Airfleet

If you check whether AI mentions your brand by running awareness prompts, you're measuring a stat that won’t move the needle for your brand. We analyzed 371,000+ AI responses across 21 cybersecurity companies. At the awareness stage, AI named a specific vendor just 7.9% of the time. No matter how good the source. Brand mentions happen later, and a few specific sources drive them. The full breakdown is in the research.

Want to know where AI looks before it names a vendor? Across 371,000+ AI responses in cybersecurity, review sites like G2 and PeerSpot drove the biggest jump in brand mentions. The full source breakdown is in the research.

If you check whether AI mentions your brand by running awareness prompts, you're measuring a stat that won’t move the needle for your brand. We analyzed 371,000+ AI responses across 21 cybersecurity companies. At the awareness stage, AI named a specific vendor just 7.9% of the time. No matter how good the source. Brand mentions happen later, and a few specific sources drive them. The full breakdown is in the research.

A campaign to your customer base to promote reviews may do more for your AI visibility than months of writing new blog articles. Our analysis of 371,000+ AI responses in cybersecurity found review platforms drive the biggest lift in brand mentions on LLM platforms and AI search. Software Advice added 36.5 points above baseline at the consideration stage. PeerSpot, 34.4. See which sources move AI answers, stage by stage.

We analyzed 371,000+ AI responses across 21 cybersecurity companies to answer one question: what makes AI mention a brand? The answer wasn't awareness content. It was the peer review and comparison sources buyers already trust, and the numbers are specific. Read the research.

You've tried the AI tools that promise you content written in your brand voice. They claim that they can ingest your website and spit out authentic sounding content without heavy lift. But all of those articles are easy to spot unless you commit to an evening of obsessive editing. Those articles have links to content hubs - but they don't point to the research they cite. Those articles repeat themselves. Multiple times. Within three paragraphs. And if your team doesn't catch the AI slop up front, you've experienced the embarrassment of being called out by another department. We've experienced the pressure of high expectations and zero time to perfect with the results. That's how we knew the old approach wasn't sustainable. Airfleet built Content Pipeline to do the research, recommend a 90-day content plan, and write after finding gaps in the market -- rather than regurgitating what's already out there. And you can try it today. So why wait?