B2B ad examples

Most companies have no idea how often ChatGPT, Gemini, or Claude mention them. And even fewer know how they stack up against their competitors. So we built a tool that tracked every relevant buying question for our client. Each month, we reported on which searches they appeared in across each AI engine, and periodically benchmarked their performance against their biggest competitors. And along the way, we collaborated with our client on weekly website content creation and broader website updates designed for Generative Engine Optimization (GEO). In December, the client appeared in 19% of the answers we tracked. By July, that number was at 90%. (Today, it’s at 97%) Across 35 questions and three engines (105 possible appearances) our client appeared 90 times. Their two biggest competitors landed 39 and 16. On Claude, our client showed up in 34 of 35 prompts. Every experiment I've ever run starts the same way: define what winning looks like, break the process down into parts, then go build it. So if you can’t define what winning looks like, you can’t optimize for it. If you don’t know your share of AI answers, you’re just playing roulette. You can’t optimize what you don’t measure. So if you don't know your share of the AI answers, you don't know whether you're winning or quietly disappearing. (You can see the full breakdown, including how we built the tracker, linked in the first comment below.)

Bad creative, or bad tracking in disguise? Before you cut an underperforming campaign, make sure your conversion data is telling the full story.

Everyone’s sure the pipeline is out there. Fewer can show the evidence. Ten questions puts yours next to 750 revenue leaders.

Footprints are easy to find. Proof is harder. Ten questions across signals, spend and execution, then the full comparison.

What does AI in customer operations actually deliver? Numbers that pay back in months, not years.

"Press 1 for billing" is over. Your customers expect immediate answers and action.

Zwiększ widoczność swojej marki w Google i odpowiedziach AI jednocześnie. Zyskaj więcej zapytań, lepszą jakość leadów i większą sprzedaż. ✅ SEO i GEO w pakiecie bez dodatkowych opłat ✅ Monitoring AI w cenie ✅ Pierwszy miesiąc gratis ✅ Dedykowany opiekun i stały wgląd w wyniki ✅ Prosta umowa, miesięczny okres wypowiedzenia Sprawdź, ile Twoja firma może na tym zyskać.

Zwiększ widoczność swojej marki w Google i odpowiedziach AI jednocześnie. Zyskaj więcej zapytań, lepszą jakość leadów i większą sprzedaż. ✅ SEO i GEO w pakiecie bez dodatkowych opłat ✅ Monitoring AI w cenie ✅ Pierwszy miesiąc gratis ✅ Dedykowany opiekun i stały wgląd w wyniki ✅ Prosta umowa, miesięczny okres wypowiedzenia Sprawdź, ile Twoja firma może na tym zyskać.

Hi! It's me, the ghost of your unpublished draft. Stale drafts are scary, but not showing up when you really tried is even scarier. We can help.

Muito esforço na organização do evento, mas pouca participação? Dúvidas sobre quem convidar, qual formato escolher ou como saber se o evento trouxe os resultados esperados? O planejamento de eventos médicos envolve decisões que começam muito antes do dia marcado e continuam depois que ele termina. Deslize o carrossel e confira o que você precisa considerar no planejamento dos seus próximos eventos. Na próxima edição do Float Talks, vamos conversar sobre como conectar público, experiência e resultados para planejar eventos médicos com mais clareza e intencionalidade. E como a tecnologia pode apoiar essa jornada, com o Hub Experience. Participe da live Float Talks - se inscreva no link abaixo. 📅 27 de outubro, às 17h 💻 On-line 🔗 https://lnkd.in/eaBVzfBX

Hey %FIRSTNAME%, congrats on the recent deal. After a deal like this, client reporting is usually the first thing that has to be rebuilt: several ad stacks, CRMs and naming conventions that now have to read as one. We packed what we learned doing this with agencies like Eicoff and AdCellerant into a simple checklist: what to decide in the first 90 days so every team reports the same way. Want a copy?

AI speeds up translation. Without governance, it speeds up errors too. Here are the five risks to manage first.

Avant de recommander un établissement, les IA lisent ses avis. Avant de le choisir, vos clients aussi. Les chiffres de notre étude Ifop 2026 et les facteurs qui comptent pour être recommandé, en accès libre.

How mature are your AI practices? Score your global content program with the governance scorecard inside.

TikTok Shop jest już w Polsce. Czy sprzedaż na tej platformie opłaci się Twojej marce? Sprawdź to z bezpłatnym playbookiem Harbingers.

24 pytania diagnostyczne, plan pierwszych 90 dni i checklista przed startem. Pobierz bezpłatny playbook i oceń potencjał TikTok Shop dla swojego biznesu.

Hey %FIRSTNAME%, congrats on the recent deal. After a deal like this, reporting is usually the first thing that has to be rebuilt: several ad stacks, CRMs and naming conventions that now have to read as one. We packed what we learned doing this with teams like ASUS, SoftwareOne and illy into a simple checklist: what to decide in the first 90 days so the data lands in one place. Want a copy?

« Quel hôtel me conseilles-tu à Bordeaux ce week-end ? » « Où faire réviser ma voiture près de chez moi ? » « Quel est le meilleur opticien à Lille ? » « Où acheter des chaussures de running à Nantes ? » Vos clients posent déjà cette question à ChatGPT, à Gemini, à Google IA. Et si l’IA cite vos concurrents et pas vous, ce n’est pas un hasard. 40 facteurs décident des établissements qu’elle recommande. Une surprise : seuls 7 concernent votre fiche Google. Tout le reste se joue ailleurs sur le web. Notre checklist 2026 vous donne les 40, avec l’action à mener pour chacun. Et à la fin, un message prêt à donner à votre IA pour en faire le plan d’action de votre réseau. Elle est offerte 👇

Sua empresa já sabe que precisa vender mais. Falta decidir com quem. Gerar lead qualquer agência gera. O desafio é ter demanda qualificada chegando de forma previsível, mês após mês, sem depender de sorte ou de uma campanha que deu certo uma vez. Na Traktor, a estratégia começa pelo seu processo comercial: quem é o seu cliente ideal, como ele compra e onde a venda trava. A partir disso, mídia, conteúdo e CRM trabalham juntos para o mesmo objetivo, que é vender. Fale com a gente e receba um projeto feito para a sua operação

👀 Your ads may be working. But is your campaign? The average campaign contains 80 ads. Yet in the average campaign, just five assets receive 88% of media spend. The creative portfolio your team produces can look very different from the one consumers experience. So, what are we missing when we measure ads one at a time? 📊 Out now: our State of Creative Observability 2026 report. We connected 9.2 million ads across 115,990 campaigns, representing $11 billion in media spend, to reveal five areas where creative, audience, and media decisions drift apart. From gaps in placement coverage to content that adds volume without adding variety, the findings show why marketers need to look beyond individual ads. 🔗 Explore the findings and case studies in the full report. Download link in the comments.

AI search checks 10 things before it cites your page. You already know most of them 🧨 Answer up top. Clear headings. Tables. Original data. Real FAQs. Crawlable HTML. A named author. Fresh dates. Mentions off your site. Consistent schema. That’s not a new discipline. That’s SEO done properly. AI search is just less forgiving. It needs an answer it can lift in one piece. If your page doesn’t have one, it cites a page that does. Where most pages fail: 💎 The answer is buried in paragraph four 💎 “Written by Team” with no real person 💎 Key content only loads with JavaScript 💎 No data of their own Fix these before you pay for a “GEO audit”. #GEO

Just chat with Instantly to find best-fit leads, build campaigns, and automate outreach. All in one place. Try it free.

🐿️ 𝗔𝗹𝘁𝗲 𝗞𝗼𝗵𝗹𝗲. 𝗡𝗲𝘂𝗲 𝗞𝗮𝗺𝗽𝗮𝗴𝗻𝗲. 𝗨𝗻𝗱 𝗲𝗶𝗻 𝘇𝗶𝗲𝗺𝗹𝗶𝗰𝗵 𝘀𝘁𝗮𝗿𝗸𝗲𝘀 𝗘𝗶𝗰𝗵𝗵𝗼̈𝗿𝗻𝗰𝗵𝗲𝗻. Sammy ist zurück! 💚 Und diesmal hat unser buschiger Markenbotschafter für MANN-FILTER ein neues Thema im Gepäck: recycelte Aktivkohle in ausgewählten Innenraumfiltern. Klingt erstmal ziemlich technisch? Finden wir auch. Aber genau da wird’s für uns spannend. Denn aus komplexen Produktinnovationen machen wir Kommunikation, die hängen bleibt. Mit Headlines, die sitzen. Motiven, die auffallen. Und einem Eichhörnchen, das längst mehr ist als nur ein niedliches Kampagnengesicht. Ob mit Sammy oder ganz ohne: Unsere neue Kampagne zeigt, wie sich Nachhaltigkeit immer wieder neu erzählen lässt, ohne den roten Faden zu verlieren. 𝗡𝗲𝘂𝗲 𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝗶𝗲. 𝗡𝗲𝘂𝗲 𝗠𝗼𝘁𝗶𝘃𝗲. 𝗚𝗹𝗲𝗶𝗰𝗵𝗲 𝘀𝘁𝗮𝗿𝗸𝗲 𝗜𝗱𝗲𝗲. 🐿️ Ein großes Dankeschön an Mario Milinovic, Eldin Smajilovic, Marian Anton, Kersten Solacroup und Maciej Gondko für das Vertrauen, die tolle Zusammenarbeit und den gemeinsamen Spaß an kreativen Ideen! 💚 👉 Mehr zur Kampagne: https://lnkd.in/e_WPnPJy #FACT #MANNFILTER #Kreation #Nachhaltigkeitskommunikation #Kampagne #CreativeCampaign

Sua empresa já sabe que precisa vender mais. Falta decidir com quem. Gerar lead qualquer agência gera. O desafio é ter demanda qualificada chegando de forma previsível, mês após mês, sem depender de sorte ou de uma campanha que deu certo uma vez. Na Traktor, a estratégia começa pelo seu processo comercial: quem é o seu cliente ideal, como ele compra e onde a venda trava. A partir disso, mídia, conteúdo e CRM trabalham juntos para o mesmo objetivo, que é vender. Fale com a gente e receba um projeto feito para a sua operação.