Jason Squires

Before I knew better 😅 I spent an hour writing what I thought was the perfect LinkedIn DM. Hit send to 50 people. Got 2 replies. One responded, then ghosted. Another replied "we’re not interested, but thanks" So I’m sat thinking… This. Doesn't. Fudging. Work. My issue at the time? I was treating real people like email addresses. Copy. Paste. Send. Repeat. Then wondering why strangers weren't jumping to work with me. Maybe you can relate? Most people's LinkedIn DM strategy looks exactly like this meme. Sitting in a burning room. Telling themselves it's fine. HOPING someone bites. The issue isn't the mechanism (DMs). It's the approach. Because "spray and pray" stopped working a long time ago. And yet most B2B Founders are still doing it. Then wondering why nobody's replying. And concluding "DMs don't work." Newsflash: They do, and always will do. Prospects just ignore bad messages. Don't you? The moment you stop pitch slapping strangers and start having real conversations with the right people... You get results. 🟢 So this Thursday I'm running a free workshop where I'll show you the exact messaging system that generates 4-6 high-intent enquiries per week… ...without a single cold DM being sent. Recent results after implementing: ↳ Gemma closed 6 new clients after her first campaign ↳ Alan got 26 enquiries in the first 7 days ↳ Laura closed 4 clients at $18k total revenue ↳ Roy is up to £400k in new business so far ↳ Scott landed a six-figure deal (his biggest ever) It's free → It's live → It's this Thursday. Register here: https://lnkd.in/eTY3u499 (plus if you join us live, you'll get my "Blue Ocean Offer Builder" …a custom AI tool 🤖 that creates your bespoke high-ticket offer in 60 seconds. An offer that makes you the ONLY choice for clients) See you then. #FillYourPipeline

FYI... Want to get new clients from LinkedIn? 🤔 Stop pitching. Start asking. Every day I get DMs from B2B founders along the lines of… "Hi [First Name], I love what you're doing at [Company Name] - free for a 15 min Zoom coffee this week?" 🤮 But don’t get me wrong… Reaching out first is the RIGHT idea. But do you know what most people do with a pitchslap from a stranger? Ignore it. (or block you) Because nobody wants to be sold to in the first message. They want a conversation with someone who understands their problem. Most B2B founders have several hundred LinkedIn connections they’ve never messaged. We show our how to send one particular message to those people. Not a pitch. A question. A simple message that starts 3 - 4 warm conversations per day. With people who are in the market for what you sell. That’s 15 - 20 per week. And the best bit? No spammy sequences, big audience, or fancy automation. Just a decent offer… And a willingness to make the first move. 🟢 So this Thursday I’m running a free workshop where I’ll show you the exact messaging system that generates 4-6 high-intent enquiries per week… No spamming. No pitch-slapping. A flavour of what others got when they copied this: ↳ Gemma closed 6 new clients after her first campaign ↳ Alan got 26 enquiries in the first 7 days ↳ Laura closed 4 clients at $18k total revenue ↳ Roy is up to £400k in new business so far ↳ Scott landed a six-figure deal (his biggest ever) It’s free → It’s live → It’s this Thursday. Register here: https://lnkd.in/eViNRBSd (plus if you join us live, you’ll get my “Blue Ocean Offer Builder” …a custom AI tool 🤖 that creates your bespoke high-ticket offer in 60 seconds. An offer that makes you the ONLY choice for clients) See you then. #FillYourPipeline

LinkedIn creators are PANICKING right now. Reach is down. Impressions are all over the place. And I saw one creator with 360k followers say a post got just 129 impressions last week… Damn. Which is exactly why I’d NEVER build a client acquisition strategy that depends on the LinkedIn algorithm behaving itself. Because if your plan for winning clients is: - Post content. - Hope LinkedIn shows it to enough people. - Wait for somebody to eventually enquire. You’ve handed control of your pipeline to an algorithm you don’t control. And that’s a dangerous place to be. Content is useful… But I’d much rather have a process where we can deliberately: > Put a strong offer in front of the right prospects > Start sales conversations directly > Generate enquiries whether a post gets 100 impressions or 100,000 That way, if LinkedIn changes the algorithm tomorrow? Your lead flow doesn’t disappear overnight. Recent results: * Moritz is now landing 1-3 new clients per month at €20k each * Izzy added £40k-£50k to her MONTHLY revenue * Alan got 26 enquiries in the first 7 days * Laura closed 4 clients at $18k total revenue * Scott landed a six-figure deal (his biggest ever) On Thursday I'm running a free live workshop showing you how to build a LinkedIn client acquisition process that doesn’t rely on the algorithm playing nicely. (and no spam or AI slop involved, FYI) On the workshop, you'll see how to: 1. Build a "Blue Ocean Offer" only your ideal prospects care about 2. Run a simple, repeatable 2 week campaign that gets them into a sales conversation 3. Automate a "steady state" enquiry flow, drip feeding an extra 3-4 high intent enquiries per week (if desired) Register here: https://lnkd.in/eeF5snAt Join us live and you'll also get my Blue Ocean Offer Builder free, a custom AI tool that creates your high-ticket offer in 60 seconds 👌 See you then. #FillYourPipeline (photo... me & Harry on a lake in Switzerland - and yes, I'm being a passenger princess)

“LinkedIn doesn’t work for my industry.” I hear this ALL the time. And look, I get it. Sometimes LinkedIn can feel like a complete waste of time. Maybe you sell to executives at big corporates and don’t believe they’re going to respond to LinkedIn messages. Maybe you’re in a small niche where everyone knows everyone, and the LAST thing you want is to look spammy. Or maybe you’ve tried LinkedIn before and got absolutely 0 results. Fair enough. And yet… * David generated 35 enquiries in his first 6 hours * Gemma closed £36,000 in 4 weeks * Moritz now lands 1-3 new clients a month at €20k each * Laura closed 4 clients at $18k total revenue How is this possible, despite your own experience? Because they focused on: > One offer that ONLY their ideal clients would want > One simple 2 week campaign to their warm network On Thursday I'm running a free live workshop showing you how to do the same. Because this is the lowest hanging fruit most businesses ignore… But I’ve found most founders have 1-5 new clients “hiding” in their Linkedin connections and email contacts if only they would make them a relevant offer. (and no spam or AI slop involved, FYI) On the workshop, you'll see how to: 1. Build a "Blue Ocean Offer" only your ideal prospects care about 2. Run a simple, repeatable 2 week campaign that gets them into a sales conversation 3. Automate a "steady state" enquiry flow, drip feeding an extra 3-4 high intent enquiries per week (if desired) Register here: https://lnkd.in/e9cFw5d9 Join us live and you'll also get my Blue Ocean Offer Builder free, a custom AI tool that creates your high-ticket offer in 60 seconds 👌 See you then. #FillYourPipeline

If you're STILL relying on referrals - there's a good chance you've confused a good reputation with a client acquisition strategy. One doesn’t equal the other. Most founders make the mistake of treating referrals as proof their MARKETING works... ...when referrals are really just proof their SERVICE works. Because by the time somebody refers you, the trust has already been built for you. You didn't create the opportunity. You just benefited from somebody else creating the introduction. So if you want more control over revenue, you need a process that creates new opportunities deliberately... ...instead of waiting for somebody to remember your name at the right time. 🟡 On Thursday I'm running a free live workshop showing you how to build that process using LinkedIn. (and no spam or AI slop involved, FYI) On the workshop, you'll see how to: 1. Build a "Blue Ocean Offer" only your ideal prospects care about 2. Run a simple, repeatable 2 week campaign that gets them into a sales conversation 3. Automate a "steady state" enquiry flow, drip feeding an extra 3-4 high intent enquiries per week (if desired) Register here: https://lnkd.in/e3GVExgV Join us live and you'll also get my Blue Ocean Offer Builder free, a custom AI tool that creates your high-ticket offer in 60 seconds 👌 See you then. #FillYourPipeline

If new enquiries stop the moment YOU stop doing the marketing… You’re the bottleneck. Think about a Michelin-star kitchen. The head chef might be the reason the restaurant is famous… But dinner service doesn’t collapse because he takes a day off: - The prep is done. - Everyone knows their station. - The timings are set. - The kitchen keeps moving. Point being... Your lead generation should work the same way. But for a lot of B2B founders, it looks more like this: - You post when you remember - Send a few DMs when the diary gets quiet - Follow up when you get five minutes Then client work gets busy… And everything stops. That’s not a reliable way to grow. Much better to build the machine ONCE using a little bit of automation... * So your ideal clients keep getting added to your network. * Your outreach goes out. * Follow-ups happen. * Interested prospects reply back to your DMs and emails. And a lot of it keeps happening whether you’re sitting at your desk or not. You still need to reply and have the sales conversations, obviously... But YOU shouldn’t have to manually create every single opportunity. Recent results when implementing: ↳ Moritz is now landing 1-3 new clients per month at €20k each ↳ Izzy added £40k-£50k to her MONTHLY revenue ↳ Gemma closed 6 new clients after her first campaign ↳ Alan got 26 enquiries in the first 7 days ↳ Laura closed 4 clients at $18k total revenue ↳ Roy is up to £400k in new business so far ↳ Scott landed a six-figure deal (his biggest ever) 🟢 So on Thursday morning I’m running a free workshop where I’ll show you how to remove yourself as the bottleneck and build a LinkedIn client acquisition process that keeps running in the background. I’ll show you how we combine your offer, outreach, follow-up and automation so new enquiries can keep coming in even when you’re busy doing something else. It’s free → It’s live → It’s on Thursday. Register here: https://lnkd.in/e-jVYtgm (Plus if you join us live, you’ll get my “Blue Ocean Offer Builder” 🤖 which creates your bespoke high-ticket offer in 60 seconds.) See you then. #FillYourPipeline (photo - me and Lily on the dunes in Marakech for my 40th 😄)