PharmaBrands

🎙️ It's Podcast Time! 🎙️ In this week’s episode, Jonathan Gwillim was joined by, Lisa Petermann Chief Patient Experience Officer at Roche Canada In an open and inspiring discussion, Lisa shares how patient engagement can move beyond a dedicated function and become part of how an entire organisation thinks and works. From her own journey into healthcare and the role of lived experience, to influencing teams to build meaningful patient partnerships, Lisa shares what it takes to embed the patient voice across pharma. Lisa also discusses the importance of courageous leadership, the growing role of AI in healthcare, and why the next step for industry is not simply listening to patients, but involving them as genuine partners in shaping what comes next. You can listen (and subscribe) here: :https://lnkd.in/e8yciFAp Thank you to Chess Originals for Producing this episode

AI is changing the way health information is discovered, interpreted, and shared. Join our webinar on June 25, 10-10.45AM ET 3 - 3.45pm BST to explore how.

Free meetup: Building Future of Healthcare - From Munich. May 7, 5.30pm-9pm Join us at the beautiful Hartmanns Munich rooftop, where leaders from industry and care will come together to discuss AI, patient engagement, market access, and how stronger collaboration can help create a better care ecosystem in Germany. This is a free event for professionals in life sciences, biotech, medtech, and digital health. Seats are limited: https://lnkd.in/eSWeSeef

What happens when the people telling health stories don't reflect the patients those stories are meant to reach? Women's health has historically been underfunded, under-researched, and underrepresented. Not just in clinical development, but in the campaigns, imagery, and narratives pharma puts into the world. Creative leadership shapes what gets prioritised. What gets challenged. What story gets told. On 27 March (2–3pm GMT / 9–10am ET), we're hosting a free webinar bringing together three exceptional creative leaders to talk about what inclusive design actually looks like in practice and why it matters commercially, not just ethically. You'll leave with: ✅ Clearer criteria for evaluating creative leadership impact ✅ Ways to test your current processes for blind spots ✅ Practical approaches to building more inclusive creative cultures Your presenters: → Stephanie Berman, Global Chief Creative Officer, The Bloc → Joy Panday, Executive Creative Director, No Fixed Address Health (NFA Health Inc.) Health → Kate Eversole, Director, PharmaBrands This one is free. Register via the link below. 🔗 https://lnkd.in/emVUtqVj #PharmaMarketing #CreativeLeadership #WomensHealth #InclusiveDesign #HealthcareMarketing

⭐ New Partner Announcement ⭐ AI only matters when it drives real outcomes. That's why we're excited to welcome Envision Pharma Group as a partner for The Age of AI Europe 2026! 🚀 With next week’s attendee list spanning medical, communications, and marketing roles, it is important to have a partner who works across the full product lifecycle. Envision, brings deep scientific expertise, commercial insight, and AI-enabled technology to deliver measurable, value-driven performance, including: > Faster, higher-quality insights through AI-driven insight generation that turns complex data into decision-ready intelligence > Accelerated clinical data release with AI-enabled content development and workflow redesign for faster commercial impact > Greater value from data through best-of-breed partnerships, embedded within an integrated, end-to-end operating model > Standardised, scalable workflows that improve consistency and execution across teams and regions > Stronger cross-functional alignment by connecting Medical, Access, and Commercial around shared data and objectives From evidence to strategy to execution, Envision helps organisations “rehumanise AI”, moving beyond experimentation to repeatable, scalable performance. The aim is results that are clearer, compliant decisions and faster delivery that supports better patient outcomes. Learn more: https://lnkd.in/damqw_Q Thank you to our Age of AI Europe sponsors: Envision Pharma Group, Inizio, Real Chemistry Medical Communications, AITHENA, Circuit Medical, and Inizio Ignite! And...Closing Delta, Chapter 2, My Medical Affairs, Account Management Skills, Helium Swan, Eularis, NetworkPharma.tv, Pharma Tech Outlook, pharmaphorum & Pharma Focus Europe.

The countdown is on! The Age of AI on March 10 at the historic Institute of Engineering and Technology (IET) London is only 4 weeks away: https://lnkd.in/exujhbuM You’ll hear from 20 expert speakers and see real case studies with real results and real change, such as: > Liz Stutz and Joanna Lange (she/her) (Roche) will share how doing the “unsexy work” makes AI scalable - building the governance, workflows and operating model needed to turn AI from pilots into repeatable processes. > Emma Slade (Tangram Therapeutics) will share a live demo that shows how Tangram’s multi-agentic AI ecosystem can discover and prioritise drug targets for their therapeutic pipeline. > Pav Rishiraj (Ipsen & The Association of the British Pharmaceutical Industry (ABPI)), Jasmine Agyekum (Clifford Chance), Dimitrios Kalogeropoulos, PhD (Global Health & Digital Innovation Foundation) and Amman Ayub (ADVANZ PHARMA) will unpack what the EU AI Act going live this year means for pharma - highlighting where AI solutions may breach the Act, and what leaders must do now to avoid compliance risk across EU markets. Space is limited so please secure your seat now: https://lnkd.in/gTPFti7G Thank you to all our Age of AI sponsors: Inizio, Real Chemistry Medical Communications, AITHENA, Circuit Medical, and Inizio Ignite! And...Closing Delta, Chapter 2, My Medical Affairs, Account Management Skills, Helium Swan, Eularis, Dr. Andrée Bates, NetworkPharma.tv, Pharma Tech Outlook, pharmaphorum & Pharma Focus Europe for helping to raise awareness!