LinkedIn thought leader ad examples

We are incredibly excited to be sponsoring the release of the IMPACT Commerce Omnichannel Index 2026. The tour is hitting four cities, and while the Alvie / Precis team will be everywhere from Stockholm to Oslo, I will be joining the events in: ➖ Aarhus: 7th of May ➖ Copenhagen: 12th of May If you’re around, please hit me up! Participation is free and the sessions run from 10:00–16:30. Sign up via the link in the comments. Hope to see you there! 💙 #IMPACT #Alvie

TOPPLISTAN: Sveriges största e-handlare 2026 är tillbaka. För tredje året i rad sammanställer vi Sveriges största e-handlare på Google och detta år gjorde vi den dubbelt så omfattande mot föregående år. Urvalet är baserat på de 2000 största sajterna i Sverige och vi har där sammanställt 468 e-handlare. ⬇️ Är ni med på årets topplista?

I snart 10 år har jag arbetat på AdRelevance, och i snart 10 år har jag hanterat Ridestores annonsering på Google. När jag tänker tillbaka är det en väldigt lång tid. Nära 30% av mitt liv har AdRelevance och Ridestore varit en del av. För mig personligen så har jag under den perioden gift mig och hunnit få två barn som idag är 8 och 9 år gamla. Google har förändrats, bland annat så jobbar vi inte längre med Google AdWords som var fallet de första åren utan nu är det Google Ads som gäller efter namnbytet. Smart bidding lanserades. Sen kom smart shopping som sedan "uppgraderades" till Performance Max. Ridestore har under perioden gått från att vara en multibrandstore på ett fåtal marknader till ett globalt D2C-bolag och ett av Sveriges främsta e-handelsföretag. Så när vi nu har tagit fram ett kundcase där vi går igenom de förändringar som Ridestore gått igenom med oss vid sin sida är det något jag är väldigt stolt över. Det är också ett kvitto på att långsiktiga relationer, där man tar sig igenom olika typer av utmaningar tillsammans, ofta är starkare än kortsiktiga samarbeten. Samarbetet mellan AdRelevance och Ridestore började dessutom före min tid och har nu pågått i 11 år. Läs mer på länken i första kommentaren.

Juit will zur Nr. 1 für gesunde Fertiggerichte in Deutschland werden - wir supporten sie dafür ab sofort im Influencer Marketing! 🔥 Das Startup für gesunde TK Gerichte ist gerade auf absoluten Wachstumskurs. → Sie planen neue Performance Kanäle → Sind auf Instagram extrem stark → Und für uns am wichtigsten: Sie sind offen für YouTube und Podcasts Genau deshalb sind sie auch auf uns zugekommen. Der Co-Founder und MD Serdar hatte mir vor ein paar Monaten auf LinkedIn geschrieben. Nach den ersten Gesprächen war schnell klar: „It's a match.“ Denn sie haben niemanden gesucht, der einfach nur Creator bucht. Sondern einen echten, ehrlichen Sparringspartner. Jemand, mit dem sich das Team auf Augenhöhe austauschen kann - sowohl für Creator Placements als auch für interne Kampagnen. Das Beste daran: Juit denkt genau wie wir langfristig statt kurzfristig. Sie cashen nicht einfach bei Creatorn ab, bis die Neukunden weg sind, um dann zum nächsten zu ziehen. Sondern sie bauen jahrelange Partnerschaften mit ausgewählten Influencern auf - und entwickeln sich mit ihnen mit: Von der Optimierung ihrer Gewohnheiten über Schwangerschaften bis zu SOS Momenten. Es geht bei ihnen um Authentizität. Um reale Stories. Genau DAS hält ihre Kampagnen auch auf Neukunden-Ebene langfristig profitabel und verschafft ihnen enormes Vertrauen der Community. Die Lead Communications und Partnerships von Juit Pia hat es so zusammengefasst: “Genau deswegen passen wir so gut mit euch zusammen und haben euch als super entwickelten Partner, um auch die neuen Channels zu packen - für den Extra-Boost an Neukunden.” 💪🏻 Aktuell fokussieren wir uns auf erste YouTube Tests in Deutschland mit großen Creatorn - wie zum Beispiel Klengan. Shout-out auch an unsere Head of Growth Malina und Pia, die zusammen ein mega Duo sind. Wir sind richtig motiviert, hier die nächste Growth Story mitschreiben zu dürfen. Und noch dazu sind die Boxen von Juit verdammt lecker! Wir sind nach eigenen Tests und Vergleichen mit anderen Anbietern zu 200% vom Produkt überzeugt. Wenn auch ihr auf der Suche nach einem Partner seid, der euer Influencer Marketing daten- und performancegetrieben aufbaut, meldet euch gerne: https://lnkd.in/ewg2Dfsz

Nach unserem TRAUMSTART letztes Jahr steht fest: Wir übernehmen auch 2026 das Influencer Marketing von BlueBrixx! BlueBrixx ist eine deutsche Klemmbausteinmarke. Die D2C Brand hat mittlerweile über 40 Stores in ganz Deutschland. Um ganz ehrlich zu sein: Unsere Zusammenarbeit hat etwas Anlaufzeit benötigt. Ich war schon im Sommer erstmals mit dem CMO Robert im Gespräch. Aber es war viel Überzeugungsarbeit meinerseits notwendig. Sie wollten mit Influencer Marketing starten, aber waren noch etwas skeptisch. Also bin ich MONATELANG dran geblieben. Habe ihnen direkt größere Creator empfohlen. Warum? Weil wir krasse Erfahrungswerte für genau ihre Zielgruppe und Branche hatten. Und das hat sich ausgezahlt: Unser erster Creator Test ging KOMPLETT durch die Decke. Wir hatten bereits in der 1. Kampagne 6-stelligen Umsatz und 1.575 Conversions. Die Community ist richtig ausgerastet - im Positiven! Wir hatten HUNDERTE positive Kommentare unter den Placements und die Community vom Creator hat die Brand richtig gefeiert. Jetzt waren wir bei ihnen im HQ in Flörsheim am Main, um unsere Strategie für das nächste Jahr vorstellen. Und dabei haben wir entschieden: 2026 geht es zusammen weiter! Geplant sind produktspezifische Launches, die wir mit passenden Creatorn begleiten. Außerdem wollen wir Creator hinter die Kulissen ihrer riesigen Produktionshallen blicken lassen. Und wir werden die Budgets deutlich erhöhen und neue Kanäle und Märkte gemeinsam testen. Wir wollen vor allem neue Zielgruppen erschließen - die Hardcore Fans kennen Blue Brixx bereits. Jetzt geht’s darum, die Brand auch darüber hinaus vor allem bei Familien bekannt zu machen. Unsere Ziele sind ambitioniert. Aber wir haben Bock! 💪🏻 Riesiges Danke an das Team von BlueBrixx für euer Vertrauen! Und wenn auch ihr auf der Suche nach einem Partner seid, der euer Influencer Marketing daten- und performancegetrieben aufbaut, meldet euch gerne: https://lnkd.in/ewg2Dfsz

To accelerate our product development, we made a deliberate decision: we became an ad agency ourselves. Instead of building software based on assumptions, we embedded ourselves in the full end-to-end process, from creative ideation and production to delivery and performance analysis. Over the past few months, we built a one-person agency delivering weekly ads to 30+ brands across DTC and software. Operating at real client standards, real deadlines, and real performance expectations fundamentally sharpened our product. Because we are our own first superuser, feedback cycles are immediate. The primary user and the developer sit at the same desk. That proximity has made our development cycles insanely fast, and extremely practical. I would definitely recommend this to other product teams as well. Friction is identified and resolved in hours, not weeks. What slows us down gets rebuilt. What works gets scaled. Because building the agency forced us to think end-to-end: From creative ideation → production → iteration → delivery → performance feedback. We’re not building features in isolation. We’re building against real deadlines, real client expectations, and real performance metrics. We are now extending this capability through a structured beta program with selected agencies and in-house marketing teams looking to significantly scale creative output. If this is relevant to your team, I’d welcome a conversation.

Today's the day. Adomate is officially live on Product Hunt. It took months of pure, focused building to get here. Eventually, what we shipped is something I'd put my name on without hesitation. Your support during the day means the world to our team. Every upvote pushes us up the daily rank dashboard so more people see what we built. One small click that truly means the world to our team. If you have an active account, go to the link, and click upvote. Consider this me owing you one, no take-backs. → https://lnkd.in/eGxnDEdn We're just getting started. Thanks for showing up on day one. 🙏🏻

I ran marketing at a fintech. Our Meta ads converted. But we still couldn’t figure out influencer marketing 🤷♀️ As a B2B creator and Head of Marketing, I REALLY wanted to add creators to the mix. I also technically know a lot of “B2B influencers” That SHOULD have be easy? → We couldn't align on price. Every creator quoted differently(not a surprise). → We couldn't align on messaging. Weeks of back and forth over one 30-second video. → So we ended up fishing in our own network. Which meant we only ever reached the audiences we already had. That’s (unfortunately) not a media channel. And it's strange, because every other channel has proper infrastructure. Search → Google Ads Paid social → Ads Manager But, creator marketing → spreadsheets & DMs! That gap is where I started looking for solutions and was recommended Agentio (via Jason Li)! They have raised $40M building the missing infrastructure across 10,000 creator integrations on YouTube (which if you are a marketer, you know is VERY difficult to crack), and it's now live on Meta Partnership Ads! How incredible is that!!! 👏 Data-driven creator matching, inbuilt creative intelligence, and it spots creative fatigue and queues the next winner. If you're a growth marketer scaling on Meta, I'd love to hear what you're seeing. And if there is anything I should know/check out please let me know in the comments or send me a DM! Or check it out for yourself: https://lnkd.in/dMkDNkqe

[#Hiring] Vacantes de #Marketing #Digital 📩 Aplica 🔁 Comparte 💬 Menciona 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿/𝗮 𝗱𝗲 𝗽𝗿𝗼𝘆𝗲𝗰𝘁𝗼𝘀 https://lnkd.in/eEFNqpb7 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀 & 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗔𝗱𝘀 https://lnkd.in/ehmTE3_q 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗮𝗯𝗹𝗲 𝗱𝗲 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝗼 (EGIA) https://lnkd.in/ejGTGwWy ❗ Requisitos generales: — Más de 5 años de experiencia — Pasión por el entorno B2B Jone Agirre (ver foto) fue nuestro último fichaje 🙌 Buscamos buenas personas. Inconformistas. Con criterio. Con ganas de hacer las cosas bien. ↳ ¡MUY bien! El B2B está cambiando. Y el marketing es y será una palanca clave. ¿Cómo mejoramos el go-to-market? ¿Cómo activamos mejores canales? ¿Cómo convertimos más y mejor? Esas son algunas de las preguntas que nos mueven cada día. ¿Nos ayudas a responderlas? #Empleo #Talento

This is amazing news!!!!! Today, we announced the acquisition of Arrigoo, marking the first acquisition on our growth journey. Arrigoo provides a European-hosted CDP (Customer Data Platform) that helps companies collect, consolidate and activate customer data across multiple systems. By bringing Arrigoo into Agillic, we are strengthening our proposition significantly and taking an important step toward providing an even more complete marketing automation platform offering - helping companies to unify their customer data, create richer customer profiles and use those insights to deliver even more relevant and personalised experiences across various communication channels in one solution. The Arrigoo team has already moved into our office, and from day one, we are ready to utilize the CDP functionality to further extend the opportunities of the Agillic platform as well as a standalone product. Also, Arrigoo's two founders, Kristoffer Arrild and Jesper Goos, will join our management team as Chief Technology Officer (CTO) and Chief Revenue Officer (CRO). A big welcome to our new colleagues - and an exciting new chapter for Agillic. Joar WeldeAndreas SandbuKim MikkelsenJesper LohmannThorsten KoehlerBankInvestEIFODanske BankPeter ElbekJohnny HenriksenLeon S SingerArild HorsbergAre SolbergLars Christian WilhelmsenTruls RøiseKristian MarthinsenBård Øien MadsenFinn DyrkornRasmus BidstrupThomas B. SchmidtPeter Grothe-Vilsholm Therkildsen SchlegelVilly GravengaardNina Hørlyk LangkildeMagnus Holm MadsenJakob Fuglede NielsenPer WillebrandSandra Norberg (f.d. Wennberg)Sofia VinsaEmma StorbackaJens HårdMattias AnderssonMartin DicksvedThomas SofienbergJesper Nørding PedersenMikkel OlesenBobby HollingsworthRoss WhalleyLasse Breiner Vakgaard

¡No descansamos ni en agosto! Alianza estratégica entre illumin y Audience Acuity para rediseñar el futuro de audience intelligence (comenzamos en US). Suena rimbombante pero es que el verdadero valor de la tecnología siempre está en cómo se combinan los elementos, y en nuestra plataforma tienes los mejores para hacer un ecosistema imprescindible para agencias y anunciantes. Pruébalo... Más en https://lnkd.in/eJ4xRDCY

Hemos firmado en illumin una alianza estratégica con Audience Acuity. Dos empresas con mucho en común para ayudar a agencias y anunciantes a sacar el máximo partido a sus inversiones gracias a las capacidades de #audienceintelligence que incorporaremos a nuestra plataforma #illumin (primero en US). Como compañía tecnológica, uno de nuestros puntos fuertes de illumin siempre ha sido apostar por fortalecer nuestra propuesta de valor con innovación propia y alianzas con socios estratégicos, para ofrecer así uno de los ecosistemas más potentes del mercado. Con Audience Acuity revolucionamos la manera en que los profesionales del marketing pueden construir audiencias, activar campañas y tomar decisiones basadas en datos más confiables.

In the world of travel, one delay can define the whole journey, but a seamless experience can build loyalty that last for years. For both airlines and airports to build seamless experiences, the challenge is the same, turning fragmented signals into a single, connected view of the traveller. With customer intelligence at the core, airlines and airports can deliver meaningful in-moment experiences - whether that’s a personalised upgrade offer from the airline, or a dining voucher for partner restaurant at the airport. The future of aviation loyalty won’t just be built in the skies, but in the smart use of data on the ground. For ideas on how airports and airlines are succeeding in this space, see: Marketing for airports: https://lnkd.in/edPnQEHU Marketing for airlines: https://lnkd.in/eKNARSVF

Van een strategische basis naar praktische handvaten. 🎓 Ik zie vaak hoe communicatieprofessionals bij gemeenten, culturele instellingen en andere publieke organisaties álle ballen tegelijk moeten hooghouden. Daarom vind ik het zo waardevol om kennis te delen die je meteen in de praktijk kunt toepassen. In deze opleiding duiken we in de onderwerpen: 🔹 Online strategie 🔹 Community management 🔹 Online campagnes (social media & Google Ads) 🔹 SEO & digitale toegankelijkheid 🔹 Datagedreven werken met Analytics … en natuurlijk AI als rode draad door het programma. 🦾 👉 Interessant? Neem een kijkje op onze website voor meer info: https://lnkd.in/gYZu9EYS

De wereld van digitale communicatie verandert sneller dan ooit. Daarom kun je je nu weer inschrijven voor onze opleiding Digitale Communicatie 🧠 Speciaal ontwikkeld voor professionals in de publieke en culturele sector die hun basis willen versterken én klaar willen zijn voor de toekomst. Van online strategie en community management tot campagnes, data en AI, je krijgt praktische kennis die je direct kunt toepassen in jouw organisatie. 👉 Klinkt interessant? Ontdek meer op onze website: http://bit.ly/4no5UcK

7,53x de ROI com LinkedIn Ads em 7 meses Em fevereiro, recebemos o desafio de auxiliar a Allied IT - empresa especializada em soluções e serviços de TI que apoiam outras empresas na modernização de suas operações e infraestrutura - a consolidar o Linkedin como um canal para geração de demanda Tínhamos um cenário complexo: • um portfólio com diversos serviços • budget limitado • e a maior dúvida: qual serviço teria mais fit pra trazer resultados? Com verba enxuta, não dava pra apostar em tudo Sendo assim, decidimos priorizar os testes com mais chance de gerar tração rápida = nos serviços mais sexys que a empresa possuía E o que fez uma baita diferença na estratégia? Criativos diferentões, um dos utilizados é esse aqui do post (genial, né?) • visual fora do padrão do Linkedin • analogias visuais inusitadas • copies diretas, simples e com contexto E os números não mentem: 7,53x de ROI com LinkedIn Ads em 7 meses - levando em consideração o investimento em ads + fee dos serviços da ads2in 💙 Quer entender como gerar resultados no Linkedin da sua empresa? Me manda uma mensagem e agendamos uma call :) Mérito total do projeto ao André Wendler e ao Iury H. que colocaram tudo isso pra rodar e atingiram esses resultados sensacionais! #Linkedin #LinkedinAds

Just booked my itinerary for #Dreamforce2025 and it sparked a familiar thought 💭 Every time I plan a trip, especially a transatlantic one, I’m reminded how fragile the customer experience can be across the travel journey. From booking to boarding and beyond, every touchpoint matters. Having worked on digital transformation programmes for airports and airlines, I’ve seen firsthand how a data-driven approach can make or break the experience. It’s no longer a nice to have, it’s table stakes. At Acxiom, we’ve partnered with some of the world’s leading airlines and global airport hubs to deliver seamless, personalised journeys that drive both growth and passenger satisfaction. Curious how we do it? Here are some perspectives on how travel brands can stay ahead in today’s competitive landscape: Marketing for ✈️ https://lnkd.in/dWjyhfS8 Marketing for 🛫 https://lnkd.in/dy5xu7Dz What was your make or break moment in your recent travels? #Travel #TravelTech #CX #DataStrategy #DigitalTransformation #Airport #Airline

Unsure whether ad platform AI is on your side? I have the pleasure of being joined at our "AI Said What?" webinar next week by Sarah Coppe of Proton, Josh Little of Save the Children, and Disha Amarnani of Fospha. Over the course of 45 mins , we'll dig into: - The proliferation of AI features across ad platforms - Real examples of where AI falls short (and why) - Practical ways paid media teams can critically assess what they’re told Registration available here: https://lnkd.in/d5QaW7BE 🔥

Your Meta ads are about to get expensive. Reeeally expensive. I'm seeing the same pattern across every account I audit: → CPMs climbing weekly → Reach shrinking despite higher budgets → ROAS slowly bleeding out Most people blame it on Andromeda updates. But there's a hidden performance killer that most of advertisers miss completely, or even worse, they are aware of it but they choose to ignore it. I just broke down the 3 warning signs (and the exact fix) in this video 👇 The difference between brands that scale in Q4 and those that crash? They spot this problem before it's too late. https://lnkd.in/dB_686d7

Your brain is trained to auto-ignore polished ads. But it pays attention to anything that feels human, messy, or unexpected. (especially if you whitelist it) That’s why “ugly ads” work, they’re not ads to the brain. Authenticity is now a conversion lever.

What works in Dallas might fall flat in New York. Tone, language, and local context make all the difference. That’s why at Advent Trinity, we don’t just build strategies—we localize them. Whether you’re entering a new market or refining your brand voice, understanding your audience’s mindset is the key to real connection. 👉 Follow for more marketing insights—or book a discovery call today: https://lnkd.in/gPF8T6zr #MarketingStrategy #Localization #CustomerConnection #BusinessGrowth #AdventTrinity #ATMA #DigitalMarketing #SmartMarketing #LinkedInTips

📊 Is your data still pointing to the right customers? Your business isn’t the same as it was last year—so why is your marketing? One of the fastest ways to get better results is by reanalyzing your current audience: ✅ Who’s buying from you now? ✅ Are they still your ideal customer? ✅ Has your market shifted? As your business grows, your strategy must evolve with it. Annual check-ins aren’t optional—they’re essential. 👉 Let’s make sure your message still fits your market: https://lnkd.in/gPF8T6zr #MarketingStrategy #CustomerData #DigitalMarketing #BusinessGrowth #AdventTrinity #ATMA #SmartMarketing #MarketingTips #AudienceInsights

Guys!!! I finally get to share something I’ve been building with the team at Adquadrant and I’m super proud of this one. 😎 🎉 I built a custom GPT called UGC Creative Strategist Pro for creators and performance marketers who are tired of staring at a blank page. The script structure this GPT is built on helped generate over $105K in GMV for a client in just ONE month. What it helps you do: ✅ Match tone, pacing, and structure to your audience ✅ Turn boring product features into emotional stories ✅ Build UGC scripts that sound like a real person ✅ Write TikTok hooks that actually stop the scroll If you have ever sat there thinking, “I know what I want to say, I just don’t know how to say it,” then this was literally built for you. ...Like literally YOU, my fellow social media peeps. 🫵 Also, if you want to see it in action, watch the video below. My teammate Erica Tahan walks through exactly how the GPT works and how to get the most out of it. If you want to use it: 👍 Like this post ⛓️ Connect with me 💬 Comment “Script”

We just saved $2,990 on a single video ad that would have cost us $3,000 using traditional methods. Let me break down exactly how we did it and why every marketing leader should pay attention to these numbers. What we used to pay: • Designer: $500–1,500 branded assets • Videographer: $800–1,200/day + edit • Rush + revisions: +30–50% more • Scriptwriter: $300–500/ad copy • Voiceover: $250–800 w/ rights • UGC creator: $400–600/video Total traditional cost: $3,000 per video What we pay now with our AI stack: • Pencil: $29/mo (AI product visuals) • ElevenLabs: $22/mo (AI voiceover) • Veo3 + Fast: $30/mo (image→video) • Custom GPTs: $20/mo (persona copy) • Arcads Scenes: $220/mo (avatars + workflow) • Motion + ChatGPT + Claude: $54/mo (scripts + insights) Total monthly cost: $265. Cost per video: Under $10. That's a 99.7% cost reduction while producing content that performs just as well (sometimes better) than traditional videos. The speed difference is even more dramatic. What used to take 4-6 weeks now happens in hours. We're producing 10x more content with the same budget, testing more creative angles, and staying ahead of trends instead of chasing them. Our workflow now looks like this: Motion identifies winning angles from performance data ↳ Custom GPTs generate persona-specific scripts with brand tone built in ↳ Arcads Scenes creates multi-shot sequences with consistent AI avatars ↳ Veo3's image-to-video keeps everything visually cohesive ↳ Pencil works as an alternative pipeline to compare speed and quality The data backs this up too. 89% of businesses now use video as a core marketing tool, and 71% of agencies have already adopted AI video technology. Companies using AI video report 3-5x better ROI than traditional methods. It took about two weeks to get comfortable with the tools, and we saw returns within the first month. If you're still paying traditional rates for every piece of video content, you're essentially choosing to produce less content for more money. Check out our sample below.