Outreach

How do you maximize the value of your organization’s investment in agentic AI? It starts with trust. Josh Harmon, Pushpay’s GTM Strategy Leader, shared an important insight in a conversation with GeekWire: People won’t hand over their highest-stakes work to AI until they trust it. Instead of leading with automation, Pushpay led with trust. They positioned AI as a coach in every rep’s pocket, rather than a “big brother” watching over their shoulder. They listened to feedback, refined the experience, and built credibility over time. Trust drives adoption. Adoption drives value. Trust isn’t a feature you ship. It’s something you earn, interaction by interaction, just as you would with any new teammate. And as trust grows, so does the scope of work people are willing to delegate to AI agents. That’s when the real value of agentic AI begins to compound. At Outreach were proud to be part of Pushpay’s journey and to earn that trust every day. The leaders who understand this sequence, earn trust first, then expand autonomy, will be the ones who unlock the greatest value from agentic AI. Proud to see Pushpay leading by example.

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