Zillow

Agents are the cornerstone of every real estate transaction. Now we’re helping them lead the next era of real estate with smarter tools built for the way agents really work. Introducing Zillow Pro: an AI-powered platform that helps agents deepen client relationships, uncover new opportunities and deliver better service. Zillow Pro brings together Follow Up Boss, My Agent, and Premium Agent Profiles into one connected experience, so agents can work smarter and grow faster. Here’s what agents get: • Actionable insights: Real-time visibility into client activity on Zillow. • AI-powered follow-up: Smart alerts surface the next best move. • Persistent branding: Stay top-of-mind when your clients search. Because when agents have the right tools, everyone wins — clients get timely support, expert guidance and smoother journeys from first search to closing. Join the interest list at Zillow’s annual Unlock conference in Las Vegas November 3-5. National availability coming in 2026. 👉 Learn more about Zillow Pro: https://zlw.re/47ewHBy

Zillow is now in ChatGPT. This is the story of how it happened … in just six weeks. Before OpenAI announced apps in ChatGPT, a small team at Zillow began collaborating with OpenAI engineers, testing early frameworks, breaking and rebuilding code and shaping what would become one of the first ChatGPT apps in the world. Zillow was built for this moment. Our world-class engineering team has spent nearly two decades applying AI and machine learning to one of life’s hardest journeys: buying or selling a home. From the Zestimate to 3D tours, virtual staging, SkyTour and Follow Up Boss, every layer of tech we build is designed to help make the real estate experience simpler and smarter. We’re bringing that work into ChatGPT, a platform with more than 800 million weekly users. Zillow is one of just a few global launch partners. And the only real estate brand trusted to help shape the experience. Now you know why. Read more: https://zlw.re/4oN6KR6

In a market as competitive as Chicago, visibility is everything. Every month, 250+ million people start their home search on Zillow. And in Chicago, one in three shoppers are looking from outside the Chicagoland area. If your listings aren’t showing up where buyers are searching, you’re leaving opportunity on the table. Make sure your listings get seen.

In a market as competitive as Chicago, visibility is everything. Every month, 250+ million people start their home search on Zillow. And in Chicago, one in three shoppers are looking from outside the Chicagoland area. If your listings aren’t showing up where buyers are searching, you’re leaving opportunity on the table. Make sure your listings get seen.

A fair housing market should be just that: fair. But today, that fairness is under threat. Hidden listings are limiting access, reducing equity and deepening historic divides. In Chicago, homeowners who sold privately lost an average of $6,500. In majority Black and Latino communities, that number jumped to $7,300. And those same communities are the ones being pushed toward private listings most often. “In a city with a deep history of housing segregation, the thought of someone determining which houses you can even consider purchasing sounds an awful lot like redlining,” writes Michael Chavarria, executive director of HOPE Fair Housing Center. This issue stretches far beyond one city or state. It’s about who gets to participate, and who gets left behind. “Information is power, and homeowners deserve to have full transparency when selling their largest asset.” We all deserve a housing market built on transparency, not gatekeeping. 🔗 Read more: https://zlw.re/4789F0r