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Today, millions are casting ballots across the country, and researchers are closely observing how Americans make their choices. Major news outlets including CNN and The Wall Street Journal have already highlighted The Voter Poll by SSRS, which will provide valuable insights into voter behavior in key states such as NY, VA, NJ, and CA. Verasight is proud to serve as a data contributor to The Voter Poll by SSRS and looks forward to the findings that will emerge as results are reported in the coming days. CNN article: https://lnkd.in/gWKfkaxU Wall Street Journal article: https://lnkd.in/grpbK_kG

From coast to coast, The Voter Poll by SSRS informed real-time election coverage across leading news outlets including ABC News, CNN, Fox News Media, CBS News, NBC News, and The Associated Press. Verasight is grateful to have contributed data to this important national conversation about how Americans voted and why. We’re proud to play a role in advancing transparent, evidence-based election research. Read more about our involvement here: https://lnkd.in/gaZhUgCG #thevoterpoll #electionresearch #surveydata #election2025

We are proud to announce that we will be a data contributor to The Voter Poll by SSRS on behalf of ABC News, The Associated Press, CBS, CNN, Fox News Media, & NBC News. We are excited to support these decision desks & provide Americans with real-time election data. https://lnkd.in/gaZhUgCG

Researchers relying on so-called “synthetic samples” risk misestimating brand awareness and market demand, for both existing and, notably, potential products. Read Verasight's latest synthetic sampling report.

We are excited to share six new research papers that were published with Verasight data: 1. "Citizen Forecasts and the 2026 US Congressional Midterm Elections: Do Americans Still Expect the Iron Law to Hold?" in PS: Political Science & Politics by Debra Leiter, Mike Lewis-Beck, and Mary Stegmaier: https://lnkd.in/gMZr53tD 2. "Prevalence and Correlates of Symptoms of Cannabinoid Hyperemesis Syndrome in the United States, 2025" in the American Journal of Public Health by Mark Ilgen, Amanda Price, Paula Goldman, Blair Whittington, MPH, and Brian Hicks: https://lnkd.in/ge6ZVKwE 3. "Prevalence and Correlates of Perceived Food Noise Among U.S. Adults in a Nationally Representative Sample" in Obesity Science & Practice by Daisuke Hayashi, PhD and Travis Masterson: https://lnkd.in/gg-vJq8z 4. "Snow Much Uncertainty: Public Perceptions of Wide Probabilistic Snowfall Ranges" in Weather and Forecasting by Robert Prestley, Julie Demuth, Joe Ripberger, Abby Bitterman, and Makenzie Krocak: https://lnkd.in/gB-V7E-n 5. "Worth a try? The electoral consequences of symbolic legislation" in Research & Politics by Nicole Huffman, John V. Kane, and David Stack: https://lnkd.in/gAd6krzy 6. "Lifetime prevalence of self-reported defensive gun use, offensive gun use, and nonfatal firearm victimization among Michigan adults" in Injury Epidemiology by Brian Hicks: https://lnkd.in/gjBEEsav Congratulations to all the authors on their new publications! Read more about all six studies on our blog: https://lnkd.in/gZ9ZVYTt See more publications using Verasight data: https://lnkd.in/ghTCgeji

Our mission at Verasight is to expand access to high-quality survey data. Today, we’re taking a major step forward on that journey by launching Verasight Self-Serve where researchers can instantly launch studies to our verified community. Three things that make Verasight Self-Serve different: 1. Multi-mode recruitment. Verasight panelists are recruited through address-based sampling, person-to-person text messaging, and dynamic online targeting. 2. Voter validation and voter file appends. Registered voter samples are validated with official voter file records, and voter file data can be appended to your responses. 3. Survey weights. Weights to Census data and benchmarks are produced when fielding closes, which ensures your sample reflects the true population and enables researchers to compare estimates over time. Verasight Self-Serve works with any survey programming software. If your questionnaire is in a Word processing document, you can upload it and have it converted to a Qualtrics QSF file rather than rebuilding it by hand. If you’re planning research this fall, Verasight Self-Serve data is 10% off through the remainder of 2026. Just email [email protected] for your discount code. Get started with Verasight Self-Serve: https://lnkd.in/gPXfGzQj