Cloudinary

Slow product pages cost attention, engagement and sales. Cloudinary helps Shopify teams automatically optimise image and video delivery, reducing media weight while maintaining high-quality visual experiences across every device.

Rich product visuals should help your Shopify store convert - not slow it down. Cloudinary automatically optimises images and video for device, format, quality and performance, helping teams deliver faster storefronts and better shopping experiences at scale.

The best Shopify brands are scaling visual storytelling without adding media complexity. Cloudinary helps commerce teams manage every image and video from one place, optimise delivery automatically, and keep storefronts consistent across products, campaigns and regions.

One second off page load. Around 20% year-on-year growth in conversion rate and about $1M in additional revenue, across two Shopify stores. That's the headline on our new AG Jeans case study, and a fair one. It's also the least interesting part of the story. Milosh Nikodijevic leads ecommerce technology at AG, where weekly shoots produce thousands of assets. Those files used to sit in storage with next to no metadata, so there was no quick way to search by SKU or season, see which products were featured, tell which model was in a shot, or know when the rights ran out. They folded storage, video hosting, an image CDN and the manual store uploads into one platform, and put 20-plus data points on every asset. Milosh says a photo now "knows a great deal about itself". Account managers now pull SKU-matched campaign assets and share them with wholesale partners directly. Studio coordinators used to build every selection by hand. 10 to 18 hours a week, gone. A model shot crops itself above the eyes when a licence requires it. The workflow we built with AG to push all of that into their stores became AssetLink. Ran Rubinstein and the team turned it into an app any merchant on the platform can install. The speed sits on top. Formats and sizes adapted to each device and connection took the second off, and the revenue followed. Three-plus years of Black Fridays without downtime on images or video, so it's the part of the stack they don't watch when the sale starts. I did a version of this at Le Chameau before I joined Cloudinary. Same pattern. Every piece is easy to buy on its own. The value shows up when they stack. We've written up the 21 use cases behind results like this one. If you want a copy, say so in the comments. I'll send it over. https://lnkd.in/ersDHYaM

Planning Your DMEXCO Agenda?

Scaling visual experiences shouldn’t mean rebuilding your technology stack. Cloudinary connects with the tools you already use and automates the media lifecycle—from management and transformation to optimization and delivery.