Greater Else

A B2B consultancy light-touch brand improvement case study. The need ➡️ to better validate the business with larger clients The challenge ➡️ lift the brand without fundamentally changing the logo It's possible to dramatically improve your professional service brand without ditching your logo or core brand elements. It just needs a scalpel instead of a sledgehammer. View the case study: https://lnkd.in/dUpuFVvR

A B2B tech full rebrand case study. The need ➡️ to better validate the business with larger clients The challenge ➡️ a complete rethink of the brand and messaging A full rebrand gives your business the rare opportunity to completely redefine itself. When times are tough, reinvention can be a lifesaver. View the case study: https://lnkd.in/e5ZZF9hS

A B2B consultancy brand refresh case study. The need ➡️ to better validate the business with larger clients, rise above competitors The challenge ➡️ reframe a complex service offering with a new digital experience View the case study: https://lnkd.in/d-yr95f2

A B2B environmental consultancy group brand merger case study. The need ➡️ to merge several established brands into one The challenge ➡️ Creating a unified brand that works across multiple platforms View the case study: https://lnkd.in/dt7krbKE

A B2B recruitment brand transformation case study. The need ➡️ to better validate the business with larger clients, enter new markets with confidence, rise above competitors The challenge ➡️ developing a prestige new brand identity that works internationally A full rebrand gives your business the rare opportunity to completely redefine itself. When times are tough, reinvention can be a lifesaver. View the case study: https://lnkd.in/diCb_U32

This is Jen's laptop. She keeps her shortlist on here. And you know Jen well. She's your ICP, and she's got a problem that you solve and the budget to fix it. I'm guessing you'd love to peek at the shortlist she's been working on... But here's the problem. Jen doesn't know YOU. So you're not even on her shortlist. And when she does make the call, it's not to you - it's to a competitor. And you're sat there wondering why they are winning work that you could have done easily (and probably even better). Sound familiar? Well that's because most B2B brands aren't doing much to help the business gain and hold shortlist positions among your buyers. Shortlisted® is our proprietary methodology for making brand a commercial asset. It's the most powerful and comprehensive brand authority framework in the world. Powered by science, math and a bunch of magical dust we found in a shoe. You'll get: - An overall Shortlisted® score - Scores for six authority components - A placement on one of four tiers - Strengths and weaknesses - Benchmarks against 200 B2B firms It's all free and you get your results instantly, plus we'll email you a unique link so you can bookmark your scores. Don't let your competitors eat your lunch. Click below to take the check.