The Avolution ads

Premium Australian avocados. Consistent quality & year-round supply for India. Partner with The Avolution. Enquire now.

Australia supplied 73.9% of Singapore's avocado import volume in 2023. In the July 2023 to June 2024 period that number rose to 84.3%. That is 5,344 tonnes into a 6,343 tonne market. Not because Singapore has no alternatives. Because the category was built around Australian supply before alternatives had the infrastructure to compete for it. Singapore imports approximately 1.1 kg of avocado per resident per year. Malaysia is at 0.15 kg. India is under 0.01 kg. That gap is not a market size difference. It is a category development difference. Singapore's avocado category has moved from a specialty purchase to a repeat modern grocery item. Buyers are managing variety, origin, ripeness, and pack format as separate commercial decisions. Foodservice set the demand -consumers experienced properly ripened Hass in hotels, cafés, and restaurants before they sought it in supermarkets. Retail followed. Every market The Avolution operates in is at an earlier stage of that same curve. Malaysia is building fast. India doubled import volume in a single year but sits at under 0.01 kg per person. The Middle East is investing in category development. Japan has the infrastructure but not yet the volume. Singapore is not where the growth is right now. It is where the proof is. The question for Australian exporters in every other market is not whether the category gets there. It is whether the investment in building it starts before or after the position is already taken. Which Asian market do you think is closest to reaching Singapore-level category maturity for Australian avocados? Source: UN Comtrade via World Bank WITS 2023. Avocados Australia via Infocado July 2023 to June 2024. #Singapore #AustralianAvocados #ExportStrategy #MarketIntelligence #TheAvolution #FreshProduce #AsiaMarket #CategoryDevelopment The Avolution Daryl Boardman Sally Boardman Jackson Boardman Steven Newman Gunjan Allen Deepak Vasa David Rocha Manujith Samantha (Sam)

Another AFL done. Three days of meetings, market visits, and honest conversations about where fresh produce is heading. The message from buyers was consistent. We all need food, and fresh categories remain some of the most resilient in the industry. Avocados lead the way for us. Citrus and table grapes aren't far behind. Having all three in the portfolio changed the conversation. Existing avocado customers wanted to know if we could support them across other categories. New buyers, especially those unhappy with their current supply relationships, were looking for a fresh start. Three topics came up again and again: planning ahead for WA supply, early conversations about next season's Shepard program, and what a multi-category supply relationship looks like in practice. Buyers are already thinking ahead to next season. So are we. The opportunity is clear. Keep building on our strength in avocados. Use citrus and grapes to broaden relationships, open new customer opportunities, and become a more complete year-round supplier into Asia. The Middle East stayed part of the conversation too. Geopolitical and logistics challenges are real, and we're not chasing a spot-market shortcut to get in. We're taking the time to find the right markets, customers, and logistics windows, so that when we do enter, it's with a program built to last, not a one-off opportunity. If you're planning your 2026/27 supply program, let's talk.

Expanding into citrus wasn’t a random bet. It came from years of building trust with customers through our avocado business. Antony Allen breaks down why The Avolution is moving into citrus and what it means for the markets we already serve. More products. Same relationships. Same commitment to quality. Antony Allen Manujith Samantha (Sam) David Rocha Steven Newman Deepak Vasa Sally Boardman Daryl Boardman Jackson Boardman Gunjan Allen #Avocados #Citrus #FreshProduce #AgribusinessExport #AustralianAgriculture #ExportBusiness #GlobalTrade

The Avolution is on the ground at Asia Fruit Logistica 2026. Hong Kong. Three days. Avocados, citrus, and table grapes. If you are here and want to talk programs for 2026/27, reach out now. [email protected] #AsiaFruitLogistica #AFL2026 #HongKong #AustralianAvocados #Citrus #TableGrapes #TheAvolution #FreshProduce

Every week we publish where Australian supply is actually heading. Dispatch, size curve, export demand, and an honest outlook.