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The EU’s anti-greenwashing rules took effect on 27 September. If EU consumers can see your sustainability claims, your brand is in scope, wherever you’re headquartered. Our free guide covers what’s changed, which claims now carry risk, and how to replace vague language with specific, evidence-backed statements that hold up.

If someone asked you to prove your sustainability claims tomorrow, what would you show them? Under the EU’s new rules, environmental claims in consumer-facing marketing need to be specific, scoped, and backed by evidence. Good intentions aren’t enough on their own. Our free guide shows what defensible claims look like and what to stop saying.

The strongest Corporate Social Responsibility programs give people something to take part in. 🎁 🌲 A customer purchase. A company anniversary. An employee milestone. Each can support verified nature projects with progress your team can see and share. Our latest blog explores how nature-based solutions can strengthen corporate social responsibility, and how CSR and ESG work together to make that impact measurable. 📖 Read the blog: https://lnkd.in/efhXf_4U/?utm_campaign=BrandAwareness&utm_source=linkedin&utm_medium=paid&utm_id=932908166&hsa_acc=514965028&hsa_cam=932908166&hsa_grp=643820426&hsa_ad=1665556256&hsa_net=linkedin&hsa_ver=3 #CorporateSustainability #CSR #ESG #ReforestationProjects #ClimateAction

Restoring forests after a hurricane takes time, investment, and a long-term commitment to recovery🌲 Proud to share that our longtime partner, Husqvarna Group, is expanding its investment in verified nature with a new project that will plant and verify 30,000 trees in South Carolina, helping restore forests damaged by Hurricane Helene. This latest initiative builds on a global partnership that has already supported: 🌱 700,000+ trees planted across Brazil, Kenya, Senegal, and Tanzania 🌍 145+ hectares restored across mangrove, terrestrial, and agroforestry ecosystems Through veritree’s tech, we're helping ensure restoration is tracked, monitored, and verified, providing greater transparency into how these ecosystems recover over time. Read more: https://lnkd.in/eaea3-7u #NatureRestoration #Reforestation #ClimateResilience #Husqvarna

Over 7M trees were pledged this September from corporate partner commitments, creating a lasting impact on our planet, one tree at a time, month after month. 🌲 🤝 Check out how we are restoring our ecosystems by reading our blog: https://lnkd.in/gkTJemzr/?utm_campaign=BrandAwareness&utm_source=linkedin&utm_medium=paid&utm_id=932908166&hsa_acc=514965028&hsa_cam=932908166&hsa_grp=643820426&hsa_ad=1665488216&hsa_net=linkedin&hsa_ver=3 #NatureBasedSolutions #ClimateAction #Reforestation #RestorationProjects #NatureBasedPrograms

Slowly, it comes into focus: two planters setting mangrove saplings into the mud by hand, a crane crossing the sky above them, a Kenyan coastline being restored. 🌱 Through veritree, a brand’s nature investment can take root in places like this. A few quick questions reveal what yours could look like. Unlock your brand’s nature impact: https://lnkd.in/eqkeT-9a/?utm_campaign=BrandAwareness&utm_source=linkedin&utm_medium=paid&utm_id=932908166&hsa_acc=514965028&hsa_cam=932908166&hsa_grp=914783016&hsa_ad=1653072166&hsa_net=linkedin&hsa_ver=3 #reforestation #treeplanting #naturebasedsolutions #corporatesustainability #treeplantingcompany #natureimpact