Ipsos

🤖 AI can do almost everything. But should it? Not sure when I look at the AI version of this picture (on the left of course). 💜 And when it comes to creative effectiveness, are humans still the driving force? Join Robert van den Heuvel from Publicis Groupe Switzerland and me for an exclusive Ipsos Webinar on October 6, as we unpack the biggest lessons from Cannes Lions 2026, from the work that won to the ideas that challenged the industry. We'll tackle some of the biggest questions facing marketers today: • Will AI elevate creativity or homogenise it? • What role is left for human ingenuity in creativity? • Do storytelling, trust and emotion still drive effectiveness? • How can advertisers jump through this new hyperspace to remain effective? This webinar offers a timely dose of inspiration, practical lessons and fresh thinking to help shape stronger campaigns and smarter plans for 2027. And yes, as Princess Leia almost said: "Obi-Cannes, you're my only hope." So join us on 6 October and discover the ideas that could shape your next great campaign. May the force be with us! 👇 Registration link in the comments.

‼️ Storytelling alert ‼️ If you are missing out on being at Cannes this year, we have got you covered. If you would like to see our talk with Sir John Hegarty & Lucinda Barlow then make sure you register for this LinkedIn live event happening on: 🗓️25 June 2026 🕰️2pm Link to the registration is in the comments below 👇 make sure you do not miss out on Cannes this year. If you are live - be at the RTL beach at 4:30pm. Louise Harrison

Can’t make it to Cannes this year? Then we’ll bring Cannes to you. Join the livestream of our panel discussion straight from Cannes, where we’ll be diving into a creative superpower that’s often overlooked: storytelling. I’ll be joined by some of the industry’s best. Hosted by Ipsos’ Shaun Dix, Lucinda Barlow (Uber), and Sir John Hegarty (The Business of Creativity) we’ll debate why ads with strong stories can be up to 3x more effective, yet only half of brands are truly using them. We’ll get under the hood of why and how brands need to do less selling, and more storytelling. More effectiveness. More impact. More growth. 📅 Thursday 25 June ⏰ 2pm If you’re not in Cannes, this is your front-row seat. 👉 Check out the link in the chat below and join us.

Cannes represents a unique opportunity for marketers and creatives to come together to celebrate creative and effctive work, yet we see that a creative super power is getting overlooked: Storytelling. In an Ipsos panel hosted by Shaun Dix I'll be joining some stars of creativity and marketing Lucinda Barlow of Uber and Sir John Hegarty of The Business of Creativity to explore how ads with stories can be up to 3x more effective yet only half use them, and how we can better embrace this creative effectiveness superpower to grow our brands. To register your interest or find out more about Ipsos' schedule of must-see panels, workshops, and private gatherings in Cannes visit: https://lnkd.in/eTw2BuE8. #CannesLions2026 #Creativity #Storytelling Arnaud Debia Shaun Dix Aurelie Jacquemin Manny F. Lindsay Franke Eleni Nicholas Richie Jones Samira Brophy Eleanor Thornton-Firkin Greg Clayton Barbara Garau Matt K. Daniel Wong-Chi-Man Pedr Howard Stephane Marcel Louise Harrison Ipsos in the UK Ipsos in US Ipsos bva

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