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Teams with higher trust scores close deals faster. It’s that simple. Relate highlights your strengths, exposes your gaps, and guides you on how to improve them in days, not quarters. Get the metric that drives performance.

Sales teams measure everything...except trust. And that’s the one metric that predicts whether deals move forward or stall. Relate gives you a Trust Index score built from 55+ behavioral signals so you can finally coach the thing that matters most. Get your team’s Trust Index score.

You track everything: calls, pipeline, activity, win rates. But the one variable that actually predicts deal movement? Trust. Relate measures 55+ behavioral signals from real meetings and gives you a Trust Index you can coach, track, and improve. Trust is the leading indicator your dashboards don’t show — yet. Add trust to your analytics stack.

There is an old saying that what gets measured gets done. Here is an example. In July, I closed all 3 fitness rings in my Apple fitness app for the first time. It measures how often I stand, my time doing exercise and daily movement. I'm surprised by how much it is changing my habits. Small things like - I now often take the stairs instead of the elevator. On a recent business trip, instead of sitting in the airport lounge doom-scrolling before my flight, I found myself walking around the airport in an effort hit my move goal. It is also leading to bigger changes - I am now going to the gym nearly every day. It got me thinking about what we are building at Relate - a world where we can also measure our business fitness. A World where you have awareness on how you are showing up to work, by measuring behavior in meetings that either builds or erodes trust. With that awareness comes change. Sometimes that change could be small, like reducing filler words to sound more credible. Sometimes that change could be bigger, like elevating your team's culture by creating a shared language around trust. Habits are had to change without awareness, and awareness is hard without measurement. Check out relate.us to find out more and sign up for early access. #measurement #trust #Businessfitness Relate Research and Technology Co

If trust is so important, why aren't we measuring it? This is not me saying it. This is the Harvard Business Review saying it 5 days after the launch of Relate's new meeting intelligence platform. In a world where we are all becoming skeptics and trust is collapsing, it's never been more important for business to demonstrate trust in new ways. You cannot demonstrate something you do not measure. The answer is in the data, and your business is producing huge amounts of relationship data every single day. You just need to harness it. Visit relate.us to find out more. Relate Research and Technology Co Dr John Blakey #trust #trustedadvisor #AIcoach #bettermeetings https://lnkd.in/gQQRyUy8

Imagine knowing exactly which calls to review each week, and why. Relate ranks conversations by trust signals so you can focus coaching time where it has the highest impact. See your team’s coaching priorities instantly.