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Curious about how your team’s email marketing efforts compare to others in the media industry? Each quarter, Omeda releases aggregated, anonymized data from client emails sent from our platform so you can understand how your emails are performing. Get the ungated report:

Each quarter, Omeda releases aggregated, anonymized data from client emails sent from our platform so you can understand how your emails are performing. Get the ungated report:

In a world of tightening privacy regulations and fading third-party cookies, unified first party data is more critical than ever. It gives brands a complete, accurate view of their audiences, enabling better personalization, smarter marketing decisions, and stronger audience relationships—all while ensuring compliance and long-term competitive advantage.

In our State of Audience report, we learned that the most important source of revenue for audience-driven businesses are digital ad sales — 94% cite advertising as their primary growth source. But 50% of respondents said they missed their ad sales goals in the past year! Want to fight back like a scrappy, data-savvy underdog? Read 5 Smart Ways to Sell More Ads with First-Party Data and learn how to make first-party data part of the sales pitch to advertisers, not just part of the tech stack.

In Q2 2025, Omeda clients sent 2+ billion emails from our platform. Learn how your team's email marketing efforts compare to others in the media industry. We have the latest key findings in our Q2 2025 Email Engagement Report—get your benchmarks, a closer look at click bot trends, and learn how advanced click bot suppression for data center IPs is going. 🤖 🔗 Get the full report below!

In our State of Audience report, we learned that the most important source of revenue for audience-driven businesses are digital ad sales — 94% cite advertising as their primary growth source. But 50% of respondents said they missed their ad sales goals in the past year! Want to fight back like a scrappy, data-savvy underdog? Read 5 Smart Ways to Sell More Ads with First-Party Data and learn how to make first-party data part of the sales pitch to advertisers, not just part of the tech stack.