärkeää ajankohtaistakin tietoa Itämeren tilasta, skenaarioita tulevaisuudesta ja hyvää keskustelua siitä, mitä NYT pitäisi tehdä, että Itämeren ainutlaatuinen ekosysteemi säilyy myös tulevaisuudessa, kun rannikon teolliset hankkeet lisääntyvät. On erittäin avartavaa hypätä välillä metsästä merelle, sillä onhan se pääroolissa myös mun jokapäiväisessä työssä metsien parissa - Koko Suomi kun on Itämeren valuma-aluetta ☝️ Näin paljasjalkaisena toiminnan tyyppinä oli hienoa kuulla mm. Alf Norkko ja Anna Klemelän kertomana, mitä sille Itämerelle ja sen meriluonnolle oikeasti kuuluu, mitä ovat yksityiset suojelualueet Itämerellä ja miten tutkimus siellä etenee. Päivän aikana keskusteluun nousi myös itselle tutumpia aiheita, kuten ojituksien ja metsätalouden vesistövaikutukset Itämereen. Tekemistä riittää siis tälläkin saralla. Äärettömän hieno päivä ja antoisat keskustelut antoivat hyvää buustia taas omaan tärkeään työhön 🤩 Ehkäpä jonain vuonna jatketaan teemaa metsienpelastuskurssilla...? Ken tietää 🌲

♻️ Zirkuläres Bauen kommt – ob wir bereit sind oder nicht. EU-Taxonomie, ESG, neue Ausschreibungsanforderungen: Die regulatorischen Weichen sind gestellt. Die Frage ist nicht mehr OB, sondern WIE wir kreislaufgerecht planen. Unser Seminar gibt Planenden genau das, was im Büroalltag fehlt: konkretes Praxiswissen. 📅 30. Juni 2026 | 09:30–17:00 Uhr 📍 Haus der Architektinnen und Architekten, Stuttgart Unsere Referierenden liefern echte Praxiserfahrung: Marc Haines – Architekt, Stuttgart, Concular Marcus Herget – Unternehmensberater, Stuttgart Kim Le Roux – Architektin, Berlin, LXSY ARCHITEKTUR Sie lernen: ✅ Wie gebrauchte Bauteile wiederverwendet werden ✅ Welche Tools & Angebote heute schon verfügbar sind ✅ Wie Zirkuläre Planung die HOAI beeinflusst ✅ Ökobilanzierung & DGNB-Gebäuderessourcenpass via BIM 👉 Hier anmelden und mehr erfahren: https://lnkd.in/dDZAzEmV ℹ️ Nutzen Sie die ESF-Plus Fachkursförderung mit Preisermäßigungen (-30% / -70% bei 55plus)! Wer plant, mitzumachen? #ZirkuläresBauen #Architektur #Nachhaltigkeit #Fortbildung #IFBAU Architektenkammer Baden-Württemberg

🔁🏗️ Neue Chance zum Einstieg ab September! Unser Qualifizierungsprogramm Zirkuläres Bauen startet wieder mit Modul 1: in 5 Modulen zur Fachkompetenz im zirkulären Bauen. Für Architekt:innen, Bauingenieur:innen und weitere Fachkräfte der Bau- und Immobilienbranche, die Bauprojekte künftig kreislaufgerecht planen und umsetzen wollen. 🔹 5 aufeinander abgestimmte Module – von den Grundlagen über Bestand und Vergabe bis zu Entwurfsprinzipien und Fachexkursion 🔹 Auch Einzelbuchung der Module möglich 🔹 ESF-Plus-Förderung für einzelne Module möglich 🎓 Fachliche Leitung: Dipl.-Ing. Kerstin Müller (Zirkular GmbH), Gastprofessorin für Zirkuläres Bauen am KIT. Im Team der Referierenden sind außerdem Prof. Dirk Hebel (KIT Karlsruhe), Prof. Andrea Klinge (KIT Karlsruhe, HABG, ZRS Architekten Ingenieure) und Marc Haines (Concular). ❓ Bei Fragen berät Sie seitens IFBau gerne Saskia Nehr – Kontaktdaten auf der Website. 🔔📆 Das Modul 1 (Grundlagenkurs) startet am 29. und 30. September 2026: https://lnkd.in/eRKx_Hr2 Alle weiteren Infos und Termine gibt es hier: https://lnkd.in/eSDuT2-a #ZirkuläresBauen #circulareconomy #IFBau #Nachhaltigkeit Architektenkammer Baden-Württemberg

Vi taler ofte om god ledelse. Men hvad hvis god ledelse begynder med, at lederen har det godt? Jeg tror ofte, at ledere bliver set som dem, der skal skabe trivsel for andre. Det har de selvfølgelig også en vigtig rolle i. Men hvad med ledernes egen trivsel? For lederes trivsel er vigtig i sig selv. Og så har den stor betydning for både medarbejderne, samarbejdet og løsningen af kerneopgaven. Lige netop derfor har det været ekstra meningsfuldt for mig at arbejde med vores tema om lederes trivsel hos Godt arbejdsmiljø. Vi har opdateret fire værktøjer, udviklet nye introduktionsfilm og produceret en kampagnefilm, der sætter fokus på et spørgsmål: Hvordan sikrer vi, at ledere har rum til at lede? Tak til Mads Kristoffer Lund, Kamilla Vesøen og Substantia for et rigtig godt samarbejde. Dyk ned i det, hvis du er leder, eller bare nysgerrig. Både film og værktøjer findes her: 🔗 Skab rum til at lede – ét værktøj ad gangen - https://lnkd.in/ePDW8mpx

Anima ouvre 3 postes ! → Chargé-e de campagnes → Chargé-e de communication → Membre de l'équipe En CDI, avec un salaire confortable pour pouvoir se concentrer sur la mission d’Anima : construire un monde meilleur pour les animaux. Ensemble, on va apprendre, accomplir des choses difficiles, échouer parfois, rire, et, surtout, changer les choses pour les animaux. Candidatures ouvertes jusqu'au 19 juillet inclus. Rejoins-nous ! https://lnkd.in/ePjxpQb2

By 2050, one in four people across ASEAN+3 will be aged 65 or older. The region has accumulated substantial savings and pension assets, but assets alone will not prepare it for the economic and fiscal pressures of population aging. In my latest commentary for The Business Times, I emphasize that ASEAN+3 must also strengthen its pension, insurance, and capital-market institutions and deepen regional financial integration. This will help mobilize long-term savings and connect them more effectively with investment needs across the region. ASEAN+3 can still align its financial architecture with its demographic reality, but the window for action is narrowing. https://bt.sg/g/D2jJ

2026 is het Internationaal Jaar van de Vrijwilliger. 💛 Een mooi moment om stil te staan bij mensen zoals Michel Rosier. Half april was ik aanwezig bij zijn benoeming als voorzitter in West-Friesland. Een inspirerende alleskunner met langjarige onderwijservaring, initiatiefnemer van drie kookclubs en al een aantal jaar betrokken bij de afdeling. Vrijwilligers vormen het hart van onze samenleving. Met hun tijd, energie en oprechte aandacht maken zij elke dag het verschil. Juist voor mensen die leven met dementie en hun naasten betekent dit vaak veel meer dan praktische ondersteuning alleen. Het biedt verbinding en begrip en soms simpelweg een moment van verlichting. Mensen als Michel laten zien hoe één persoon een positieve beweging in gang kan zetten. Mijn dank en waardering gaan naar alle vrijwilligers die zich, vaak achter de schermen, inzetten voor een samenleving waarin mensen met dementie blijven meedoen. Jullie betrokkenheid is van onschatbare waarde. Hier zie je Michel (op de foto in het midden) aan het werk.