Fohr

I once paid someone $1 million for a single piece of content and (even though that makes me want to die a little inside) it was worth it. Price only matters when compared to impact. Said another way, there are no good or bad influencers. Only good and bad influencers at a specific price. We guarantee our campaign results so you don't get burned. Reach out to us Fohr to learn more.

This summer I was on vacation with my wife and I couldn't shake the feeling that there had to be a better way for us, and by extension this industry, to operate. I've been thinking for months about hard problems, and how the best, most transformative companies in the world often got that way by seeking to solve the most difficult problems they can find in their industry. As I looked at the influencer industry, the most difficult problem to solve was predicting what was going to happen. Knowing which influencer to work with, how much to pay them, which trends to chase, how to brief them, what's going to work, and what's going to flop; it all felt increasingly random and unknowable. But what if it didn’t have to be unknowable, and what if it wasn’t really random? I thought that if we could peel back the underlying equations and probabilities driving these platforms and how they perform, we could help our clients exploit that. So, we spent months doing the math, and we built tools to ingest 13 years of data: -$250 million in creator payouts -6,000 executed campaigns -500 billion posts -1 trillion engagements We mapped all of them and created a system that allows us to predictably forecast exactly what a campaign is going to do before a single dollar is spent. Over the last few months, we have started to roll these predictive campaigns out with our clients and the results are not just encouraging; they invalidate the old playbook entirely. When running predictive versus traditional campaigns, we are seeing: -500% increases in viewership -1,300% increases in spend efficiency This is the single most consequential innovation that has come out of Fohr since I started it, and I feel a renewed sense of energy, vigor, and excitement to help shape and change this industry. So as of today, Fohr is really proud to be able to offer guaranteed results on our campaigns, guarantees that are multiple times better than the industry standard. Our ambition is no longer just to be the best creator agency or platform in the world; it is to rival the efficiency of the platforms themselves. We are building Fohr to compete head-to-head with Meta and TikTok’s ad engines, delivering the most effective way to get brands in front of their customers. I'd love to talk to you about how all this works.

Change your fortunes. Get hard data before you book a single influencer.

You don’t need a crystal ball to know which influencers will deliver. You need Fohr.

Why leave your next influencer campaign to chance? Fohr takes influencer marketing from guesswork to measurable growth.

Your marketing budget deserves more than a Magic 8-Ball. Fohr gives you real answers.