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Ćejf is one of those words that can't quite be translated. Everyone with Balkan roots knows exactly what it means. We're bringing it to Stockholm. Zendev was built between Sweden and Bosnia and Herzegovina. So when there's a diaspora event in Sweden, we show up. On Saturday, March 28, you'll find us at the event organized by APU Network at Hotel Clarion Sign in Stockholm. And yes, we're setting up a proper ćejf corner. Senad Santic and Haris Husejnovic 🎯 will be there. Come say hello, grab a coffee and a small gift from home, and talk tech, Bosnia, Sweden, or all three at once. Senad will also take the stage and talk about what it actually looks like to build a company between two countries. What Swedish clients value in Bosnian teams, and what the diaspora can bring back beyond capital. Find us at the ćejf corner.

Bosnian coffee and Swedish semla on the same table. This is Lejla. She moved from Sweden to Bosnia. I moved from Bosnia to Sweden. We took opposite paths. And somehow ended up in the same office in Gothenburg, drinking what we call "razgovoruša." That's the coffee you make when you actually want to talk. No agenda. No rush. Just two cups, a džezva, and whatever needs to be said. Living somewhere new teaches you things about where you came from. Lejla sees Bosnia differently now. I see Sweden differently too. You don't just learn about the new place. You finally understand the old one. That's what I love about this Sweden-Bosnia connection we have at zendev. Same time zone. Same work ethic. Different operating systems, but somehow it just works.

Bosnian developer salaries grow faster than Swedish ones. At least that’s what our internal data showed. Why? Entry-level salaries in Bosnia are significantly lower, which naturally makes percentage growth appear much higher over time. In Sweden, you might double your salary over the first 10 years. In Bosnia, it can be closer to 3–4x. What’s more interesting is what happens as experience increases. The gap between Bosnian and Swedish salaries becomes smaller. The reason is that senior engineers are not just competing on the local market, they are competing globally. In that environment, a relatively small group of top professionals capture a large share of international opportunities (think 80/20). So what should companies take from this? If you’re nearshoring or outsourcing, the biggest pricing advantage tends to be at the junior and mid levels. Senior engineers are closer to global market levels, although still lower, which changes the overall cost dynamics. One implication that’s easy to overlook: Companies building outsourcing teams from abroad often default to senior-heavy setups. But in doing so, they are effectively operating in a more competitive, globally priced segment of the market, making it harder for themselves to strike a better offer. An alternative approach is to think more in terms of team composition. For example: → 2 seniors → 2 mid-level engineers → 3 junior engineers This kind of setup can balance cost, but still meet delivery quality and long-term capability building, without relying entirely on senior profiles. For agencies and the broader ecosystem, there’s also a longer-term point. Entry-level developers are currently struggling to break into the market. If fewer opportunities are created at that level, it will eventually impact the availability of experienced engineers down the line. If the goal is a sustainable talent market, it’s not just about optimizing for today’s delivery, but also about creating pathways for future senior talent.

Need more developer capacity that feels close to home? Zendev builds nearshore teams in Bosnia that work with your way of doing things. Same time zone as the Nordics and easy daily contact. We join your standups, use your tools, and follow your standards. You keep product ownership and we help you ship work on time. Add skills when you need them and scale down when you do not. A steady partner for building, improving, and keeping your platform running. Start with a small team and grow with confidence.

Make AI part of how your product works, day to day. Zendev helps teams build AI into real workflows, so it feels useful and easy to use. We connect key data sources, set up the APIs, and deliver features that support your users and your team. This can be smarter search, better help tools, or clear summaries inside the screens people already use. You stay in control of the product, and we keep progress clear and steady with small releases you can test and trust. We also share lessons in our podcast on AI work, data, and integrations, based on what we see in real projects.

Looking to lower delivery costs while keeping results strong? Zendev offers nearshore development in Bosnia with solid engineering and clear ways of working. We fit into your process, join daily check ins, and ship in small, steady steps. You can start with one team and grow as results prove out. Use Zendev for product work, platform upgrades, testing, or compliance fixes. You get a stable team that stays, learns your domain, and helps you move faster. Our goal is clean code, solid testing, and smooth handovers.