Ribeye Media

Independent agencies: more clients shouldn't mean more ops hires. One agency doubled its impressions and brands in four months with the same team. Before Ribeye, growth was working against them. Every DSP had its own workflow, so campaigns were planned and managed in separate places. Manual handoffs slowed every launch. Pacing, optimization and reporting were hard to see across platforms, which made it hard to act on anything quickly. And there was no way to give advertiser clients self-serve access. Their operational complexity was growing faster than their client roster, which is the point where most agencies start hiring. What changed was the workflow, not the headcount. Ribeye brought planning, activation and campaign management across multiple DSPs into one operating environment. The manual handoffs between steps went away, and pacing and reporting became visible in one place. Advertiser clients got their own self-serve portals, branded as extensions of the agency, so they could run and watch their own campaigns without a call. Alongside the platform, the team got weekly strategy sessions, hands-on support, and guidance on audience strategy, attribution, forecasting and pacing, so they got self-sufficient rather than dependent. From January to April, the agency doubled the campaign impressions it delivered and doubled the number of brands it supported. At least two advertiser clients were running on self-serve environments under the agency's own brand. All of it happened without scaling operational overhead, and without giving up transparency or control of the work. If your agency is growing faster than your ops team can keep up, swipe through to see how they did it, then book a demo.

📣 Big news! StackAdapt is now available inside Ribeye. Hundreds of local TV stations, broadcast groups and agencies already run their digital advertising business on Ribeye. As of today, they can plan, launch, optimize and report StackAdapt campaigns without leaving the workflow they use every day. CTV. Display. Video. Native. Audio. DOOH. Same campaign management, same reporting, same attribution, same training. Our CEO Joe Marino said it best: “Our clients asked not for another DSP, but to work with fewer partners.” That’s the idea. Every activation path we bring into Ribeye is one less screen a seller has to swivel to, and one less login for ad ops to manage. 🔗 Read the full announcement: bit.ly/4rjpQjC #LocalMedia #Broadcast #Programmatic #CTV #AdTech

Every new client shouldn't mean a new hire. One buying team doubled the brands it supports in four months with Ribeye, without growing ops.

Three juries looked at Ribeye this year. We came out of all three. 🏆 Digiday Technology Awards - Best Marketing Automation Platform, local media 🏆 AdExchanger AI Innovators - finalist, Video/Streaming/CTV 🏆 ADWEEK 2026 Tech Stack Awards Ribeye unifies the entire revenue lifecycle — from prospecting and proposal generation to campaign execution, reporting, optimization and billing — inside one intelligent operating system.

Coming off the heels of our recent Adweek Tech Stack Award recognizing Ribeye as Best Buy Side Programmatic Platform, we've now have been named a finalist in the AdExchanger Awards for AI Innovation in the streaming category. Could not be more proud of the Ribeye Media Team and in particular, my partner in crime Joe Marino who has been building this platform (in his mind at least) since 2019. https://lnkd.in/gSW55U9n

We’ll take this kind of news any day. 🏆 Ribeye is a finalist for Best Marketing Automation Platform in the 2026 Digiday Technology Awards for Automating Local Media Marketing. It’s a great recognition of the work happening across our team and our continued focus on building for local media. We’re proud to be on the list and in some very good company while we’re at it. Whooooohoooooo. 🐄🚀 #DigidayTechnologyAwards #LocalMedia #AdTech