Silvertrek Systems

Estimators often use rates without knowing the utilization assumption behind them—then job conditions change and the math breaks. This webinar shows how to label rates with utilization (ex: “$92/hr at 50% utilization”) so bids can be adjusted based on expected hours and job realities—especially on chopped-up work where utilization drops fast.

If job margins look good but your equipment P&L says otherwise, you may be living the “margin mirage.” Utilization assumptions baked into your rates can quietly turn “profitable” jobs into losses. Join April 14 @ 10am to learn how to calculate utilization consistently, understand the cost relationship, and pair rates with utilization assumptions so estimators can bid the right work accurately.

If different people calculate utilization differently (target vs deployed vs expected), you can’t compare performance or have meaningful conversations. In this class (April 14 @ 10am), learn utilization calculation methods, how to align on one standard, and how utilization impacts cost per hour—so the whole organization speaks the same language.

You’ll leave this webinar with a practical way to calculate utilization, choose the right denominator, and communicate utilization assumptions clearly in your equipment rates. If you want fewer costly bidding surprises and clearer equipment performance conversations, this session is for you. April 14 @ 10am.

Competitors who specialize in high-utilization work can bid lower and still win profitably—while you lose the best jobs and win the worst ones. This class shows how utilization economics shapes bidding outcomes, and how to adjust your rates and assumptions so you stop getting outbid on profitable work.

Companies using single rates tend to win low-utilization jobs that lose money and lose high-utilization jobs that could be very profitable. This webinar explains why that happens and how to fix it by pairing rates with utilization assumptions and adjusting bids based on expected job conditions.