Verkada

72% of European organisations already run hybrid physical security. This is how you can continue the momentum. In a multi‑site estate, hybrid usually means cloud‑managed cameras at the newest sites and NVRs at the older ones because refresh cycles rarely line up. The data from our 2026 State of Cloud Physical Security report shows how common that is: 72% hybrid, 19% fully cloud‑managed, 9% fully on‑premise. Cloud migration matters because security teams want to implement AI to improve security and operational insight, but AI at that scale needs a cloud foundation. Our research shows that active AI use is 59% among fully cloud organisations, 37% among hybrid, and 22% among fully on‑premise. The real milestone isn’t going 100% cloud, but moving away from a setup that relies only on on‑premise hardware. If you're planning that move, here's how I'd phase it: ✅ First, the sites already due for a change: new builds, acquisitions, and NVRs near end of life. ✅ Next, patch and lock down the sites still waiting their turn and make sure identity, permissions and network segmentation are consistent across them. ✅ Lastly, bring in AI once the sites that matter run on a cloud foundation and the estate is standardised enough to support it. Curious how this looks from your side: what decides the order you move sites in? Age of hardware, contract end dates, or architectural dependencies? #PhysicalSecurity #CloudMigration

Back in London after two fantastic weeks on the road with our Security Summits in Munich 🇩🇪 and Paris 🇫🇷, and still thinking about the conversations. For me, the value of these events is bringing together our ecosystem, from existing customers and partners to the people discovering cloud physical security. The best moments were when those three groups started talking to each other rather than to us. The story that stayed with me came from a French utilities business rolling Verkada out across 80+ sites. What they kept coming back to was being able to see everything across the entire estate in a single view, and still manage each location on its own terms. That’s the thing most multi-site teams have been missing. The other thing I heard, again and again, was partners asking how they bring more of their customers into these conversations. Which is exactly what we’re building towards next. 🎉 VerkadaOne London is back in the first week of March 2027. If you missed us in Munich or Paris, this is the one to be in the room for. Registration opens in the coming weeks, so drop me a message if you’d like to be first to know. Thank you to everyone who joined us, and to the partners who made both events what they were 🙏 #Verkada #PhysicalSecurity #CloudSecurity

💡 What if your cameras could improve productivity, protect your margin and give your customers a better experience, as well as keep people safe? That’s the conversation I’m having more and more with the organisations I work with. The way I explain it: the cameras are the eyes, the AI is the brain, and the brain can only feed back on what the eyes give it. Once the two are working together, business transformation teams can finally use AI in real life. This change is already underway and 53% of UK and Ireland organisations use their camera data for operational efficiency, and across Europe 88% already use or plan to use it for something beyond security. One parcel delivery business I work with is a good example. They still use the cameras for the perimeter and for footfall trends, but it’s what they’ve built on top that I love: 📦 Alerts when parcels are backing up in one area of the warehouse 🔍 Alerts when something goes missing 👥 A view of when staff are congregating in one spot instead of their work area 💬 Pairing their camera data with a generative AI model so they can ask questions of it directly The best part? Many of these solutions have been co-created with customers, developing niche AI analytics and alerts for real-world needs. That same business had a big problem with people concealing parcels, and the analytics built to spot it have since become part of what the platform offers. There’s a saying in my team: a Verkada camera is probably at its worst on the day you buy it, because it only gets better from there✨ If there’s a problem in your business you think a camera might be able to see, I’d love to hear it. Drop me a message and let’s explore what’s possible. #PhysicalSecurity #AI

From Oktoberfest in Munich to Parc des Princes in Paris, our customer stories truly stole the show. 🇩🇪 🇫🇷 Hosting events in iconic venues is always special, and what I love most is that the best content comes from inside the room. In Munich, our customers took the stage at BMW Welt to talk openly about what physical security looks like for them in 2026, before we headed to the Oktoberfest reception. In Paris, customers and partners joined us at Parc des Princes, the home of PSG, for keynotes, panels, and hands-on cloud security training Thank you to every customer, partner, and speaker who shared their time and their stories, and to the EMEA team who brought both days to life. 🚀 If you missed us, our World Tour isn't done yet. Save the date: VerkadaOne London, first week of March 2027. #Verkada #PhysicalSecurity #CloudSecurity

CCTV has become the latest talking point in early education. Following high profile safeguarding cases where it has provided vital evidence, the government launched a review into how CCTV and digital devices are used in early years settings. With this in mind, I'll be joining Nursery World's webinar with a panel of safeguarding and nursery experts to discuss how nurseries are using CCTV in practice and how to find the right system for your setting. Join us on 21 Oct at 12:15pm (Uk). Link to register in the comments 👇

I'm noticing a real shift in my conversations about physical AI. Most leaders already understand its potential for stronger security and clearer operational insights, but what they’re asking now is something different: “Can I trust it?” They want to know how models work, whether it will condense the tech stack, and if it will actually make the business more efficient. The data backs that up. 97% of UK and Ireland leaders say it matters that a vendor can explain how their AI works, and for almost half it is a requirement before they’ll move forward. It makes total sense. AI is powerful, but it’s still new territory, and whoever signs it off needs to feel confident explaining it to their leadership team. That’s why the best conversations I have are the practical ones: ✨ What are the real use cases ✨ What AI actually does ✨ Where it helps ✨ How your team stays in control Getting clear answers on these is the fastest way to know whether you're choosing something you can genuinely stand behind 💪 What's the one question about AI you wish you got answered more clearly? #PhysicalSecurity #AI #PhysicalAI