02Agencies · sales
Find who’s spending. And who isn’t.
Build a prospect list from ad activity. Filter the library by industry, country and buyer persona, then keep the companies already running LinkedIn ads, or the ones with none recorded.
- Ad presence
- With ads or none recorded
- Filters
- Industry, country, persona
- Also
- Size, format, impressions
Who it’s for
Agency new-business teams, SDRs and AEs who sell ad services, creative, ABM or marketing software, and need to know who already buys ads and who doesn’t yet.
The problem
Ad libraries start from a company name. You can’t ask them which cybersecurity companies in Germany don’t advertise on LinkedIn. So prospect lists get built by hand, one search at a time.
How to do it in adsrunning
Open Companies
In the app, Companies lists every advertiser in the library, with its LinkedIn ad counts.
Narrow the market
Add filters: LinkedIn industry or AI sector, country, employee count, business model, target market (B2B, B2C, B2B2C) and buyer persona, from developers and IT to marketers, sales and finance.
Pick a side
Set ad presence to With ads for companies with recorded LinkedIn ad history, or No recorded ads for companies we checked and found none.
Qualify the advertisers
Add a minimum ad count, minimum reported impressions, an ad format or person-led ads to find the most active ones.
Open each company
See its formats, top countries and network activity before you reach out.
Industry Software Development
Country Germany
Buyer persona Marketers
Ad presence No recorded adsFive lists worth building
“Your rivals are on LinkedIn. You aren’t.”
Filter a sector for No recorded ads, then name two advertisers from the same sector in your first email. Each company page lists who else advertises like it.
The thought leader pitch
With ads plus No person-led ads observed finds advertisers with no sponsored employee or founder posts in the last year.
The video gap
Pick advertisers in a sector and check their format mix. Companies running only image ads are leads for video work.
Persona match
Selling to marketers? Buyer persona Marketers with ad presence With ads gives companies that sell to marketers and have LinkedIn ad history.
Wait for the first ad
Add non-advertisers to your watchlist of 50. When one starts running LinkedIn ads, it shows up in your feed.
What it uses
Pricing →Companies and filters
Starter · in the appFilter every advertiser by industry, country, size, persona and ad presence.
Company pages
Free · publicLinkedIn, Meta and Google status and latest ads for one company.
Industry rankings
Free · publicThe most active LinkedIn advertisers in each industry.
Watchlist and Alerts
Starter · in the appWatch up to 50 companies and read their new LinkedIn ads in one feed.
Questions
Does “No recorded ads” mean they never advertise?
It means we hold no LinkedIn ad history for the company, and a check within the last 15 days found none.
Do you show ad spend?
No. You get ad counts, formats, run dates and, where LinkedIn publishes them, impression ranges and targeting.
Can I filter by where ads are targeted?
Yes. Target location and target language select ads by their own targeting, which can differ from the company’s headquarters country.