Consumer Edge

When leadership asks "what changed this quarter?", the teams with Consumer Edge already know. They benchmark against competitors weekly: market share, wallet shifts, retention. They see who's staying, who's switching, and where spend is moving. And when a board question or market event demands a deep dive, the data is already there. Investors use it to forecast results ahead of earnings. Brands use it to track share, size markets, and spot shifts before competitors do. Smarter strategy. From accurate, real-time consumer spending insights. Get to know Consumer Edge.

When leadership asks "what changed this quarter?", the teams with Consumer Edge already know. They benchmark against competitors weekly: market share, wallet shifts, retention. They see who's staying, who's switching, and where spend is moving. And when a board question or market event demands a deep dive, the data is already there. Investors use it to forecast results ahead of earnings. Brands use it to track share, size markets, and spot shifts before competitors do. Smarter strategy. From accurate, real-time consumer spending insights. Get to know Consumer Edge.

The Beauty consumer isn't just spending less. They're spending differently, and most internal research is too slow to catch where they're going next. A live conversation with Consumer Edge and The New Consumer on the shifts moving through the Beauty consumer right now, what the consumer spending data reveals, and what corporate strategy, insights, marketing, and finance teams should do about it. The Beauty consumer is restructuring underneath the category. Survey and panel research are too slow to catch what’s actually moving. Spending data shows the picture in real time, and the picture is changing fast. In this webinar, Michael Gunther and Dan Frommer walk through the headline findings of the CE Health & Beauty White Paper, including share shifts at brands like Typology, Amouage, Glowbar, and Rejuran, and what corporate strategy, insights, marketing, analytics, and finance teams should do about it. Key Takeaways The DTC slowdown is uneven. Where Beauty spend is moving as DTC softens, and which multi-brand retailers are pulling ahead. The clinical pivot. Where growth is concentrating in Beauty Products, and what’s pulling spend out of legacy mass and trend-led makeup. Generational rotation. How a younger cohort is reshaping the prestige tier and rewriting which names matter. The pro services channel shift. How spend is rebalancing across medspa, facial spa, and adjacent pro services, and which age cohort is unexpectedly accelerating. Clean Beauty matures. What happens to a category once retail channels absorb the brands, and what the next phase will resemble.

Typology, Amouage, Glowbar, Rejuran. Four names that explain more about where Beauty is moving than most 2026 strategy decks have caught. A live conversation with Consumer Edge and The New Consumer on the shifts moving through the Beauty consumer right now, what the consumer spending data reveals, and what corporate strategy, insights, marketing, and finance teams should do about it. The Beauty consumer is restructuring underneath the category. Survey and panel research are too slow to catch what’s actually moving. Spending data shows the picture in real time, and the picture is changing fast. In this webinar, Michael Gunther and Dan Frommer walk through the headline findings of the CE Health & Beauty White Paper, including share shifts at brands like Typology, Amouage, Glowbar, and Rejuran, and what corporate strategy, insights, marketing, analytics, and finance teams should do about it. Key Takeaways The DTC slowdown is uneven. Where Beauty spend is moving as DTC softens, and which multi-brand retailers are pulling ahead. The clinical pivot. Where growth is concentrating in Beauty Products, and what’s pulling spend out of legacy mass and trend-led makeup. Generational rotation. How a younger cohort is reshaping the prestige tier and rewriting which names matter. The pro services channel shift. How spend is rebalancing across medspa, facial spa, and adjacent pro services, and which age cohort is unexpectedly accelerating. Clean Beauty matures. What happens to a category once retail channels absorb the brands, and what the next phase will resemble.

Who's actually winning in Beauty in 2026? Not the brands you'd guess, and the ones taking share show a pattern most strategy decks haven't caught. A live conversation with Consumer Edge and The New Consumer on the shifts moving through the Beauty consumer right now, what the consumer spending data reveals, and what corporate strategy, insights, marketing, and finance teams should do about it. The Beauty consumer is restructuring underneath the category. Survey and panel research are too slow to catch what’s actually moving. Spending data shows the picture in real time, and the picture is changing fast. In this webinar, Michael Gunther and Dan Frommer walk through the headline findings of the CE Health & Beauty White Paper, including share shifts at brands like Typology, Amouage, Glowbar, and Rejuran, and what corporate strategy, insights, marketing, analytics, and finance teams should do about it. Key Takeaways The DTC slowdown is uneven. Where Beauty spend is moving as DTC softens, and which multi-brand retailers are pulling ahead. The clinical pivot. Where growth is concentrating in Beauty Products, and what’s pulling spend out of legacy mass and trend-led makeup. Generational rotation. How a younger cohort is reshaping the prestige tier and rewriting which names matter. The pro services channel shift. How spend is rebalancing across medspa, facial spa, and adjacent pro services, and which age cohort is unexpectedly accelerating. Clean Beauty matures. What happens to a category once retail channels absorb the brands, and what the next phase will resemble.

If your last competitive read on Beauty came from a survey panel, you're working from data that's already six months old. Here's what the spend data shows in real time. A live conversation with Consumer Edge and The New Consumer on the shifts moving through the Beauty consumer right now, what the consumer spending data reveals, and what corporate strategy, insights, marketing, and finance teams should do about it. The Beauty consumer is restructuring underneath the category. Survey and panel research are too slow to catch what’s actually moving. Spending data shows the picture in real time, and the picture is changing fast. In this webinar, Michael Gunther and Dan Frommer walk through the headline findings of the CE Health & Beauty White Paper, including share shifts at brands like Typology, Amouage, Glowbar, and Rejuran, and what corporate strategy, insights, marketing, analytics, and finance teams should do about it. Key Takeaways The DTC slowdown is uneven. Where Beauty spend is moving as DTC softens, and which multi-brand retailers are pulling ahead. The clinical pivot. Where growth is concentrating in Beauty Products, and what’s pulling spend out of legacy mass and trend-led makeup. Generational rotation. How a younger cohort is reshaping the prestige tier and rewriting which names matter. The pro services channel shift. How spend is rebalancing across medspa, facial spa, and adjacent pro services, and which age cohort is unexpectedly accelerating. Clean Beauty matures. What happens to a category once retail channels absorb the brands, and what the next phase will resemble.