DemandTec

Tired of promotion reports that arrive after the event ends? See how decision-ready insights help retailers and CPG suppliers act faster. Join leaders from DemandTec and Progressive Grocer during our webinar on November 18th to learn more.

Joint business planning shouldn't be an annual negotiation. Join leaders from DemandTec and Progressive Grocer on November 18th to see how connected promotion planning drives shared growth for retailers and their vendors.

For grocery retailers, promotions get planned, funded, and reconciled in separate systems, so no one sees the whole deal until it's too late to fix. Your AI sees your half. Your vendor sees theirs. Put both on shared, connected intelligence, and joint business planning works, promotions perform, and the category grows. See what changes when both sides connect.

For grocery retailers, promotions get planned in one system, funded in another, and reconciled in a third. The trade dollars, the shelf, and the forecast never meet in one place, so the gap only shows up after the promotion locks, too late to fix. Your AI sees your half of the deal. Your vendor sees theirs. Neither sees the whole. On $500 billion in trade spend, up to 72% of promotions lose money. Put both sides on shared, connected intelligence, and joint business planning gets easier, promotions perform, categories grow, and margin holds. That's what the report covers.

Every trade dollar is money that should be putting food on the table, not sitting in a spreadsheet. DemandTec's Commercial Trade Intelligence makes sure it does.

Grocery margins are razor-thin (1-3% net). Are you losing critical revenue because 72% of promotions are built on assumptions? Build promotions on confirmed dollars, eliminate leakage, and gain control with Commercial Trade Intelligence.