B2B Marketing Leaders Forum

Who's joining us at B2B Marketing Leaders Forum APAC 2026 | 20-21 May | Sydney 👉 https://lnkd.in/dy4mgja Thank you for this amazing highlights video from our 2025 Forum: Renee Howie, Emma Chalwin Robert Chatwani Kelly Fisk Rushenka Perera Justin Smith Jodie Sangster Lexie Walker Craig Mills Marc Joshi * New for 2026* You'll again hear from US based CMOs of large tech companies (awaiting internal approvals before we can announce) ✔️Strong AI application focus including: 1. From adoption roadmaps to strategic consolidation, focus on workflows, operations and change management 2. The adoption of AI agents and their impact on operational processes & marketing team structures 3. AI Led Sales – life-like AI agents with faces, voices, and brilliant GTM brains replacing SDRs and Sales Engineers 4. How AI agents/ Superhumans are working across the sales lifecycle, from inbound to retention 5. GEO (Generative Engine Optimisation) – B2B branding and findability (SEO/Search) in the era of AI 6. AEO (Answer Engine Optimization) – Crafting content for AI models 7. AI for Demand Generation, Brand & Positioning, Content & Thought Leadership, Customer Experience & ABM, Customer Operations And much more ✔️The art of budgeting – from allocation to attribution: making transformational marketing investments - For our most senior marketing leaders, Andy Lark will run a deep-dive, practical executive discussion session that Ray Kloss, Former CMO ANZ of Cisco said was the best session he'd ever attended a few years back ✔️CMO APAC at KPMG will share how he's managing internal stakeholders (100s of mini CEOs in the form of Partners) when driving the marketing growth agenda ✔️Strong focus on Growth - leading hypergrowth, customer-led growth, growth through acquisition as well as up/cross/retention - Learn how to build customer lifecycle growth engines, customer lifecycle strategies and retention programs to support double digit revenue growth goals...and quoting Thomas Barta "“Marketing stands for growth, or they stand for nothing” And that's just to start off with....much more to come... ⌛Friendly reminder to secure tickets for your teams before Friday 12 December and save up to $1000 per ticket: https://lnkd.in/gVxv5Xv5 #b2bmarketing #b2bmktgapac #marketingleadership

Join us in Sydney in May at APAC's largest conference for B2B Marketing Leaders, the 11th B2B Marketing Leaders Forum APAC 2026 | 20-21 May | Sydney. 👉 https://lnkd.in/gaJDg_Z 🌱 Over 600 B2B marketers will gather and learn from 70+ B2B CMOs and marketing leaders speaking on how they are driving profitable growth, accelerating pipeline, transformations, brand investments, lead large complex teams, accelerating AI adoption, retain their seats at the leadership table and much, much more... ⌛Invest in your team and personal career & book before Friday 12 December to save up to $1000 per ticket: https://lnkd.in/eZPrJGB #b2bmktgapac #b2bmarketing

⏱️Friendly reminder to book your team before Friday 12 December to save up to $1000 per ticket! 👉 https://lnkd.in/gaJDg_Z This is your chance to reward your team and ensure your relevance as modern marketers in 2026 while benchmarking your strategies against the world's best B2B Marketing Leaders. Join us for a two day conference plus awards party! 👉 https://lnkd.in/gaJDg_Z #b2bmktgapac #b2bmarketing #marketingleadership

Join Thomas Barta and 600 B2B marketing leaders in Sydney 20-21 May at the 11th annual B2B Marketing Leaders Forum APAC 2026. 👉 https://lnkd.in/gaJDg_Z Thomas is "the" Global Thought-Leader & Authority on Marketing Leadership & Dean of the CMO to CEO Fellowship Program at The Marketing Academy (UK). Thomas is such an important voice for Marketing Leadership and the need for CMOs to own the growth agenda to keep the respect and seat at the table! 👉 Book your team before Friday 20 February and save up to $800 per ticket: https://lnkd.in/gaJDg_Z #b2bmktgapac #b2bmarketing #marketingleadership

We are super excited to announce that Thomas Barta is coming to Australia for the 11th annual B2B Marketing Leaders Forum APAC 2026, held in Sydney 20-21 May!👉 https://lnkd.in/gaJDg_Z Thomas is "the" Global Thought-Leader & Authority on Marketing Leadership & Dean of the CMO to CEO Fellowship Program at The Marketing Academy (UK) and if you attended our Forum this year, Robert Chatwani, CMO of Docusign spoke about Thomas' incredible work during his keynote. * Thomas Barta is one of the world’s most respected experts on marketing leadership exploring the unique path from CMO to CEO and bigger C-suite roles * He’s a strong advocate of the need for CMOs to own the growth agenda to ensure their continued respected seat at the leadership table * Best-selling author of the #1 leadership book for marketers: "The 12 Powers of a Marketing Leader" (which Robert referred to as well) * CEO at the Marketing Leadership Institute and Dean of the Global CMO to CEO Fellowship program with the Marketing Academy * Creator of the world’s largest ever study, involving over 68,000 assessments on what makes for a successful and impactful marketing leader at the intersection of marketing and leadership * Former partner of McKinsey where he led transformations for over 20 years, across 14 industries, in 45 countries for many of the world’s top organizations, including over two dozen from the Fortune 500 * Honorary Fellow of The Marketing Society * Author for Forbes and Marketing Week * Organizational Psychologist ⌛ Reminder to Book your team before Friday 12 December and save up to $1000 per ticket: https://lnkd.in/gaJDg_Z #b2bmktgapac #b2bmarketing #marketingleadership

Super excited to have Thomas Barta coming to B2B Marketing Leaders Forum APAC 2026 | 20-21 May | Sydney! Thomas is "THE" Global Thought-Leader & Authority on Marketing Leadership & Dean of the CMO to CEO Fellowship Program at The Marketing Academy (UK) ✔️Thomas Barta is one of the world’s most respected experts on marketing leadership exploring the unique path from CMO to CEO and bigger C-suite roles. ✔️He’s a strong advocate of the need for CMOs to own the growth agenda to ensure their continued respected seat at the leadership table. ✔️Best-selling author of the #1 leadership book for marketers: "The 12 Powers of a Marketing Leader" ✔️CEO at the Marketing Leadership Institute and Dean of the Global CMO to CEO Fellowship program with the Marketing Academy ✔️Creator of the world’s largest ever study, involving over 68,000 assessments on what makes for a successful and impactful marketing leader at the intersection of marketing and leadership ✔️Former partner of McKinsey where he led transformations for over 20 years, across 14 industries, in 45 countries for many of the world’s top organizations, including over two dozen from the Fortune 500 ✔️Honorary Fellow of The Marketing Society ✔️Author for Forbes and Marketing Week ✔️Organizational Psychologist ➡ Book your team before 12 December and save up to $1000 per ticket https://lnkd.in/dy4mgja #b2bmktgapac #b2bmarketing #marketingleadership #CMO