Woodly ads

𝗢𝗻𝗲 𝗛𝗘𝗟 𝗼𝗳 𝗮𝗻 𝗼𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝘆! Woodly is raising, and we’ll be in Hel(sinki) during Slush, 18–19 November. Packaging made with Woodly® has shown up to 𝘁𝗵𝗿𝗲𝗲 𝗲𝘅𝘁𝗿𝗮 𝘀𝗮𝗹𝗲𝗮𝗯𝗹𝗲 𝗱𝗮𝘆𝘀 for fresh food. Our patented wood-based material runs on converters’ existing equipment, with no new capex. For grocery retailers, extra days mean 𝗳𝗲𝘄𝗲𝗿 𝗺𝗮𝗿𝗸𝗱𝗼𝘄𝗻𝘀, 𝗺𝗼𝗿𝗲 𝗳𝘂𝗹𝗹-𝗽𝗿𝗶𝗰𝗲 𝘀𝗮𝗹𝗲𝘀 𝗮𝗻𝗱 𝗹𝗲𝘀𝘀 𝗳𝗼𝗼𝗱 𝘄𝗮𝘀𝘁𝗲𝗱. 𝗜𝗻𝘃𝗲𝘀𝘁𝗼𝗿𝘀 𝘄𝗵𝗼 𝘀𝗲𝗲 𝘁𝗵𝗲 𝗺𝗼𝗻𝗲𝘆 𝗶𝗻 𝗺𝗮𝗸𝗶𝗻𝗴 𝗳𝗼𝗼𝗱 𝗹𝗮𝘀𝘁 𝗹𝗼𝗻𝗴𝗲𝗿: 𝗮𝗿𝗲 𝘆𝗼𝘂 𝗶𝗻 𝗛𝗘𝗟? Message us or email [email protected] to meet 💚 .

🍃 𝗔 𝗯𝗮𝗴 𝗼𝗳 𝘀𝗮𝗹𝗮𝗱 𝗶𝘀 𝗼𝗻𝗹𝘆 𝗮𝘀 𝗴𝗼𝗼𝗱 𝗮𝘀 𝗶𝘁𝘀 𝘄𝗲𝗮𝗸𝗲𝘀𝘁 𝗹𝗲𝗮𝗳.🍃 Tales from supermarket shopping continues. Last time it was tomatoes, this time salad. Crate after crate of bagged salads being pulled off the shelf, gone off and straight to waste. Maybe folks were not in the mood for salad. Or there was a forecasting error. Whatever the reason, that is way too many greens not ending up on the plate and way too much effort, emissions and sales going down the drain. In the UK, fruit and veg account for about third of total retail food waste by volume. And at home… I cannot be the only one who has binned an almost untouched bag of baby spinach 😞 . Leafy greens are particularly sensitive to excess moisture building up inside the pack and to the balance of oxygen moving through the packaging. Our partners tested that packaging made with Woodly® 𝙚𝙭𝙩𝙚𝙣𝙙𝙚𝙙 𝙩𝙝𝙚 𝙚𝙛𝙛𝙚𝙘𝙩𝙞𝙫𝙚 𝙨𝙝𝙚𝙡𝙛 𝙡𝙞𝙛𝙚 𝙗𝙮 1 𝙙𝙖𝙮 𝙛𝙤𝙧 𝙢𝙪𝙨𝙝𝙧𝙤𝙤𝙢𝙨 𝙖𝙣𝙙 3 𝙙𝙖𝙮𝙨 𝙛𝙤𝙧 𝙨𝙩𝙧𝙖𝙬𝙗𝙚𝙧𝙧𝙞𝙚𝙨. I'm looking forward to testing the material for leafy greens next! If you would like to be part of the trial group, send me a note. 📮

Stuffed mushrooms with bacon. Raspberry pavlova. Frozen margarita. Something for everyone. And absolutely nothing to waste. If you fancy finding out how Woodly® enables packaging that adds 1–3 extra days of effective shelf life, go and have a word with Kenneth, Sean or Jonathan. (p.s. They may look a bit intimidating, but they’re actually very sweet 😉)

Back at Birmingham Packaging Innovations & Empack A year ago, we came here with a big idea and a lot of belief. This year, we’re back with something much less sexy and much more useful: proof. Since last time: – We’ve built a real UK route to market – A proper supply chain with strong partners – Serious interest and live projects with leading UK retailers – And packaging that actually extends shelf life in fresh produce That last bit matters. Because extending shelf life means less food waste, less shrink, and better margins. Good for the planet. Very good for business. Turns out solving a global problem can also improve the P&L. Who would’ve thought. Packaging Innovations & Empack

In high-waste fresh produce, up to 25% of value is lost to shrink. Packaging made with Woodly® can extend shelf-life by up to 3 days.

𝗕𝗲𝘁𝘁𝗲𝗿 𝘀𝗵𝗲𝗹𝗳-𝗹𝗶𝗳𝗲 = 𝗟𝗲𝘀𝘀 𝗪𝗮𝘀𝘁𝗲. 𝗕𝗲𝘁𝘁𝗲𝗿 𝘀𝗵𝗲𝗹𝗳-𝗹𝗶𝗳𝗲 = 𝗕𝗲𝘁𝘁𝗲𝗿 𝗠𝗮𝗿𝗴𝗶𝗻𝘀. Get in touch with Kenneth or Sean if you're at FRUIT LOGISTICA!