Etopia | Amazon Agency

A toy brand came to us well behind where they needed to be. Three quarters in and nowhere near target. But by the end of the year? They’d smashed it. And no, it wasn’t luck. Or last-minute discount chaos. It was margin-obsessed, strategy-first execution. Here’s what changed: 👉 We didn’t waste time “reviewing” for weeks 👉 We built a rapid-fire retail plan 👉 Optimised every listing 👉 Launched seasonal campaigns with purpose, not panic 👉 Treated Q4 like the make-or-break window it was They ended the year with their strongest month as December. Still think it’s too late to fix Q4? It’s not. But it is too late to keep wasting time with the wrong agency. 👉 DM me if you need a turnaround plan.

Listings broken? Content hijacked? Welcome to the chaos. You’ve done the work. But your product isn’t live. Or the content’s a mess. Or a rogue 3P seller has taken over your images. Again. It’s not just annoying. It costs you visibility, trust, and sales. ✅ We fix it by getting your catalogue retail-ready, locking down your content and resolving messy 3P issues before they destroy your brand presence. 🧠 We’re offering a free mini audit to help toy brands spot what’s really holding back performance. 👉 DM me and I’ll show you where to start. --- Fixing Amazon problems is what we do. You’ll find more like this in the Amazon Fix List series on my profile now.

Your budget’s gone. Because the sales didn’t come in. We see this a lot when clients first come to us. And it creates a vicious cycle: Poor performance → reduced confidence → slashed budgets → even worse performance. But here’s the truth: Budget problems are usually strategy problems in disguise. ✅ We help brands connect the dots between spend, performance and ROI, and then build strategies that actually work with limited budgets. Including when, where, and how to scale. 👉 If you're trying to do more with less before Q4, drop me a message to arrange a free mini audit. --- This is part of our Amazon Fix List: real problems, solved with real strategy. Catch the rest of the series on my profile.

If you're only selling in Q4, that’s not a strategy. You're completely seasonal and it’s killing your momentum. Yes, core Q4 sellers are great… Until January hits and you disappear from search. We see this with brands - especially the toy category. 📉 Peaks in Q4. Flatlines the rest of the year. ✅ We fix it by expanding relevance with smart cross-sells, evergreen content and campaigns that build visibility long before peak hits. 👉 You can’t build a sustainable Amazon business in 8 weeks a year. Let’s change that - DM me to arrange a free mini audit. --- Another problem down. Plenty more to go. See the full Amazon Fix List series on my profile.

Worried that every pound you spend on Amazon ads just burns your margin? You're not wrong to question it. But switching off ads completely? That’s not the answer either. We’ve worked with toy brands who (before Etopia) were spending plenty, with almost nothing to show for it. Because it’s not about how much you spend. It’s where, when, and why. Here’s what we usually find: 👉 Ads are set up to chase clicks, not convert 👉 Campaigns are running 24/7 even when your shoppers aren’t 👉 Your margins aren’t protected at product level 👉 You’re boosting products that were already winning and ignoring the ones that need help You don’t need to outspend your competition. You need to out-strategise them. 🧠 We’re offering a free ad audit to help brands fix this before Q4. Want in? DM me and let’s make your spend work harder. --- I'm unpacking the most common issues brands face on Amazon and how to fix them. You’ll find the rest of the Amazon Fix List series on my profile.

Amazon’s not ordering and no idea why? The good news, it’s not just you. We see this a lot. Here’s what that usually means: 👉 You’ve got too much stock stuck at FCs 👉 Sell-through’s lagging, so they’re not replenishing 👉 Your catalogue’s bloated or not retail-ready 👉 Ads are spending, but not converting 👉 Or you’re missing the demand signal entirely It’s not a mystery. But it is a fixable problem...if you know where to look. We’ve seen this before. And we’ve solved it for brands like Funko and Basic Fun. 🧠 If you want to know what’s blocking your POs our team is offering a mini audit for FREE for a limited time. DM me to chat and find out more. --- Launching the Amazon Fix List - a new series of posts breaking down the blockers we help brands solve every day. This is post #1. More coming soon.