Cuttable

If you are in Melbourne, we've got a great event Thurs 6 Nov, you don't want to miss, featuring the founder of Frank Body, Jessica Hatzis and Client Partner of eCommerce at Meta, Elizabeth Anderson. Cuttable's Head of Marketing, Sam Ayre will also be speaking, with the session moderated by Era VC's Mike Da Gama Pinto. The experts will lift the veil on pro tips, expert advice & the new future of scalable customer acquisition. Era VC is one of Australia’s leading investment funds backing visionary entrepreneurs reshaping the modern consumer landscape across health, wellness and beauty. For this exclusive breakfast event, Founder Mike Da Gama Pinto brings together leading experts and advisors from the consumer brand, AI and digital advertising industries. Together they’ll share the insider advice and new rules empowering leading brands to solve today’s biggest challenge: How to acquire new customers at the right price. Meta – Liz Anderson ($160 billion annual ad revenue) Frank Body – Co-Founder Jess Hatzis ($100 million beauty brand) Cuttable AI – Head of Marketing, Sam Ayre ($10 million funding round) Era VC – Moderated by Founder Mike Da Gama Pinto (Investor in Swisse, Aesop, Seed Health) Did we mention there will be a free breakfast from the iconic Hector's Deli? Link to RSVP in the comments. Places limited.

For most brands, creative is the hardest part of growth. It’s slow, expensive, and rarely scales as needed for growth on Meta. That’s why we built Cuttable — a new way for eCommerce and CPG brands to create on-brand, high-performing ads for Meta in minutes. Cuttable combines real advertising strategy with AI — building your brand kit, writing your copy, and generating dozens of video and static ads from your existing content. Every ad feels native to Meta, but distinct to your brand. It’s fast, strategic, and built by people who’ve spent their careers making ads for some of the world’s biggest brands. If creative has become your bottleneck, it’s time to change that. Your ads are ready.

We’ve officially launched Cuttable, the world’s best AI creative agency for growing brands. After a year in deep build mode, we’re live. In just three weeks, marketers and founders at 50+ ecommerce brands, including frank body, Merry People and Mihan Aromatics ™, have started using Cuttable to create hundreds of on-brand, performance-ready ads in minutes. For founders and marketers burning the midnight oil, trying to keep up with the volume and variation that advertising platforms demand to drive performance, Cuttable is your new superpower. Our AI has been built, raised and forged in the fire of code by incredible advertising strategists, creatives, video editors, animators and designers. We're built to drive performance on Meta, with a beautiful integration into Shopify that turns your products, images and videos into ads in minutes. Early customer feedback has been fantastic: "It's like giving your assets steroids…" And today, we’re also announcing $4.5M in additional funding, bringing our total seed round to $10M, one of the largest in Australian startup history. Backed by Square Peg, Rampersand and Previously Unavailable, this investment will help us scale faster, expand into the US, and keep pushing the boundaries of what it's like to have a creative agency inside your laptop. If you know a brand that could use Cuttable, tag them below. We'd love to help you make your first ads on Cuttable for free (we're currently offering a two free trial). Let’s make advertising a growth engine, not a grind.

We've just dropped a new feature, and it's about to save you SO much time. Fix your photos and keep creating ads, all in one place. We've also got a HEAP of other new features which are live in Cuttable. We'll be sharing more on them soon; Daragh Kan and the team have been shipping more features than the marketing team can keep up with (too many matcha blueberry lattes for them). - Stitching your videos together to create brand new 15-second ads - Ads that look like they've been made on Instagram or TikTok, by creators. Just powered by strategy and creative ideas that'll stop the scroll - BYO Copy, got a killer headline? Cuttable will make you 10+ designs using that one line. Did we mention we have a two-week trial on Cuttable currently? If you are an ecomm brand, come and say hello. If you think Sam Kroonenburg just sits on the sidelines directing the troops, you are wrong. He's in there with the rest of us, shipping features, writing code (well look, maybe not all of us write code). This was one that he has personally been working on. It's like Michael Jordan coming back from retirement in 1995 "I'm back" (IYKYK). Or maybe he never left!

Yeah this ad looks out of place here, that’s kind of the point. This ad was built for Instagram. Like it was made in Instagram. The kind that stops people mid-scroll and actually performs. Cuttable makes ads like this - fast, platform native and powered by real ad strategy. In fact we make you 20 just like this, in the voice of your audience in 5 minutes. Agency-level creative, in minutes. Even if it doesn't look like it. Because the best ads don’t always look like ads.

Good creative doesn’t just look good — it drives growth. That’s what Mihan Aromatics proved when they started using Cuttable to generate new on-brand video ads for Meta. In their words: “It's like giving your assets steroids" Cuttable builds ads in minutes, powered by AI and real advertising strategy — so your next winning idea is always just a click away. Your ads are ready.