Navattic

an industry i keep a keen eye on is Demo Automation. Presales and Demo Automation are evolving and embracing the AI era, with the ambition to keep up with buyer needs and expectations. with faster deal velocity the need to keep demos up to date is multiplied. home grown tools can work great but the admin to maintain them adds up quickly as well. the right tool hits that balance between customization and repeatability. in January i shared the G2 Demo Automation grid (linked below). here's the updated grid for Fall 2026. Navattic is #2 overall in Demo Automation and in the Leaders quadrant, with 1,000+ reviews at 4.8 stars. for enterprise teams, it's #1 in Usability, Implementation, and Results. if you're evaluating tools in this space, the grid is a good place to start!

At our fall offsite this week, reflecting on wins for the quarter. One that really hit me - we entered the new G2 category of "AI Sales Assistant" at #6 With only companies like Salesforce, Gong, and HubSpot in front of us. I've been at Navattic for 5 years. I remember when we didn't even have 100 reviews. It's almost impossible to think we're in 2 categories now (one for demo automation, one for sales demo agents) at 1100+ and 4.8 stars. I'd love to take credit, but really it was the work of our awesome customer success / support team for building great relationships. And a big shoutout to Meredith Gershenson and Jay Desai on my team. They spent all year figuring out the right, thoughtful approach to outreach, and then how to scale it up. (If you ever want to chat G2, happy to chat) Thank you also to every customer who took the time to write a review. We know how busy everyone is this year, so the fact that you spent time giving us feedback is so appreciated. Looking forward to getting closer to that #1 spot next year.

Sales engineers are asking the same question: does demo automation actually work, or does it just add more to your plate? Navattic allows SE teams more time on deals that are actually moving. See how it works for your team.

"We're stretched thin and can't justify more hires right now." When your AE:SE ratio is 10:1, not every lead deserves a live demo. SE teams are using Navattic to automate the repetitive harbor tour, so they can focus on the complex, high-value demos that actually move deals.

A sales engineer on r/salesengineers put it well: Navattic works best as a layer, not a replacement, handling early education and intent tracking so your SEs can skip the repeat demo and get straight to the deal.

“Our calendar was the big bottleneck in the sales process.” - Neil McLean, CEO at Navattic; Former SE at Oracle Navattic gives prospects the freedom to explore your product, on their schedule. See 30% faster deal cycles and 2x more conversions