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For CPGs, the most wonderful time of the year is almost here: restocking season! With 87% of households cooking at home between Christmas and New Year’s, shoppers are making more grocery trips to replenish empty pantries and refrigerators. Brands that show up become part of new routines in 2026. Get ahead with this 3-step gameplan: 📱Increase Product Listing Ad (PLA) investment to capture high-intent search traffic. 🎯Secure Targeted Onsite Ads (TOA) placements while competitors pull back. 💰Lead with promos and discount offers to convert deal-seekers. See why the data says your restocking season strategy could be the secret to success in the new year: https://lnkd.in/g9j3YReq #ConsumerBehavior #RestockingSeason #HolidayShopping

Consumers are what they buy. Download our infographic to look beyond demographics and understand health-focused shoppers.

🤝Meet Agent Monday, the latest feature from 84.51° Stratum that starts your week with personalized performance insights delivered straight to your inbox - exclusive for Platinum subscribers. That means less time spent sorting through reports and more time growing your brand. 𝗔𝗴𝗲𝗻𝘁 𝗠𝗼𝗻𝗱𝗮𝘆 𝘂𝘀𝗲𝘀 𝗔𝗜 𝗰𝗮𝗽𝗮𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀 𝘁𝗼 𝗽𝗿𝗼𝘃𝗶𝗱𝗲: 🔍Contextualized, customized, and relevant “so what” trends and insights 📊High-level comparison data to see how you stack up against competitors 💡Actionable ‘next step’ recommendations that inform your strategy See how you can start your week smarter: https://lnkd.in/gPnur_Uc #AgentMonday #Insights

Search —> Engage —> Convert 🛒 That’s the power of Onsite Video Carousels. 🎥 Video meets commerce on Kroger.com. With Kroger Precision Marketing's newest Onsite feature, advertisers can showcase their brand story alongside a curated selection of products where conversion just a click away. This expansion of Promoted Product Carousels is just the latest innovation that’s elevating experiences for both marketers and shoppers across the digital Kroger ecosystem. Learn more about Onsite Video Carousels here ➡️ https://lnkd.in/gqP6gRpV #OnsiteVideo #Ecommerce

Consumers face a lot of noise leading up to the holidays—and it's not just limited to holiday music on the radio two months early. Here’s how Kroger Precision Marketing (KPM) can help CPGs merge strategy with media to ensure messaging breaks through: 📈iROAS reporting: learn what’s driving growth for smarter optimization 🚀Keyword boosts: gain visibility when shoppers explore products in your category 📱Streamlined campaign setup: activate efficiently with new Kroger Ad Platform creative tools Learn more about how KPM connects brands with shoppers this season, https://bit.ly/42BOdOC #RetailMedia #Incrementality