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Cargo unifies your first and third-party data — CRM, product signals, sales activity — then automates enrichment, scoring, and routing on top. GTM infrastructure, not another spreadsheet.

Most agencies know tools. Very few can build systems. That gap is about to matter. Introducing Cargo 🧱 Cohort. A small group of partners building GTM infrastructure with us using Claude Code + our CLI. Not dashboards. Not playbooks. Real systems: - data pipelines - workflows - agents that actually run You don't learn Cargo. You build on it. If you want to go from "using tools" to "running systems", apply. https://lnkd.in/dug4MGPf

Clay is great for campaign tables. Cargo is what you move to when you're building always-on revenue pipelines.

Should I use Cargo 🧱 instead of Clay? My gut says yes. I joined the 1st Cargo cohort this week. Should have an answer to that question at the end of this adventure. Why have I been excited about Cargo for a long time? Tariq described it well: Cargo = Clay + n8n + Supabase 3 layers: - Prototyping - Workflow automation - Database / storage Love also the fact that Cargo is truly AI-native. They released Cargo CLI last week. Can't wait to build in Cargo using Claude Code. On top of that, great vibes during the call and met some nice people. Let's keep building! Thanks Spencer Tahil and Tariq M. for this amazing opportunity.

Clay's new pricing dropped and everyone's doing the math. Good. Do the math. Then zoom out. Because the obsession with enrichment is the problem hiding in plain sight. Enrichment is one layer. There are other layers. 1. 𝐃𝐚𝐭𝐚: ICP, TAM, scoring, prioritization. The strategy before the tools. 2. 𝐄𝐧𝐫𝐢𝐜𝐡𝐦𝐞𝐧𝐭: Clay, Apollo, Ocean. Yes, essential. 3. 𝐒𝐢𝐠𝐧𝐚𝐥: When to move and why now matters. 4. 𝐌𝐞𝐬𝐬𝐚𝐠𝐞: What's actually worth reading when it lands. 5. 𝐀𝐠𝐞𝐧𝐭𝐢𝐜 𝐄𝐧𝐚𝐛𝐥𝐞𝐦𝐞𝐧𝐭: Plays that run without a human in the loop. 6. 𝐀𝐈 𝐖𝐨𝐫𝐤𝐟𝐥𝐨𝐰𝐬: The connective tissue. Where everything either holds together or leaks. Get layer one wrong and your Clay credits are just expensive noise. Get layer four wrong and your enriched data hands AEs a loaded gun with no aim. Now here's what I actually want to talk about. Octave. Cargo 🧱. AirOps. You know these tools. Maybe you have a login. But I'm not seeing enough people go deep on the use cases. And that's the whole game right now. Not which tools you're running. How far inside them you've actually gone. The two questions every GTM leader should be sitting with in 2026: → What's the best workflow I can build with this tool right now? → What is it costing me: in hours, headcount, missed pipeline to not build it? That's the real math. Not the pricing page. That's the real conversation. Not pricing pages. We run all three of these for clients. Deeply. And what I can tell you is The possibilities are not limited. The ambition to explore them usually is. If you want a look at how we're actually enabling these for clients, real workflows, real use cases, what's getting automated and what it's saving 𝐂𝐨𝐦𝐦𝐞𝐧𝐭 "GTM" 𝐚𝐧𝐝 𝐈'𝐥𝐥 𝐬𝐡𝐚𝐫𝐞 𝐢𝐭 𝐰𝐢𝐭𝐡 𝐲𝐨𝐮. And a genuine thank you to Zach, Tariq M., and Alex Halliday for building these in the first place and being the partner help. Tools that actually make GTM practitioners better at the job are rare. These do. (More on each layer and the full architecture coming. This is just the appetizer.)

Clay just changed their pricing. Every workflow step now costs an Action. Most Growth plan users hit the 40K ceiling in week two. There's a better GTM infrastructure.