Health Union

What's the secret to building high-value patient communities? Prioritizing the irreplaceable human element while also embracing new technologies. Everything we do "is patient-generated, AI-powered, but it's always, always human validated." Great insight from our CEO, Olivier Chateau, at #FiercePharmaWeek on how we approach patient communities and brand partnerships. See how our approach provides real support during life-changing moments for our users and unlocks unique insights for our partners. https://lnkd.in/ec_fcpJ5 #FiercePharma #PatientEngagement #HealthTech

Living with a chronic condition can be isolating, but it doesn't have to be. For 15 years, Health Union has been dedicated to building communities that empower patients and caregivers. Our Chief Community Officer, Sara Hayes, shares the philosophy behind our unique model and how we foster genuine human connections. Learn how our model empowers patients and caregivers to find their voice and take actionable steps in their health journey. ➡️ https://lnkd.in/eJwURi6F #PatientEmpowerment #HealthCommunity #ChronicIllness #HealthUnion

Need to reach busy HCPs? HCP Connect helps you cut through the noise by delivering vital clinical information and patient insights right to them, in a format that fits their demanding schedules. https://lnkd.in/e2EDHuFf #HCPConnect #DigitalHealth #PharmaMarketing #HealthcareProviders #HealthUnion #HealthcareInnovation #HCPMarketing

The AI news cycle is driving uncertainty. At Health Union, we cut through the noise with data. 📊 Our Insights team surveyed 6,000 patients across 49 conditions and HCPs for our latest study on Connected Health Experiences and Perceptions of AI. We learned that while patients are using AI for health inquiries, their core concern is losing the “human connection” in their care. They value access but fear losing personalization. Finding real insight in this new market requires more than just tools. It demands strategy. We marry the power of AI with human-centered critical thinking, ensuring every finding starts and ends with humanity. ➡️ Read our key findings and see how our AI-fueled insights are evolving: https://lnkd.in/eyXD-9pM #AIinHealthcare #HealthcareInsights #PatientExperience #MarketResearch #ConnectedHealth #HealthUnion

"We are all one step away from being a patient or a caregiver." This is the principle that guides Health Union. As our CEO, Olivier Chateau and UCB's Katie Swicegood Fulp discussed at Fierce Pharma Week, success in digital health means humanizing the data—making it relatable and actionable for the real people behind the statistics. That's how we are able to succeed and win for the people and brands that we serve. Click to watch the full clip 👇 #PatientEmpowerment #FiercePharmaWeek #HealthUnion #DigitalHealth #PatientExperience

Stop missing high-quality patients! In a recent campaign targeting diagnosed, treatment-naive MS patients, our Health Union audiences ranked #1 and #2 in Audience Quality Index across both display and online video, significantly outperforming 10 other data partner audiences. This shows the power of going deeper than broad data pools. We help brands tap into high-intent, new patient segments exactly when they're making critical treatment decisions. Find out how we can help you diversify your programmatic strategy and drive superior performance 📈 https://lnkd.in/eZC3qZYq #PharmaMarketing #ProgrammaticMarketing #HealthUnion #DigitalHealth #AudienceQuality