Innovative Sales Group-IVCSR

About · from their LinkedIn page

Innovative Sales Group is a Bentonville, Arkansas sales and marketing agency that helps consumer brands launch, grow, and win at Walmart and Sam’s Club. Our office sits minutes from the Walmart and Sam’s Club home offices, and our team is in front of buyers, merchants, and replenishment teams every week. We represent 60+ supplier brands, and every one of them gets senior-level attention instead of getting lost in a big agency’s portfolio. What we do: • Buyer relationships and account management for Walmart and Sam’s Club • New item launches, line reviews, and assortment strategy • Replenishment, forecasting, and in-stock management • Retail media through Innovative Digital, our in-house platform for Walmart Connect, Walmart Marketpalce and Sam’s Club MAP • Distribution, fulfillment, and returns management through our partner Virtual Supply, a 100-year-old company that gets brands into e-commerce, big box, club, and specialty retail Most agencies run Walmart Connect campaigns in the same tools everyone else uses. We built our own. Innovative Digital gives brands true dayparting, so ad dollars go to the hours that actually convert, plus weekly dashboards built for suppliers, not just media buyers. Whether you’re a new brand getting ready for your first Walmart buyer meeting or an established supplier looking to grow share at Sam’s Club, ISG brings the relationships, the data, the tools, and the supply chain to get it done.