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We're seeing more and more customers combining multiple sources of feedback together, because 1 survey doesn't tell the full story. They get breath plus depth. They zoom out, and look across, instead of analyzing each source as a silo. They make faster, better decisions. We're hosting a webinar next Wednesday to unpack this topic from the Brand side with Monika Wirtz from congstar and from the Agency side with Jeremy Hollow from Unwritten Join us: https://lnkd.in/g3fsvh7N

🚀 Wie entsteht ein vollständiges Bild der Customer Experience? Kund:innen hinterlassen täglich Feedback über viele verschiedene Kanäle. Die Herausforderung: Diese Signale zusammenzubringen und daraus relevante Insights abzuleiten. Genau darüber spreche ich gemeinsam mit Caplena und weiteren Expert:innen im Webinar "Multi-source Analysis" am 16. September. Wir teilen Erfahrungen, Herausforderungen und Learnings aus der Praxis rund um die Auswertung und Verknüpfung von Feedback aus unterschiedlichen Quellen. 📅 Datum: 16. September 2026 ⏰ Zeit: 16:00 - 17:00 Uhr ➡️ Anmeldung: https://lnkd.in/dbUkjMuc Ich freue mich auf den Austausch! 😊 #fürmehrfair #congstar

Dieses Jahr arbeite ich an meiner CX street credibility - 🚀 Insights auf Speed 🚀 Das haben wir uns bei der congstar im Voice of Customer Kreis vorgenommen. Doch wie haben wir an Geschwindigkeit gewonnen bei konstanter Feedbackmenge? Wie treffen wir schneller Entscheidungen? Und warum hilft es dabei, das wir im Rahmen eines "Multi Source" Ansatzes Kundenstimmen übergreifender bewerten? Über diese Themen spreche ich nächste Woche beim Webinar. Jeremy Hollow - looking forward to our 🏓 webinar ping pong - customer surveys versus social listening 🏓 😊 Gwen Denninghoff Barbara Houdayer Pascal de Buren - thanks for the invitation. 👉 Hier geht's zur Anmeldung: https://lnkd.in/dbUkjMuc

To borrow from the famous philosopher, Shrek - life is like an onion. It's all about the layers. Understanding consumers works the same way. There's what you can measure - the VOC data, the UX signals, the customer feedback that sits within your own systems. And there's what you can observe - the conversations, behaviours and cultural shifts playing out across digital culture. Each one tells you something true. But neither tells you enough on its own. That's what Monika Wirtz, Pascal de Buren and I will be exploring next week. How can bringing these layers together give you a fuller, more honest picture of your market? Would love to see you there. Details here: https://lnkd.in/dbUkjMuc

In a few weeks I'm hosting a webinar on a topic I'm keen to bring to the table. The challenge we'll talk about is very simple. Yet it's still hard to solve. Customers are talking in a dozen channels at once and... -> Most teams analyze the main one, leaving the rest unexplored. -> Others analyze several channels, but most of the time the analysis is siloed So on September 16, I'll be sitting down with 2 experts who've developed approaches to reveal the full picture. @Monika Wirtz, CX Platform Owner at congstar, spends her time looking across sources rather than looking at individual surveys in isolation. @Jeremy Hollow, Founder of Unwritten, studies how people actually behave and talk online, and what that reveals about the choices they make. Two very different lenses to the same question. We'll be live for one hour, with plenty of room for everyone to ask questions. Join us! https://lnkd.in/eiQn44MU

Customer insights have been stuck at the gate long enough ✈️ 1️⃣ Feedback Insights revealed in Caplena. 2️⃣ Strategy docs live elsewhere. 3️⃣ Product issues belong in Jira. 4️⃣ Leadership wants a PowerPoint. 5️⃣ Customer questions need answers on the website. That’s why we’re introducing the 𝗖𝗮𝗽𝗹𝗲𝗻𝗮 𝗠𝗖𝗣. And yes, you can use it to prompt your feedback data but the real power of a MCP goes beyond this. It's a 𝗽𝗮𝘀𝘀𝗽𝗼𝗿𝘁 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀 to travel to the teams, the tools and decisions who need them. Connect your Caplena projects with MCP-compatible AI tools like #Claude, #MicrosoftCopilot, #Cursor, and #ChatGPT. Then bring structured insights into the workflows where teams already work. Think things like… ✅ Leadership decks ✅ Jira tickets ✅ NPS + commercial data analysis ✅ Customer-facing FAQ content ✅ Client-ready reports Caplena remains the feedback intelligence layer. The MCP just helps your insights travel further. Head to our blog, we have listed real world examples you can start using today. #Caplena #CustomerInsights #FeedbackIntelligence #MCP