NORTH CONSULTING

Most AI conversations in commercial excellence stall at the same point: not "can AI do this," but "where does it actually move the needle." Join us on October 22 for a morning built around real use cases and live demos. Jonas Rasmussen, Orkhan Asif & Anders Bøgh Mortensen bøgh will walk through where AI creates commercial value today, and what it takes to get there. Reserve your spot using the link in the comments. #ComTechExcellence #AIinComEx #Event

The risk isn't building the wrong technology. It's building the right technology for the wrong reasons. Watch the conversations on ComTech Excellence: Bridging the gap between commercial and technology.

The risk isn't building the wrong technology. It's building the right technology for the wrong reasons. Michelle Hessel and Anders Bøgh Mortensen dig into exactly this in the first of a new series of conversations on ComTech Excellence: Bridging the gap between commercial and technology. Watch it before we go deeper at The Agentic Enterprise event on June 18 in Copenhagen. Register via the link in comments. #ComTechExcellence #AgenticEnterprise #DigitalTransformation

Our final ComTech Morning Booster of this season is one week away. This time, Michelle Hessel is addressing a question that does not get enough attention: how do you turn service from a support function into a profit engine? In most B2B organisations, service is one of the largest and recurring revenue streams — yet most still operate it as a support function rather than a business in its own right. We will dig into where margin leakage occurs, why service profitability breaks down, and what it takes to connect pricing, contracts, delivery, and operations into a commercial whole. Join live or watch on demand. Register via the link in the comments. #ComTechExcellence #MorningWebinar

Our next ComTech Morning Booster is one week away. This time, Patrycia Kragh is bringing a clear and practical perspective on one of the most debated questions across B2B industries. For most organisations, the gap between AI ambition and real business impact keeps growing — and as use cases accumulate faster than results materialise, execution continues to lag behind the technology. We will dig into how to identify where friction lives in your commercial operations and how to start putting AI to work in ways that deliver real results, not just more use cases. Join live or watch on demand. Register via the link in the comments. #ComTechExcellence #MorningWebinar

What does it actually take to build the commercial foundation for the Agentic Enterprise? On June 18, we are bringing together senior leaders to talk about what it actually takes to scale AI in global organisations. The bottleneck is not the tools; it is the commercial foundation the tools run on. Read more and sign up via the link in the comments. #ComTechExcellence Patrick Staeckmann Jonas Rasmussen Stefan Riesthuis Orkhan Asif