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Serving Up Good Vibes: MINI Pickleball Summer Social Game Recap! What a smashing success! On August 23, we hosted our very first-ever MINI Pickleball Social, bringing together the MINI community for an afternoon packed with energy, spirited play, and great company. From competitive rallies to friendly doubles, everyone truly brought their A-game. Huge thanks to all our MINIacs who came out to play, connect, and make our inaugural tournament one for the books! This is only the beginning. Can't wait to see you at the next MINI social — stay tuned! #MINIHK #PickleballSocial #MINIacs #CommunityFirst

An official loyalty programme. For those who don't do 'official'. The all-new "MINI+" is officially here to unlock the unofficial perks of being a MINIac. Say goodbye to boring points and hello to handpicked offers, inspiring workshops, exclusive community events, and signature rewards. It's our way of making every MINI journey even more rewarding—and every go-kart feeling even more memorable! Stay tuned. #MINIHK #MINI+ #LoyaltyProgram #MINICommunity

Celebrating a historic collaboration in Hong Kong! We are thrilled to unveil the New MINI Paul Smith Edition — more than a new car, it’s a bold statement of design, character, and shared creative spirit. This launch builds on an incredible 2025 for MINI, where we led sales growth in key segments and joined Hong Kong’s Top 10 EV brands. Our partnership with Paul Smith embodies “British with a twist,” mirroring Hong Kong’s vibrant energy and the mantra: “Every day is a new beginning.” Every detail tells a story, blending iconic design with contemporary flair. A heartfelt thank you to our business partners, media friends, and the inspiring MINI community for joining this celebration. Here’s to new beginnings and driving forward with fun and character! #MINI #MINIHK #PaulSmith #MINIPaulSmithEdition #Innovation

2025: The Year We Maximised Every MINI Potential. The success of our full electric MINI family proved how we transform iconic potential into maximum impact. We redefined engagement through immersive, customer-driven experiences, ensuring our status as Hong Kong’s most Iconic Automotive Brand is not just remembered, but actively lived. None of these would be possible without our incredible MINIacs community. Your passion is our core driver. 2026: Ready to Grow and GLOW even Bigger and Brighter together, leading the next chapter of electric urban mobility. #MINI #MINIHK #YearInReview #ElectricVehicles #BrandCommunity #2026Preview