Propensity ads

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Thanks for stopping by Propensity at UNBOUND! We loved getting the chance to talk about what’s changing across ABM and AI-powered GTM. Read our Unbound takeaways from our conversations with all of you.

Hey %FIRSTNAME%, There's only one way to find customers and that is with us!

Propensity helps B2B teams accelerate Complex Deals with Contact-Level ABM Marketing, providing visibility beyond account engagement. Propensity tells you: 💠 Who is actually engaging 💠 Which stakeholders are researching 💠 When to act ▶️ Watch our CEO Sumner Vanderhoof at B2BMX

🚧 When deals run 3–6+ months, sales account activity isn’t enough. The core idea is: Complex deals require visibility at three levels: 🚀 Contact Engagement 🚀 Sales Prioritization 🚀 Pipeline Influence Propensity helps B2B teams: ✅ De-anonymize engaged website visitors ✅ Score contacts, not just accounts ✅ Deliver CRM-ready signals to sales 👉 Learn More

Run geofencing campaigns at event locations without the sponsorship cost. Use geofencing to identify and engage real attendees before, during, and after events. 👉 Learn how to target event attendees with geofencing campaigns.