Bospar

FACT: To cut through the noise in the #AI era, you have to utilize different strategies for different platforms. 💡 If you aren’t maximizing your content to be indexed by #LLMs, AI could pull false information, or even declare your company as… dead. 🫢 We witnessed this firsthand during RealSense’s spinoff from Intel, which then led to the creation of our new tool Audit*E. 🎬 Curtis Sparrer sat down with Jane King to explain how we brought RealSense back to life, and how to navigate the new age of AI. 📚 Discover how Bospar is taking charge of the #GEO era in Business Insider: https://bit.ly/4o5ePzu

The harsh truth: there’s no 1-800 number to call when #AI provides false information on your brand. 🚨 Luckily, Bospar’s NEW tool, Audit*E, provides a solution. Audit*E shows you exactly what appears about your brand across eight major AI platforms, and provides comprehensive visibility scoring, competitive analysis and platform-specific improvement recommendations. In the new era of not knowing where you show up, Audit*E allows you to take back control of your own narrative. ✍️ “What Bospar has done with Audit*E is create a roadmap for communications leaders to navigate an entirely new layer of reputation management: how AI describes you when you’re not in the room,” said AI strategist Jeff Wilser. 🤖 Learn more about Audit*E: http://bit.ly/47oV9QP

“There’s no 1-800 number for ChatGPT if there’s an error,” said Curtis Sparrer. This past summer, as our team prepared to announce the spin-out of RealSense from Intel Corporation and a $50 million funding round, we ran into a hiccup. According to OpenAI's ChatGPT, Claude, Google's Gemini, and other #AI platforms, RealSense was no longer in business. So how was our team supposed to secure top-tier press coverage if leading AI tools made RealSense a thing of the past? 🤔 What appeared to be a hiccup led to groundbreaking revelations. #GEO was on the rise and taking #SEO’s place on top. By using the right GEO techniques, brands can boost their visibility in AI-generated answers. As the GEO industry takes shape, you can take steps to get a better sense of how you are showing up in the AI world. With Bospar’s newest tool, Audit*E, you can now analyze your company's competitive positioning across AI platforms and develop a plan to improve how you appear. Learn more about Bospar’s Audit*E: https://lnkd.in/eUcnmNjZ Business Insider’s Lara O'Reilly shares more on how Bospar’s new GEO offering helped RealSense set the record straight: https://bit.ly/4o5ePzu

It’s no secret that #GenAI is the new front door to your business. 🚪 Audit*E was built to address challenges most businesses don’t even realize they face. This new tool helps your brand stay ahead by ensuring that your brand’s content is indexed accurately and up-to-date, and shows up first. 💡 “Our thought is that we didn’t want to invent the wheel each time a problem like this happened. Rather, we wanted to have a ready-made solution that we could deploy that would find the problem and tell us how to fix it as quickly as possible,” said Curtis Sparrer. 🤖 Forbes’ Sandy Carter got a first look at the tool. See what she had to say. ➡️ http://bit.ly/3KlEIgk

⚠️ FACT: Outdated or false information being indexed by AI search engines can make or break a deal. Bospar’s new groundbreaking tool Audit*E solves this ongoing issue by evaluating company presence and content performance across EIGHT major AI platforms, including Claude, ChatGPT, and Google’s Gemini, all while providing comprehensive visibility scoring, competitive analysis, and platform-specific improvement recommendations. 🎥 Watch as Curtis Sparrer speaks more about the importance of correct indexation with MM+M’s Jack O'Brien. 🎧 Listen to their full podcast here: https://bit.ly/4rn0p0z

Does your company need an Analyst Relations program? 🤔 As part of a comprehensive and proactive #PR strategy, #AR is an ongoing activity that relies on tight company branding and an experienced team. Analyst relations can help drive PR by influencing the market, shaping perceptions, and boosting credibility. 🔑 🎧 Bospar AR experts AJ Jean and Brandy Patton-Miller, M.A. sat down with Eric Chemi discussing the capabilities of AR on the latest episode of #PolitelyPushy: http://bit.ly/3GMya95