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July 2024, I started posting on LinkedIn. Now there are 20,000 of you. THANK YOU!!! 17 years I had an inactive LinkedIn account. July 2024, I started showing up, scared & curious. Back then I did not know the impact it will have: A network of amazing people, thank you!!! Through my personal brand we have: Strong engagement with existing customers Many new customers, new partners Our CTO came through it Opportunities: podcasts, books, events. If I were to start again, this is what I would do: 1) Start with a truly unique, only you positioning. 2) Start with winning people’s hearts and trust. 3) Define clearly whom I am speaking to. 4) Be clear if I inspire, educate, entertain. 5) Find people I am going the journey with. 6) Put recurring blocks into my calendar. 7) Engage, post, test, repeat. (All important). 8) Once a channel is strong, go omnichannel. Make being yourself your top marketing channel! IT IS WORTH IT!!! Have you made being yourself your top marketing channel? PS For the 20,000 milestone, offering 5 free 1:1s on how to make being yourself your top marketing channel. DM me.

The first 1000 is the most difficult. Now we have done it! When I left McKinsey in 2024 my vision was: What if every business (even the smallest): - could access expert advice made for them. - could afford it with a small subscription. - had expert support from idea to impact. We went commercially live in 2025. Since then we have delivered: 1000 deliverables for and with clients. 95%+ deliverables focus on one question only: Helping our customers accelerate growth. Examples include: revenue growth plans, social media plans, customer acquisition plans, go-to-market concepts and customer surveys. The important thing: A plan is a start, we stay till the impact comes. And it was great to see our customers increase their visibility, generate leads and new customers, and build new channels and capabilities. My reflections from the journey: Spend time in the engine room, improving 1% daily. Bring customers in on every step of the journey. In 2024, it was the vision. Today, we have reached our first 1,000. This vision remains at the heart of HeyKaro. Big thank you to our customers building with us. Where do you see the biggest revenue opportunity for your business?

3 months, 364 meetings: CEOs, Founders, senior leaders. This is what is on their mind. Over May, June, July I ran 364 meetings with CEOs, Founders, senior leaders: our customers, potential customers, partners, and other senior leaders. What is on top of their mind, worries, dreams? 1) Business growth: Many CEOs and founders see their businesses as technically strong (e.g. strong product and technical expertise), but the gap is in modernizing the marketing and sales especially in digital: Question: How can we accelerate revenue growth? 2) Own business: Many senior leaders currently in corporate positions reached out to me to speak about their dream of building their own profitable business. Big dreams, but afraid of making the move: Question: Will I succeed? Would it work? 3) Personal growth: Many leaders are unsure about the position they are in, they feel stuck, but they are not getting the right advice or able to build a strong personal brand for themselves: Question: How can I grow and build my brand? Personal and business growth are top of mind. Which of the three is top of mind for you? If any of the three areas is bothering you, do reach out.

We have a 5 min rule. It saved our marriage and our business. Since my husband and I run a business together, we went from seeing each other some days a week to seeing each other multiple times in a day. We became each other’s first person to talk to: about worries, problems, things that don’t feel right. We introduced a rule: 5 min per day for each of us to voice frustrations and to clear what’s on our mind. In our 24 hours: 23 hours 50 min is positive energy time. 10 min total (5 min per person) is reset time. Then full steam ahead again. This has helped us. What is the one rule that has helped you?

Was wäre, wenn jedes Unternehmen (auch das kleinste) … • Zugang zu erstklassiger Unternehmensberatung hätte • Von der Idee bis zur Umsetzung von Experten begleitet würde • und das alles zu einem leistbaren Abo-Preis Darf ich vorstellen: HeyKaro - Dein vertrauter Berater, rund um die Uhr, mit persönlichen Coaches an Deiner Seite. Von der Idee bis zur erfolgreichen Umsetzung. Immer dann, wenn Du sie brauchst. Neugierig? Klick auf den Link unten und vereinbare ein Gespräch mit unserer CEO und Co-Founderin Karo aka HeyKaro😊.

What if every business (even the smallest)... - could access top business advice - had expert support: idea to impact - get it with an affordable subscription Meet HeyKaro: your 24/7 trusted advisor with personal coaches that are by your side idea to impact. Whenever you need them. Interested? Click on the link below and book a meeting with our CEO and Co-Founder Karo.