Persona

As regulations evolve and crypto adoption accelerates, compliance needs grow just as fast. Teams understandably want their whole program on one platform, not spread across vendors. Persona Crypto brings the full compliance stack together: • Onboarding: Verify people and businesses with Know Your Customer (KYC) and Know Your Business (KYB) flows you configure for every market. • Monitoring: Keep pace as risk changes with ongoing due diligence, Travel Rule checks on every transfer, and transaction monitoring that brings every alert into one case. • Portability: Verify users once, then let them carry that verification across your ecosystem. With their consent, partners can reuse a completed KYC check, and regulated institutions can handle it on your behalf. Learn more about Persona Crypto and see why some of the largest crypto companies already run on it: https://lnkd.in/g3Bu5Y_k

At Adyen, we kept a scoreboard for “hole-in-one”⛳️ business onboarding: fully completing KYB for a new customer within a single day. It was surprisingly hard to achieve, often because of switching between tools, vendors and manual process. Today at Persona, we help many customers land these hole-in-ones. Yet according to Liminal's latest Index™ for Business and Entity Verification, only 1% of banks complete same-day automated business and entity verification. In this year’s report, Persona earned the highest strategy score among the 86 vendors evaluated and was named a Leading Vendor for the second year in a row. What does “strategy” mean here? Liminal points to several elements that define strategic differentiation, including: Ongoing monitoring: the ability to monitor business entities beyond initial verification, detecting changes in ownership, corporate structure, risk status, sanctions, and adverse media. Automation: the ability to run business verification without human intervention. Global coverage: the ability to verify entities across jurisdictions, with multi-country registry access, local data sources, and region-specific regulatory alignment. To learn more about the business verification landscape and why our KYB process was recognized, read the full report: https://lnkd.in/gTNs9vJv

Liminal just published their 2026 Liminal Index™ for Business and Entity Verification in Banking. Persona's KYB platform was recognized as a Leading Vendor for the second year in a row and received the highest score in BEV strategy out of the 86 vendors evaluated. Download the full Liminal Index to learn more about the current business verification landscape and why Persona was recognized →

Business due diligence often means your prospective customer has to fill out countless fields before onboarding even starts. The biggest friction point: making businesses self-report their own ownership structure and UBOs. Persona automatically surfaces a business’s ownership structure and can identify its UBOs based simply off a businesses’ basic details like name, address, and postal code. Learn more about this new feature and more in our latest KYB launch →

According to the 2026 Liminal Index™ for Business and Entity Verification, only 1% of banks complete same-day automated business and entity verification. With the latest update to our KYB platform, Persona is striving to bring that number up. We can now automatically surface a business’s essential information based solely on its name and country of registration. This prefill capability reduces the number of fields prospective business customers need to complete during onboarding by roughly 80%. Learn more about this new feature and more in our latest KYB launch →

Persona just launched a new feature for its KYB platform that makes it even easier to verify businesses worldwide. We now automatically surface a business’s information based solely on its name and postal code.reducing the number of fields prospective business customers need to complete during onboarding by roughly 80%. Learn more about this new feature and more in our latest KYB launch →