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When the dust settles on CES'26 and we've long forgotten the headlines about new uses for AI, what we will remember are the meaningful in-person interactions with friends and colleagues. Hit me and Eduardo Peña if you'll be there and let's talk about how UPROXX TV & UPROXX Studios can help solve your business challenges. And maybe how AI can cure hangovers.

UPROXX TV is live. The article nails it: we didn’t “pivot,” we’ve been building toward this since Luminaries in 2015. Now we’re meeting audiences where they already are — YouTube CTV — and expanding smartly: evaluating FAST syndication and OEM integrations, while licensing originals like Visionaries. UPROXX TV combines artist-first programming with a CTV-first ad business. Premium, rights-cleared, culture-driven — exactly what viewers choose on ad-supported streaming, and exactly where brands want guaranteed presence. Proud of this team.More in the AdExchanger exclusive (see link in comments). #CTV #FAST #Originals #PublisherSales #UPROXX #UPROXXTV #CES2026 #newfronts UPROXX STUDIOS Warner Music Group

Introducing UPROXX TV. As I say in the AdExchanger article below, Direct and PG deals with UPROXX cut through the opacity of the open exchange, guaranteeing brands premium placement, full transparency, and total brand safety across the most culturally relevant "must see" content on YT. YT scale + CTV attention, now packaged with guaranteed placement inside a highly sought-after defined set of Big Cultural Moments. #CTV #BrandSafety #Attention #UPROXX #UPROXXTV #CES2026 #newfronts

The Future of Music Television is YouTube CTV and streaming, and UPROXX is where it all comes together. Check the AdExchanger link comments to read all about it. Comscore now places UPROXX among the top entertainment networks — and more than half of our audience already watches on CTV. Through our Warner Music partnership, brands get 100 percent share-of-voice around the biggest superstar artists. And then our creator-led programming and channels take it to another level. We'll see you at NewFronts. #CTV #StreamingTV #MusicTV #MediaBuying #UPROXX #UPROXXTV #CES2026 #NewFronts

Happy to share another update on UPROXX's evolution, as we align our entire infrastructure around the future of music television. As LL Cool J once said, "Don't call it a comback, I been here for years" We’ve spent a decade building a deep catalog on YouTube. Today is the natural step into the living room. We’re launching a cultural TV network where artists, fans, and brands meet on the biggest screen in the house. (AdExchanger link in comments) #CTV #StreamingTV #MusicTV #MediaBuying #UPROXX #UPROXXTV #CES2026 #newfronts

🚨 Hiring alert! 🚨 UPROXX is building one of the strongest CTV and premium video sales organizations in the industry, tied to music culture and the superstar creators who drive it. Our offering sits at the intersection of music, culture, and streaming, with real scale and artist access. We are currently hiring AEs with deep video-first experience in the following categories: 👉 Telecommunications https://lnkd.in/dXXz7rnV 👉 Finance, Banking, and Crypto https://lnkd.in/dkQefFXv 👉 Pharma, Healthcare, and Diet/Wellness https://lnkd.in/dWEii6v9 If you have proven relationships, a track record of meaningful video-first deals, and you want to be part of shaping where music television goes next, you should apply. Contact Eduardo Peña Greg Osborne UPROXX STUDIOS