Executive House

Bill Zollars took over a trucking company that was "going down" and grew it into a $10 billion business. For his first 18 months, he gave the same speech about putting customers first to drivers, dock workers, and salespeople in city after city. His management team begged him to say something different. He told them to get used to it, because people need to hear something repeatedly before they believe it. In the first episode of Executive Talk, Christopher Salvi Salvi sits down with the former CEO of YRC Worldwide at Union Station in Kansas City. They talk about the Yellow Freight turnaround, buying Roadway, getting through the Great Recession and more. Watch the full episode. Link in comments. #Leadership #Turnaround #Logistics #Trucking #CEO #Business

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