B2B ad examples

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Your patients have often made up their minds before they see a doctor. If you're not part of that conversation, you're missing one of the biggest commercial opportunities in pharma right now. Patients now search, scroll and ask AI assistants before they ever book an appointment with a doctor. Along the way, they decide what might be wrong, whether it's worth seeing a doctor, and what to ask for when they get there. Those decisions matter for both patients and your business. A patient who puts off seeing a doctor starts treatment late. A patient who never goes doesn't start at all. Pharma companies have the disease knowledge to be genuinely useful at those moments, yet they are rarely part of them. Patient activation is how you become part of it. It picks up where disease awareness stops: instead of only informing patients, it helps them take a specific next step, like completing a self-test or booking an appointment with their doctor. Because patient activation leads to concrete actions, it's one of the few patient-facing activities where you can see what your investment actually delivers. In our new whitepaper, we explain what patient activation is, how to tell whether it fits your therapy area, and what we've learned from helping pharma companies get started. Link in the comments.

Your patients have already made up their minds before they see a doctor. But did you have a say? Between AI and social media, patients decide what's wrong, whether to seek care, and what to ask for, all on their own. Those decisions determine whether patients get diagnosed and how soon they start treatment. Yet pharma companies are rarely part of them. Patient activation changes that. Our new whitepaper shows how.

Litigator. Arbitrator. Mediator. Larry Fenelon SC has sat in every chair at the table, giving him a clear understanding of how the other side is likely to approach a dispute. #LitigationOnly #ConflictFree #TrustedForConflicts #LitigationExcellence

We’re strategic, proactive, and fearless. You'll hear back from us on the same day. That shouldn't be a selling point for a law firm, but it is. #LitigationOnly #ConflictFree #TrustedForConflicts #LitigationExcellence

Every SKO being planned could be categorized in 2 ways. A motivational high or a measurable change to the revenue numbers for the following year. Which are you trying to plan?

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Blijf eenvoudig bij in het snel veranderende subsidielandschap. Met de Hezelburcht subsidienieuwsbrief ontvangt u de nieuwste subsidiekansen en het laatste nieuws direct per e-mail. Onze specialisten volgen ontwikkelingen in onder meer energie, zorg, high tech, agrifood en overheid en delen de meest relevante kansen met u.

To my fellow consultants: remember Alphasights and GLG? I recently needed to run expert calls for a project, but being independent I was worried I couldn't access the traditional platforms we had at BCG. Luckily innovation reached this space as well, and I found Inex One, who did such a good job that I'm now writing this post as a convinced promoter. Their platform makes expert calls nice and easy, as they should be: - launch several expert networks through a single platform - select expert profiles from a clear overview and schedule your calls - get a recording, ai transcript and summary right after the call Both the expert networks and Inex One team were very reactive, sourced great profiles, and their solution solves all the tedious parts of this process, with a clear pay-by-call structure that makes it easily accessible. Worth checking out – both for freelancers and for agencies that want to make life easier for their teams 🙏🏼 https://inex.one/

OXC 26: Deine Meinung ist uns wichtig. Als Dankeschön gibt's einen attraktiven Ticket-Rabatt! 🎁 Am 18. 11. dreht sich in Köln alles um Organisational Performance im KI-Zeitalter. Doch bevor es losgeht, möchten wir gerne Deine Meinung erfahren: ➔ Was interessiert Dich an der OXC besonders? ➔ Welche Erwartungen hast Du an die Veranstaltung? ➔ Was hält Dich aktuell noch von einer Teilnahme ab? Nimm an unserer kurzen Umfrage teil und hilf uns, die OXC noch besser auf die Bedürfnisse unserer Teilnehmenden auszurichten. Als Dankeschön erhältst Du einen attraktiven Rabatt auf Dein OXC-Ticket. So kannst Du ➔ neue Impulse für Deine Organisation mitnehmen ➔ Dich mit anderen Organisations-Gestaltern austauschen ➔ und die Zukunft der Zusammenarbeit aktiv mitgestalten. 📍 OXC 26 | 18.11.2026 | Köln Trage Dich jetzt ein. Wir stellen Dir ein paar kurze Fragen zu Deinen Erwartungen und Du erhältst Deinen persönlichen Ticket-Rabatt. Jetzt teilnehmen 👇

Keep getting beat by inferior products on price? When you send features, seats, and a price, cost becomes the buyer's only basis for comparison. 600+ B2B buyers told us 86% will pay full price if the value is clear, and 74% will go over budget if the ROI is there. The rep who wins sends a recommendation, not a price proposal. It names the business problem in the buyer's own numbers, traces it to a root cause, and quantifies what the problem is costing them. See the eight sections every recommendation requires.

Relevante Entscheidungen, Normen und Kommentare schneller finden? Im Webinar erfahren Sie, wie KI die juristische Recherche beschleunigt, ohne an Präzision zu verlieren.

Fehlende Angaben, Rückfragen, verstreute Dokumente? Erfahren Sie, wie Sie mit KI Mandatsanfragen strukturierter aufnehmen und schneller qualifizieren.

AI tools may be available to every law firm, but the knowledge and judgment built through decades of client work are uniquely their own. Data sovereignty is essential to protecting that advantage, ensuring firms retain ownership and control of their institutional knowledge, regardless of which AI tools they use. That independence matters as AI technology evolves. Firms need to be able to carry their collective intelligence forward, build on it with every new matter, and put it to work without being tied to any single provider. Ontonomi, our legal ontology platform, connects a firm's clients, matters, contracts, and negotiated positions into a firm-owned system of intelligence that can continue to grow and work across the AI tools it chooses. Learn more about Ontonomi here: https://lnkd.in/gB5vrb5d #DataSovereignty #LegalOntology #Ontonomi

Mehr Tempo, weniger Budget und jetzt auch noch KI. Wie gehst Du damit um? 👇 Das fragen wir alle, die Organisationen gestalten, vor der OXC 26 am 18.11. in Köln. Viele Unternehmen stehen gerade vor demselben Spagat. Schneller liefern, mit weniger Ressourcen. Und mittendrin eine Frage, die kaum jemand klar beantworten kann. Was passiert bei Dir, wenn KI auf unklare Verantwortlichkeiten trifft? ➔ 3 kurze Fragen ➔ unter 60 Sekunden ➔ direkt hier auf LinkedIn Als Dankeschön gibt es einen attraktiven Rabatt auf Dein OXC-Ticket. 🎁 📍 OXC 26 | 18.11.2026 | Köln Jetzt teilnehmen 👇

Over AI praten gaat inmiddels vrij makkelijk. Laten zien wat je er in je dagelijkse werk aan hebt, maakt het gesprek pas echt interessant. Twee weken geleden stond ik namens InterGarant Groep op het jaarcongres van Vereniging BWT Nederland. Een dag waarop ik veel verschillende mensen en organisaties heb gesproken over AI en tooling binnen ons vakgebied. Leuk om te merken hoeveel enthousiasme er is om daarmee aan de slag te gaan! Wat die gesprekken voor mij extra interessant maakte, is dat we inmiddels de eerste tastbare voorbeelden uit de praktijk kunnen delen. Zo zijn we op dit moment bezig met het automatiseren van een bestaand inspectierapport uit Groningen. Juist bij zulke concrete toepassingen wordt duidelijk waar de mogelijkheden liggen. Je hebt een bestaande werkwijze en mensen die daar dagelijks mee werken, vanuit die basis kun je gericht kijken wat technologie kan toevoegen. Daar zit voor mij ook de waarde van zo’n congres. Je spreekt mensen uit verschillende organisaties, hoort waar zij tegenaan lopen en ontdekt waar dezelfde vragen spelen. Dat geeft weer nieuwe ideeën om samen verder te onderzoeken. Een dag de stand bemannen betekent dus ook zelf met nieuwe ideeën naar huis gaan. Dank aan iedereen die even langskwam om kennis te maken, een vraag te stellen of te vertellen waar ze zelf mee bezig zijn. Leuk om elkaar zo te spreken!

How many CDDs are run each year? What initially started as internal research became too interesting not to share publicly. Here's our first attempt at mapping the world of Commercial Due Diligence, by counting the number of CDDs run by leading strategy consulting firms. Check it out below! https://lnkd.in/ezzndVPE

At HR Tech this week? Free AirPods or a JBL speaker for a 10-minute AI demo at ChangeEngine booth #7603, right by the HR Bistro.

At HR Tech? Tell us the employee initiative you're planning next. At ChangeEngine booth #7603 we'll build it with AI while you watch, then you pick AirPods or a JBL speaker.

A growing accounting practice needs systems that can keep up. Nuvo chose FYI’s accounting practice software to bring its work together across 25 offices. For a firm serving around 25,000 clients, the decision was about more than software features. They wanted a team that would understand their requirements and a platform that would continue to develop alongside the business. Hear why they chose FYI, then explore it for yourself in our webinar. 📅 Join Discover FYI | How high-performing accountants reduce admin & get more done. Register: https://lnkd.in/gEsnUT54

Update client information once and give the whole team access. That’s the difference FYI’s accounting practice software has made for Nuvo. Their teams no longer have to update the same information in multiple places, search for spreadsheets or wait for someone else to close a shared file. “It’s just one live database that everyone can see.” Sound familiar? Join our webinar to explore a more connected way to manage your practice. 📅 Join Discover FYI | How high-performing accountants reduce admin & get more done. Register: https://lnkd.in/gEsnUT54

Some lessons are best learned from experience. Others are better learned before they cost you money. Buying a business is exciting, but even a promising acquisition can come with some expensive surprises. In this clip from our recent webinar, we're counting down seven costly mistakes business buyers should know about. Matt Zakresky brings the lender's perspective, while Max Beairsto shares insights from the business valuator's side. Two different perspectives, seven mistakes and a few important things to keep in mind before making your next acquisition. Which of these seven mistakes do you think business buyers are most likely to overlook?