RetailWire

The post-holiday season is the make-or-break moment for marketers. After the rush of Black Friday and Cyber Monday, the question becomes: HOW DO YOU TURN ALL THOSE ONE-TIME BUYERS INTO LIFELONG CUSTOMERS. In this interactive fireside chat we’ll explore how PUMA in partnership with Blueconic is leveraging AI-powered personalization and real-time customer data to extend the holiday momentum.

As consumer discovery moves from Google to ChatGPT, brands face a new challenge: showing up in an LLM-powered world. In this exclusive RetailWire webinar in partnership with SCAYLE Commerce Engine, we will be joined by Tarek Müller, Co-founder of ABOUT YOU Group to discuss AI and retail and what this means from LLM optimization and community seeding to AI agents driving end-to-end customer journeys. Register now! #RetailInnovation #AI #LLM #DigitalCommerce #RetailWire #MarketingStrategy

Should grocery retailers build their own PLM or invest in an existing platform? For Reid Swanson, VP at Centric Software, the conversation goes beyond the software itself. It’s about how grocery retailers can execute faster, reduce complexity, leverage industry knowledge, and focus their resources on the business, not maintaining technology. In this new exclusive RetailWire podcast, Reid joins Chase Binnie to explore the strategic decisions shaping the future of private-label product development. 🎙️ Listen to the exclusive podcast: https://luma.com/k3w5pwmj #retailwire #centricsoftware #privatelabel #grocery #groceryretail

Grocery retailers are under pressure to respond faster to changing consumer expectations, evolving private-label opportunities, and ongoing supply chain volatility. So, what does it take to build a private-label product development strategy that can keep up? In this new exclusive RetailWire podcast, Reid Swanson, VP at Centric Software, shares his perspective on private-label innovation, supplier collaboration, compliance, and the challenges grocery retailers face when bringing products to market. 🎙️ Hear the full conversation: https://luma.com/elcvbew6 #retailwire #centricsoftware #privatelabel #grocery #groceryretail

For performance marketers, the challenge isn't simply optimizing for AI,l but understanding where consumers go after they start their search. RetailWire spoke with Zach Crizer, from Connexity, Inc., about fragmented product discovery, changing traffic patterns, and why retailers may need to look beyond their traditional acquisition channels. Watch the interview: Performance Marketing: Winning in the Time of AI Discovery! https://luma.com/6tinr7h1 #retail #retailwire #performancemarketing #ai #connexity

AI is changing how consumers research products, but that doesn't mean the customer journey now happens in one place. In RetailWire's new interview, Zach Crizer of Connexity, Inc. discusses why the AI discovery era is creating a more fragmented path to purchase and what that means for performance marketers trying to reach new customers. Watch ‘Performance Marketing: Winning in the Time of AI Discovery’ to explore how retailers can adapt their acquisition strategies as product discovery continues to evolve. Watch the full interview: https://luma.com/6tinr7h1 #retail #retailwire #performancemarketing #ai #connexity