General Motors Africa & Middle East ads

A century across Africa and the Middle East has taught us that progress is rarely defined by one moment. It is built over time, through understanding changing needs, advancing technology and forming partnerships that have shaped mobility in the region. For 100 years, General Motors has continued to evolve alongside the region, learning from the markets, communities and partners we serve and carrying that experience into every new chapter. As we reflect on how far mobility has come, our vision remains firmly focused on the future, and on continuing to evolve with the region in the years ahead. From Zero to 100 & Beyond. GMC Chevrolet Cadillac

100 عام شاركنا في تطويرالمنطقة، من بناء الأسس إلى ابتكارات ترسم المستقبل. من صفر إلى 100 وبعد.

For 100 years, we've been part of this region's journey. From building foundations to pioneering innovation. From Zero to 100 & Beyond.

Our story began 100 years ago with people who believed mobility could change lives. From Egypt to Lebanon and the Gulf, today our legacy is being told on the world stage through a powerful collaboration with CBS News and Al Arabiya News Channel, capturing how we moved communities across the region forward, and how we are redefining it for the next century. From Alexandria's early assembly plant and export hub in the 1920s, to our iconic General Motors vehicles from Chevrolet, GMC and Cadillac, we became a part of everyday life.