Bango®

📊 New report: 1 in 3 Americans (32%) would rather watch the highlights than the full episode. Among Gen Z, that rises to 43%. These are some of the findings from our latest Subscription Snapshot, a survey of 2,500 US adults launching this week at Network X. Short clips are clearly popular, but people still care about full episodes: ➡️ 51% say clips help them discover shows worth paying for ➡️ 65% say new episodes are a key reason they keep paying ➡️ 61% would be more likely to stay subscribed if a bundle made it cheaper For streamers and telcos, the findings point to a mix of clips, full shows and better-value bundles. Read the report now and download the full data pack 👉 https://lnkd.in/e3V5WE53 At Network X? Meet Giles Tongue to talk about what the findings mean for your bundles.

NEW RESEARCH: Free subscriptions could persuade 63% of UK Gen Z and 48% of US Gen Z to switch financial providers. The impact goes beyond acquisition. 69% of UK Gen Z and 47% of US Gen Z would be more loyal to a provider that helped them save money on subscriptions. Yet banks remain well behind telcos and retailers as a source of indirectly acquired subscriptions. Banking on loyalty, reveals how retail banks, neobanks and wallet providers can close that gap. Voucher codes and cashback may attract attention, but they often send customers elsewhere. Giving customers one place to find, activate, manage and upgrade subscriptions allows financial providers to own the ongoing relationship, increase engagement and create new revenue opportunities. Explore insights from 4,000 consumers across the US and UK, and discover how the Digital Vending Machine® can turn your bank into a subscription hub in months. Download Banking on loyalty 👉 https://lnkd.in/eRMdRhTK

Go beyond one-off perks. Discover how a flexible subscription proposition can help banks stand out, increase engagement and build lasting loyalty. Free Bytesize session | 16 September | 2pm BST / 9am EDT Reserve your place: https://lnkd.in/eitWFVY2

What if customers could discover, buy and manage every subscription through their bank? Explore what the ultimate flexible subscription hub could look like. Live 16 September at 2pm BST / 9am EDT.

Your customers already pay for services they love. Learn how to bring subscriptions into your banking proposition to create more relevance, value and loyalty. Join us free on 16 September at 2pm BST / 9am EDT. Register now: https://lnkd.in/eitWFVY2

Could subscriptions make your banking proposition more valuable to customers? Discover how banks can use the services people love to support engagement, differentiation and long-term loyalty. Register free. Join our free Bytesize session on 16 September at 2pm BST / 9am EDT. Live 16 September at 2pm BST / 9am EDT. Register free.