Heart+Mind Strategies

CLIENT SPOTLIGHT: State Policy Network and UNDIVIDE US Movie 🎬 Can a film change how people see each other? It can—when it’s built on empathy, insight, and purpose. Heart+Mind Strategies partnered with State Policy Network to bring the UNDIVIDE US Movie to life—not just as entertainment, but as a tool for social change. Through a series of focus groups in 3 cities across the US, we spoke with ordinary Americans on deeply divisive issues using our Finding Common Ground approach and Triadic Illumination methodology. We watched as people with opposing views began to develop an understanding and respect for each other. This wasn’t just about making a movie. It was about moving hearts, shifting perspectives, and sparking conversations that matter. Join our free special edition Connections Roundtable: "From Conflict to Connection: Uniting on Common Ground" on Oct. 30 to hear from the filmmakers as well as other leading Changemakers working to restore civility to public discourse. REGISTER: https://hubs.la/Q03MMYmw0 Dee Allsop Carrie Conko Erin Norman Ben Klutsey Maury Giles

In this short video, Heart+Mind CEO Dee Allsop, PhD, introduces Triadic Illumination™, a breakthrough approach that transforms how we explore sensitive topics. Inspired by relationship therapy, this method brings people together in small, intimate groups—online or in person—to uncover shared values and build understanding. As Dee explains, Triadic Illumination™ helps participants move beyond stereotypes and social dynamics to truly listen, reflect, and find common ground. In today’s divided climate, this kind of insight is more important than ever. Join us for our Special Edition Connections Roundtable to learn more about how we find common ground: From Conflict to Connection: Uniting on Common Ground 📅 October 30, 2025 | 🕐 1:00 PM ET 🎙️ Hosted by Dee Allsop and Erin Norman 🎤 Featuring Maury Giles, Carrie Conko, and Ben Klutsey REGISTER HERE: https://hubs.la/Q03N8fP20

Explore how empathy, storytelling, and shared values can transform conflict into connection. This session offers a hopeful, constructive path forward for anyone tired of division and looking for solutions. Join Heart+Mind Strategies for a roundtable-style webinar hosted by our VP of Public Policy Erin Norman and featuring guests: 🎙️ Maury Giles, CEO of Braver Angels 🎙️ Carrie Conko, CEO of Iron Light and producer of UNDIVIDE US Movie 🎙️ Ben Klutsey, Executive Director at the Mercatus Center at George Mason University and founder of the Pluralist Lab (also featured in UNDIVIDE US) Why you should attend: ☑️ Strategies for messaging that unites ☑️ Inspiration for civil discourse ☑️ Learn how to apply Triadic Illumination ☑️ Real-world insights from Change-Makers ☑️ Behind-the-scenes stories, lessons learned, and impact of the award-winning documentary UNDIVIDE US This isn't about sides. It's about stories, shared values, and finding the way forward together. Register now to attend live or receive the on-demand recording: https://hubs.la/Q03MMXLp0

Communications Campaigns that Connect! SPOTLIGHT: Paper and Packaging Board, "How Life Unfolds" 📦 Can paper be both personal and planet-friendly? Absolutely—and it’s time more people knew it. In our work with the Paper and Packaging Board, Heart+Mind Strategies helped uncover how paper products aren’t just useful—they’re emotionally meaningful and environmentally responsible. Through research and storytelling, we built a strategy to shift consumer perceptions and highlight the sustainability of paper in everyday life. From creativity to connection, paper plays a powerful role. But it also plays a responsible one—when people understand its renewable, recyclable nature. Join our free Roundtable session on Sept. 25 at 1:00 eastern to hear Donna Grove from the Paper & Packaging Board talk about this research and the resulting popular ad campaign. 🔗 JOIN US: https://hubs.la/Q03KwXyn0

🎯 Communications campaigns that connect aren’t lucky—they’re built on values. Discover the research approach behind some of the most effective ad campaigns–and how you can apply it, too. Join Heart+Mind Strategies CEO Mike Dabadie for the latest in our Connections roundtable series on Sept. 25 at 1:00 PM ET featuring three award-worthy campaigns shaped by values-based research: ✅ Las Vegas Convention and Visitors Authority - LVCVA – “Not Invited” ✅ CFP Board – “It’s Gotta Be a CFP®” ✅ Paper and Packaging Board – “How Life Unfolds” Real clients. Real campaigns. Real results. See how values-based research turned insights into advertising impact. 🔗https://hubs.la/Q03GGh4y0

What do Americans actually believe about religion's role in society? Public conversations about faith often focus on division. Yet attitudes toward religion, religious freedom, and the common good are often more nuanced than headlines suggest. Join Heart+Mind Strategies for our upcoming Roundtable, American Views on Faith in Society: What Americans Believe About Religion, Religious Freedom, and Social Good Hosted by Dr. Dee Allsop, this conversation will feature panelists with expertise in research, law, public policy, and social science: • Derringer Dick, from Becket • Bill Duncan, from the Sutherland Institute • Sam Abrams, PhD, from the American Enterprise Institute Together, they'll explore how Americans view: ✅ Religion's contribution to society ✅ Religious freedom ✅ Faith communities and social good ✅ Areas of public agreement and disagreement ✅ The implications for civic life and culture Register here: https://hubs.la/Q04z_0YR0 #PublicOpinion #SocialResearch #ReligiousFreedom #FaithAndSociety #CivicLife