Chameleon

We obsess over A/B testing our launch emails, copy, and ads – but ship interactive demos and cross our fingers and toes they work 🙃 That demo is doing the heavy lifting for feature adoption, sales enablement, customer education... and we treat it like a "set it and forget it" asset? We just launched A/B testing for Interactive Demos at Chameleon, so you can finally optimize them to your heart's content. Test your positioning. Test your messaging. Test your product story. Then measure its success from the app and tie it to real product adoption goals 💅

Figma’s new Liquid Glass effect is seriously impressive. The way Refraction, Depth, Dispersion, and Frost work together brings a refined, tactile quality to UI surfaces — but what really stood out to me is the Light setting. Interacting with the light projector feels incredibly natural — it turns a typically abstract design concept into something tangible and intuitive. I put together a small visual to explore the effect in motion 👀 👀 Hats off to the Figma team — you really cooked with this one 🔥

Enjoy my demo of making an interactive demo about how we internally enabled the team to promote the demos launch 😅 (say demos again...) Thanks Andrew and Ashley for the video inspiration here!

I don't often post on LinkedIn, but I'm really excited about a new feature Chameleon is launching!! I figured I'd show it in action 🤷 Most of my customers (PMs, PMMs, Designers) are extremely busy, constantly context shifting, so it's hard for them to dedicate specific time to build Walkthrough Tours, but with our new Interactive Demos, it's SO quick (~5-10 minutes IMO). It works like this: 🎙️ Talk through a feature like you're on a call or recording a Loom 🤖 AI turns it into an interactive, clickable demo 📤 Embed or share it anywhere: LinkedIn, site, tours, help docs etc. I'll leave the example I built in the comments!

Last year I had a worrying insight that was keeping me up at night: was Chameleon losing the battle to stay relevant? 😰 It started when a customer casually mentioned discovering a "cool feature" from a LinkedIn post, not our in-app campaign 🧐 The penny dropped 💡 User onboarding was happening everywhere *outside* the product - LinkedIn, TikTok, random tweets… while we'd been 100% focused on in-app experiences 🤦🏽♂️ So we made our biggest bet 💰 as a company: acquired a team and built something completely new So today, we’re launching Pʀᴏᴅᴜᴄᴛ-ᴄᴏɴɴᴇᴄᴛᴇᴅ Iɴᴛᴇʀᴀᴄᴛɪᴠᴇ Dᴇᴍᴏꜱ 🚀 Simply record your feature flow (like Loom) → AI creates annotated, clickable captures → Embed / share on your site, socials, in-app etc. The game-changer? Unlike other Interactive Demo tools, ours follow visitors into your actual product and track real adoption, not just views ⚡ That means you can: 🟢 target users in-app based on demo activity 🟢 optimize versions based on usage goals 🟢 seamlessly launch demos from existing experiences It’s live now and we’re offering a FREE version! Why? I’m betting this changes how effective our overall product can be, and will be the next frontier for product discovery. https://lnkd.in/gs8tF-HC If you had to predict where user onboarding and feature discovery will happen in the future, what would you say? 💭

I adore any "learn by doing" onboarding flow in the wild, and Whispr smashed it here. This was a video of me trying it for the first time. It's a voice-to-text transcriber, and of course, they make you test out the keyboard shortcuts in the onboarding. From that one screen, I'd learned: 🎙️ How to quickly record myself talking 📍 Where the words appear (straight into that text box) 👩💻 All the other apps it's going to work with Loving it so far – the less typing I can do, the better! And thanks, Pulkit, for the tool rec 🎩